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- Tasks: Manage and optimise Amazon PPC campaigns to boost sales and market share.
- Company: Join a leading global sporting goods company with a dynamic work culture.
- Benefits: Enjoy flexible working options and opportunities for professional growth.
- Why this job: Be part of a fast-paced team driving innovation in eCommerce advertising.
- Qualifications: Experience in Amazon Advertising and strong analytical skills are essential.
- Other info: Collaborate with creative teams and stay ahead of industry trends.
The predicted salary is between 36000 - 60000 £ per year.
Our client is a leading sporting goods company with offices around the globe. The Amazon PPC Manager will manage advertising campaigns on Amazon, using relevant keywords, products and creatives and ongoing performance optimisation to deliver on the advertising strategy. The role will be responsible for driving market share on Amazon whilst maintaining return on investment. Working closely with the Amazon and DTC teams, the Amazon PPC Manager will increase sales via Amazon and align cross-channel strategy with the DTC team.
Key responsibilities:
- In collaboration with the Acquisition Lead, develop and execute the Amazon Advertising strategy
- Manage Amazon Advertising across multiple regions and brands, ensuring high visibility for key products whilst maintaining ROAS
- Day-to-day campaign optimisation including budget allocation, keyword strategy, bid management, product selection, creative optimisation and performance analysis
- Collaborate with the Amazon Marketplace Managers to define an advertising focus by region, jointly driving sales for each region
- Align keyword strategy, product focus and creative with the DTC team to deliver on a consistent cross-channel strategy
- Work closely with the design team to develop highly relevant creatives in-line with brand guidelines
- Track KPIs on a regular basis and own weekly and monthly reporting for Amazon Advertising and Amazon performance overall as part of the weekly trading meeting
- Select and manage an Amazon bidding software to facilitate better management and reporting across campaigns
- Stay up to date with latest developments and innovations in the Amazon Advertising space and regularly share with the team
Skills and experience:
- Demonstrable experience in Amazon Advertising and PPC campaigns
- Proven track record in managing multiple brands and regions, at a scaled-up budget
- Experience in an eCommerce business with a sizable product range
- Proficiency in Amazon's advertising tools and third-party management tools
- Strong commercial skills and focus on delivering KPIs
- Analytical mindset with the ability to make data-driven decisions
- Excellent communication and presentation skills
- Comfortable to work in a dynamic and fast-paced environment
Ppc Manager employer: Comoro
Contact Detail:
Comoro Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Ppc Manager
✨Tip Number 1
Familiarise yourself with Amazon's advertising tools and features. Understanding how to navigate these platforms will give you a significant edge during the interview process, as you'll be able to discuss your experience and insights confidently.
✨Tip Number 2
Stay updated on the latest trends and changes in Amazon Advertising. Being knowledgeable about recent developments will not only impress your interviewers but also demonstrate your commitment to staying ahead in the field.
✨Tip Number 3
Prepare to discuss specific examples of successful PPC campaigns you've managed. Highlighting your analytical skills and ability to optimise campaigns for better ROI will showcase your suitability for the role.
✨Tip Number 4
Network with professionals in the eCommerce and Amazon advertising space. Engaging with others in the industry can provide valuable insights and potentially lead to referrals, increasing your chances of landing the job.
We think you need these skills to ace Ppc Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in Amazon Advertising and PPC campaigns. Use specific examples that demonstrate your ability to manage multiple brands and regions effectively.
Craft a Compelling Cover Letter: In your cover letter, express your passion for eCommerce and how your skills align with the role. Mention your experience with budget management, keyword strategy, and performance analysis to show you understand the key responsibilities.
Showcase Analytical Skills: Provide examples of how you've used data to drive decisions in previous roles. Highlight any tools or software you've used for campaign management and reporting, as this is crucial for the position.
Research the Company: Familiarise yourself with the sporting goods company and its products. Understanding their brand and market positioning will help you tailor your application and demonstrate your enthusiasm for the role.
How to prepare for a job interview at Comoro
✨Showcase Your PPC Expertise
Be prepared to discuss your previous experience with Amazon PPC campaigns in detail. Highlight specific strategies you've implemented, the results achieved, and how you optimised campaigns for better performance.
✨Understand the Brand and Market
Research the sporting goods company thoroughly. Understand their product range, target audience, and current market position on Amazon. This knowledge will help you align your answers with their goals during the interview.
✨Demonstrate Analytical Skills
Prepare to discuss how you use data to drive decisions. Bring examples of KPIs you've tracked and how you've used this information to optimise campaigns. This will show your analytical mindset and focus on delivering results.
✨Collaborative Mindset
Since the role involves working closely with various teams, be ready to share examples of how you've successfully collaborated in the past. Emphasise your communication skills and ability to align strategies across different departments.
