Area Sales Manager - Midlands

Area Sales Manager - Midlands

Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive sales and build relationships in the Midlands and South West.
  • Company: Join ADR Specialists Ltd, a dynamic player in material handling equipment.
  • Benefits: Enjoy a supportive work culture with opportunities for growth and development.
  • Why this job: Be part of a team that values integrity, courage, collaboration, and excellence.
  • Qualifications: Sales experience is preferred; self-motivation and strong communication skills are essential.
  • Other info: This role offers a chance to make a real impact in a growing industry.

The predicted salary is between 36000 - 60000 £ per year.

Your new Company is looking for a highly motivated and commercially focused individual, with a proven successful sales and account management background. As an Area Sales Manager, reporting to the National Territory Manager, you will be responsible for attaining the agreed individual and sales team targets by promoting and selling equipment and services to existing and prospective customers through a relationship-based approach, maximising sales profitability and growth within a designated territory.

Product Portfolio includes:

  • Various forklift trucks and warehouse equipment
  • Other new products as required and sanctioned by the Sales Director
  • Used Equipment
  • Service & maintenance agreements

Role of the Area Sales Manager:

  • To achieve agreed annual target of selling new, used and materials handling equipment
  • To generate new leads and business development opportunities by researching sources for developing prospective customers
  • To manage product/service mix, pricing and margins according to agreed aims
  • To plan and manage a personal business portfolio for assigned territory according to the market development strategy
  • To demonstrate products and services to existing/potential customers and assist them in selecting those best suited to their needs
  • To establish, develop and maintain customer relationships and to follow up once delivery of a truck has taken place
  • To be involved in continuous improvement of processes and procedures with other team members as requested
  • Regularly demonstrate Company values of Integrity, Courage, Collaboration & Excellence

Territory to be covered is Midlands and South West area.

Required skills of the Area Sales Manager include experience of material handling equipment, plant hire or high value machinery sales, which is not essential but would be an advantage. We are looking for someone who can show previous success in sales, is self-motivated, and is happy to work in a role where they will be seeking new business and following up leads. If you have experience in sales but are looking for a new challenge, we would love to hear from you. You will need to be commercially minded, IT literate, and have excellent communication skills.

ADR Specialists Ltd are an equal opportunity employer and operate as an Employment Business and Recruitment Agency.

Area Sales Manager - Midlands employer: ADR Eng Specialists Ltd

At ADR Specialists Ltd, we pride ourselves on being an excellent employer, offering a dynamic work culture that fosters collaboration and integrity. As an Area Sales Manager in the Midlands, you will benefit from ongoing professional development opportunities, a supportive team environment, and the chance to make a significant impact in a growing industry. Our commitment to employee growth and our focus on excellence ensure that you will find meaningful and rewarding employment with us.
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Contact Detail:

ADR Eng Specialists Ltd Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Area Sales Manager - Midlands

✨Tip Number 1

Familiarise yourself with the specific products and services offered by StudySmarter. Understanding the features and benefits of our forklift trucks and warehouse equipment will help you engage more effectively with potential customers during your interactions.

✨Tip Number 2

Network within the Midlands and South West area to build relationships with local businesses. Attend industry events or trade shows where you can meet potential clients and showcase your knowledge about material handling equipment.

✨Tip Number 3

Develop a solid understanding of the sales process, particularly in a relationship-based approach. Practice your pitch and be prepared to demonstrate how our products can solve specific problems for prospective customers.

✨Tip Number 4

Stay updated on market trends and competitor activities in the material handling sector. This knowledge will not only help you identify new business opportunities but also position you as a knowledgeable resource for your clients.

We think you need these skills to ace Area Sales Manager - Midlands

Sales Expertise
Account Management
Lead Generation
Relationship Building
Market Research
Product Demonstration
Negotiation Skills
Commercial Awareness
Customer Service Orientation
Territory Management
Communication Skills
Self-Motivation
IT Literacy
Continuous Improvement Mindset

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your sales experience and account management skills. Use specific examples of how you've achieved sales targets in the past, especially in similar industries.

Craft a Compelling Cover Letter: In your cover letter, emphasise your motivation for the role and how your background aligns with the company's needs. Mention your ability to build customer relationships and your approach to generating new leads.

Showcase Relevant Skills: Clearly outline your skills that are relevant to the Area Sales Manager position, such as communication, IT literacy, and commercial awareness. Provide examples of how you've used these skills to drive sales success.

Follow Up: After submitting your application, consider sending a polite follow-up email to express your continued interest in the position. This can help keep you on their radar and demonstrate your enthusiasm for the role.

How to prepare for a job interview at ADR Eng Specialists Ltd

✨Know Your Product Portfolio

Familiarise yourself with the range of forklift trucks and warehouse equipment that the company offers. Be prepared to discuss how these products can meet customer needs and how you would approach selling them.

✨Demonstrate Relationship-Building Skills

Since the role emphasises a relationship-based approach, think of examples from your past experiences where you've successfully built and maintained customer relationships. Be ready to share these stories during the interview.

✨Showcase Your Sales Achievements

Prepare to discuss your previous sales successes in detail. Quantify your achievements with numbers, such as percentage growth or revenue generated, to illustrate your capability in meeting targets.

✨Research the Territory

Understand the Midlands and South West area market dynamics. Be ready to discuss potential opportunities and challenges in this territory, demonstrating your proactive approach to business development.

Area Sales Manager - Midlands
ADR Eng Specialists Ltd
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