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- Tasks: Manage Amazon PPC campaigns, optimise performance, and drive sales across multiple regions.
- Company: Join a leading global sporting goods company with a passion for innovation.
- Benefits: Enjoy flexible working options and a vibrant team culture.
- Why this job: Be part of a dynamic team that shapes advertising strategies and boosts market presence.
- Qualifications: Experience in Amazon Advertising and eCommerce is essential; strong analytical skills are a must.
- Other info: Stay ahead of trends in the fast-paced world of Amazon Advertising.
The predicted salary is between 28800 - 48000 £ per year.
Our client is a leading sporting goods company with offices around the globe. The Amazon PPC Manager will manage advertising campaigns on Amazon, using relevant keywords, products and creatives and ongoing performance optimisation to deliver on the advertising strategy. The role will be responsible for driving market share on Amazon whilst maintaining return on investment. Working closely with the Amazon and DTC teams, the Amazon PPC Manager will increase sales via Amazon and align cross-channel strategy with the DTC team.
Key responsibilities:
- In collaboration with the Acquisition Lead, develop and execute the Amazon Advertising strategy
- Manage Amazon Advertising across multiple regions and brands, ensuring high visibility for key products whilst maintaining ROAS
- Day-to-day campaign optimisation including budget allocation, keyword strategy, bid management, product selection, creative optimisation and performance analysis
- Collaborate with the Amazon Marketplace Managers to define an advertising focus by region, jointly driving sales for each region
- Align keyword strategy, product focus and creative with the DTC team to deliver on a consistent cross-channel strategy
- Work closely with the design team to develop highly relevant creatives in-line with brand guidelines
- Track KPIs on a regular basis and own weekly and monthly reporting for Amazon Advertising and Amazon performance overall as part of the weekly trading meeting
- Select and manage an Amazon bidding software to facilitate better management and reporting across campaigns
- Stay up to date with latest developments and innovations in the Amazon Advertising space and regularly share with the team
Skills and experience:
- Demonstrable experience in Amazon Advertising and PPC campaigns
- Proven track record in managing multiple brands and regions, at a scaled-up budget
- Experience in an eCommerce business with a sizable product range
- Proficiency in Amazon's advertising tools and third-party management tools
- Strong commercial skills and focus on delivering KPIs
- Analytical mindset with the ability to make data-driven decisions
- Excellent communication and presentation skills
- Comfortable to work in a dynamic and fast-paced environment
Ppc Manager employer: Comoro
Contact Detail:
Comoro Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Ppc Manager
✨Tip Number 1
Familiarise yourself with Amazon's advertising tools and features. Understanding how to navigate these platforms will give you a significant edge during the interview process, as you'll be able to discuss your experience and insights confidently.
✨Tip Number 2
Stay updated on the latest trends and changes in Amazon Advertising. Being knowledgeable about recent developments will not only impress your interviewers but also demonstrate your commitment to staying ahead in the field.
✨Tip Number 3
Prepare to discuss specific examples of successful PPC campaigns you've managed. Highlighting your analytical skills and ability to optimise campaigns for better ROI will showcase your suitability for the role.
✨Tip Number 4
Network with professionals in the eCommerce and Amazon advertising space. Engaging with others in the industry can provide valuable insights and potentially lead to referrals, increasing your chances of landing the job.
We think you need these skills to ace Ppc Manager
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of the Amazon PPC Manager. Familiarise yourself with Amazon Advertising strategies and how they align with eCommerce goals.
Tailor Your CV: Highlight your experience in managing PPC campaigns, especially on Amazon. Include specific metrics that demonstrate your success, such as ROAS improvements or sales growth across regions.
Craft a Compelling Cover Letter: In your cover letter, explain why you're passionate about the role and how your skills align with the company's needs. Mention your experience with cross-channel strategies and collaboration with design teams.
Showcase Analytical Skills: Emphasise your analytical mindset in both your CV and cover letter. Provide examples of how you've used data to drive decisions in previous roles, particularly in PPC campaign optimisation.
How to prepare for a job interview at Comoro
✨Showcase Your PPC Expertise
Be prepared to discuss your previous experience with Amazon Advertising and PPC campaigns. Highlight specific examples where you've successfully managed campaigns, optimised budgets, and improved ROAS. This will demonstrate your capability to handle the responsibilities of the role.
✨Understand the Brand and Market
Research the sporting goods company thoroughly before the interview. Understand their product range, target audience, and current market position on Amazon. This knowledge will help you align your answers with their goals and show that you're genuinely interested in the role.
✨Prepare for Data-Driven Questions
Expect questions that assess your analytical skills and ability to make data-driven decisions. Be ready to discuss how you've tracked KPIs in the past and how you would approach performance analysis for their campaigns. Use specific metrics to illustrate your points.
✨Demonstrate Collaboration Skills
Since the role involves working closely with various teams, be prepared to discuss your experience in cross-functional collaboration. Share examples of how you've worked with design teams or other departments to achieve a common goal, emphasising your communication and teamwork skills.
