Head of Sale - UK & Europe

Head of Sale - UK & Europe

Slough Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead sales growth and develop key accounts across the UK and Europe.
  • Company: Swanky Socks is a premium lifestyle brand expanding globally with a focus on performance-led socks.
  • Benefits: Join a fast-growing business with a dynamic culture and high-impact partnerships.
  • Why this job: Be a key leader in a scaling brand that blends performance, purpose, and design.
  • Qualifications: 5+ years in B2B sales with a strong network in promotional products.
  • Other info: This role is based in London and involves regular travel across the region.

The predicted salary is between 43200 - 72000 £ per year.

ABOUT SWANKY SOCKS

Swanky Socks is a premium lifestyle brand born in Australia, now expanding globally with a strong performance-led sock program for businesses. With over 2.5 million pairs sold and a landmark licensing deal with global football star Douglas Costa, we’re building the world’s most dynamic sock brand across the B2B sector.

THE OPPORTUNITY

We’re looking for a driven, strategic, and relationship-focused Head of Sales – UK & Europe to lead our growth across the region. Based in our London office, you’ll be responsible for driving revenue, developing key accounts, and expanding our presence across corporate and branded merchandise channels. This is a senior, hands-on role where you’ll work directly with the CEO and GM of Sales to deliver regional sales targets, build strategic partnerships, and elevate the Swanky Socks brand in one of our key global markets.

KEY RESPONSIBILITIES

  • Lead sales growth across the UK and Europe, owning regional budgets and KPIs
  • Drive new business across corporate, promotional, and branded merchandise channels
  • Build and manage relationships with distributors, agencies, and corporate clients
  • Identify market opportunities and advise on regional sales strategy
  • Represent Swanky Socks at trade shows, client meetings, and brand activations
  • Collaborate with the global team to align sales efforts with product development and marketing

WHAT WE’RE LOOKING FOR

  • 5+ years in B2B or promotional merchandise sales, with proven success in the UK and/or European markets
  • Strong existing network across the promotional products and corporate engagement sectors
  • Excellent communication and commercial negotiation skills
  • Entrepreneurial mindset with the drive to build and lead a region
  • London-based and comfortable with regular travel across the UK and Europe

WHY SWANKY SOCKS?

  • Be a part of a fast-growing global business
  • Be a key leader in the global growth of a fast-scaling brand
  • Work on high-impact partnerships and clients
  • Be part of a brand that blends performance, purpose, and design
  • Work in a dynamic collaborative culture

Head of Sale - UK & Europe employer: Swanky Socks®

Swanky Socks is an exceptional employer, offering a vibrant and dynamic work culture that fosters collaboration and innovation. As the Head of Sales for the UK & Europe, you will play a pivotal role in driving growth within a fast-scaling brand, with ample opportunities for professional development and leadership. Located in London, you will benefit from a thriving business environment and the chance to engage with high-impact partnerships, all while being part of a brand that values performance, purpose, and design.
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Contact Detail:

Swanky Socks® Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of Sale - UK & Europe

Tip Number 1

Network strategically within the B2B and promotional merchandise sectors. Attend industry events, trade shows, and networking functions to connect with potential clients and partners. Building relationships in these circles can give you a significant edge when applying for the Head of Sales position.

Tip Number 2

Familiarise yourself with Swanky Socks' brand values and product offerings. Understanding their unique selling points will allow you to speak confidently about how you can drive sales and build partnerships that align with their vision during interviews.

Tip Number 3

Prepare to discuss your previous successes in driving sales growth and managing key accounts. Have specific examples ready that demonstrate your ability to meet KPIs and develop strategic partnerships, as this will be crucial in showcasing your fit for the role.

Tip Number 4

Research the competitive landscape in the UK and European markets. Being knowledgeable about competitors and market trends will not only help you in interviews but also show your proactive approach to understanding the challenges and opportunities Swanky Socks may face.

We think you need these skills to ace Head of Sale - UK & Europe

Strategic Sales Planning
Relationship Management
B2B Sales Expertise
Market Analysis
Commercial Negotiation Skills
Networking Skills
Account Management
Revenue Growth Strategies
Team Leadership
Communication Skills
Entrepreneurial Mindset
Client Engagement
Trade Show Representation
Cross-Cultural Communication
Adaptability to Travel

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in B2B sales and promotional merchandise. Emphasise your achievements in driving revenue and managing key accounts, particularly in the UK and European markets.

Craft a Compelling Cover Letter: Write a cover letter that showcases your strategic mindset and relationship-building skills. Mention specific examples of how you've successfully driven sales growth and developed partnerships in previous roles.

Highlight Your Network: In your application, emphasise your existing network within the promotional products and corporate engagement sectors. This will demonstrate your ability to leverage relationships for Swanky Socks' growth.

Showcase Your Entrepreneurial Spirit: Illustrate your entrepreneurial mindset by providing examples of how you've taken initiative in past roles. Discuss any innovative strategies you've implemented to achieve sales targets or expand market presence.

How to prepare for a job interview at Swanky Socks®

Research the Brand

Before your interview, make sure to thoroughly research Swanky Socks. Understand their product offerings, recent achievements, and their unique selling points. This will not only show your genuine interest but also help you align your experience with their goals.

Highlight Relevant Experience

Given the seniority of the role, be prepared to discuss your previous successes in B2B sales, particularly in the promotional merchandise sector. Use specific examples that demonstrate your ability to drive revenue and build strategic partnerships.

Showcase Your Network

Since a strong existing network is crucial for this position, be ready to talk about your connections within the corporate engagement and promotional products sectors. Highlight how these relationships can benefit Swanky Socks in expanding their market presence.

Prepare for Scenario Questions

Expect scenario-based questions that assess your problem-solving skills and strategic thinking. Prepare examples of how you've identified market opportunities or navigated challenges in previous roles, as this will showcase your entrepreneurial mindset.

Head of Sale - UK & Europe
Swanky Socks®
Location: Slough
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