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- Tasks: Engage in cold outreach and generate leads for our sales team.
- Company: Join Harte Hanks, a global leader in multi-channel marketing solutions.
- Benefits: Enjoy a diverse workplace with opportunities for personal growth and development.
- Why this job: Be part of a dynamic team that values creativity and innovation in sales.
- Qualifications: 1-3 years in sales or business development; strong communication skills required.
- Other info: We celebrate diversity and encourage unique perspectives to thrive.
The predicted salary is between 28800 - 43200 £ per year.
We are seeking a high-energy, driven Business Development Representative (BDR) to join our growing team. This role is ideal for a proactive hunter — someone who excels at cold outreach, creative prospecting, and engaging decision-makers. You’ll play a key role in generating qualified pipeline by executing outbound strategies and collaborating closely with the Sales and Marketing teams to penetrate target accounts.
Responsibilities:
- Own inbound and outbound prospecting efforts through cold calling, cold emailing, social outreach, and account-based strategies.
- Generate high-quality leads and schedule qualified meetings for Client Executives.
- Conduct detailed discovery conversations to uncover prospect pain points and align solutions to business needs.
- Research target accounts to personalize outreach and identify key decision-makers and influencers.
- Maintain accurate activity tracking and data management in CRM systems (e.g., Salesforce) and sales engagement tools (e.g. Asana, Salesloft, Drift).
- Collaborate with Sales and Marketing to refine messaging, campaigns, and follow-up strategies.
- Consistently meet or exceed monthly KPIs for outreach, meetings booked, and contribution to sales pipeline.
Required Technical and Professional Expertise:
- 1–3 years of experience in outbound business development, sales development, or a similar customer-facing role.
- Proven success in prospecting and breaking into net new accounts using creative, multi-channel outreach.
- Competitive and goal-oriented mindset with a strong desire to succeed.
- Excellent written and verbal communication skills.
- Adaptable and comfortable navigating ambiguity in a fast-paced, evolving sales environment.
- Experience with CRM and sales engagement tools such as Salesforce, Salesloft, Drift, ZoomInfo, and LinkedIn Sales Navigator.
- Self-starter with strong time management, organizational, and prioritization skills.
- Applicants must be fluent or native level English.
Preferred Technical and Professional Expertise:
- Passion for technology and the ability to understand the B2B tech market.
- Focused on and motivated by bringing value to the company and your own personal growth.
- Constantly willing to learn, dedicated and resilient.
- Digital savvy representative that can become the new Brand Ambassador.
At Harte Hanks, we believe in creating a workplace where everyone has an equal chance to succeed, no matter their race, colour, religion, age, gender, nationality, disability, sexual orientation, gender identity and expression, veteran status, or any other protected characteristics. We embrace diversity and inclusivity, and we encourage you to showcase your individual strengths and experiences. Let's unleash your skills and expertise and make a positive impact together.
We appreciate the interest of all applicants; however, only candidates who meet the required qualifications and experience will be contacted for further consideration.
Business Development Representative employer: Harte Hanks
Contact Detail:
Harte Hanks Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Representative
✨Tip Number 1
Familiarise yourself with the B2B tech market and the specific challenges companies face. This knowledge will help you engage prospects more effectively and demonstrate your understanding of their needs during conversations.
✨Tip Number 2
Utilise LinkedIn Sales Navigator to identify key decision-makers within your target accounts. Craft personalised outreach messages that resonate with their pain points, showcasing how our solutions can add value to their business.
✨Tip Number 3
Practice your cold calling and emailing techniques. Role-play with a friend or mentor to refine your pitch and responses to common objections, ensuring you feel confident and prepared when reaching out to potential clients.
✨Tip Number 4
Stay organised by using CRM tools like Salesforce to track your outreach efforts and follow-ups. This will not only help you manage your time effectively but also demonstrate your ability to maintain accurate data management, a key requirement for the role.
We think you need these skills to ace Business Development Representative
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in outbound business development and sales. Use specific examples that demonstrate your success in prospecting and engaging decision-makers.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for technology and your understanding of the B2B tech market. Mention how your skills align with the responsibilities of the Business Development Representative role.
Showcase Communication Skills: Since excellent written and verbal communication skills are crucial, ensure your application is free from errors and clearly articulates your thoughts. Consider including a brief example of a successful outreach you’ve conducted.
Highlight Adaptability: In your application, mention instances where you've successfully navigated ambiguity or adapted to fast-paced environments. This will demonstrate your ability to thrive in the evolving sales landscape.
How to prepare for a job interview at Harte Hanks
✨Show Your Proactive Side
As a Business Development Representative, being proactive is key. During the interview, share specific examples of how you've successfully engaged decision-makers through cold outreach or creative prospecting. This will demonstrate your ability to take initiative and drive results.
✨Know Your Target Accounts
Research the company and its target accounts thoroughly before the interview. Be prepared to discuss how you would personalise your outreach based on their specific needs and pain points. This shows that you understand the importance of tailored communication in generating leads.
✨Highlight Your Communication Skills
Excellent written and verbal communication skills are crucial for this role. Practice articulating your thoughts clearly and confidently during the interview. You might even want to prepare a brief pitch about yourself or a product to showcase your communication prowess.
✨Demonstrate Your Tech Savviness
Familiarity with CRM and sales engagement tools is essential. Be ready to discuss your experience with platforms like Salesforce or LinkedIn Sales Navigator. If you can, mention any specific strategies you've used with these tools to enhance your prospecting efforts.
