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- Tasks: Manage and optimise Amazon advertising campaigns to boost sales and market share.
- Company: Join a leading global sporting goods company with a dynamic work environment.
- Benefits: Enjoy flexible working options and exciting corporate perks.
- Why this job: Be part of a collaborative team driving impactful advertising strategies in a fast-paced industry.
- Qualifications: Experience in PPC management and a passion for sports are essential.
- Other info: Opportunity to work closely with creative teams and influence brand visibility.
The predicted salary is between 36000 - 60000 £ per year.
Our client is a leading sporting goods company with offices around the globe. The Amazon PPC Manager will manage advertising campaigns on Amazon, using relevant keywords, products and creatives and ongoing performance optimisation to deliver on the advertising strategy. The role will be responsible for driving market share on Amazon whilst maintaining return on investment. Working closely with the Amazon and DTC teams, the Amazon PPC Manager will increase sales via Amazon and align cross-channel strategy with the DTC team.
Key responsibilities:
- In collaboration with the Acquisition Lead, develop and execute the Amazon Advertising strategy
- Manage Amazon Advertising across multiple regions and brands, ensuring high visibility for key products whilst maintaining ROAS
- Day-to-day campaign optimisation including budget allocation, keyword strategy, bid management, product selection, creative optimisation and performance analysis
- Collaborate with the Amazon Marketplace Managers to define an advertising focus by region, jointly driving sales for each region
- Align keyword strategy, product focus and creative with the DTC team to deliver on a consistent cross-channel strategy
- Work closely with the design team to develop highly relevant creatives in-line with brand guidelines
- Track KPIs on a regular basis and own weekly and monthly reporting for Amazon Advertising and Amazon performance overall as part of the weekly trading process.
Ppc Manager employer: Comoro
Contact Detail:
Comoro Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Ppc Manager
✨Tip Number 1
Familiarise yourself with Amazon's advertising tools and features. Understanding how to navigate the platform and utilise its various options will give you a significant edge during interviews.
✨Tip Number 2
Stay updated on the latest trends in PPC advertising, especially within the Amazon ecosystem. Being able to discuss recent changes or innovations can demonstrate your passion and expertise in the field.
✨Tip Number 3
Network with professionals in the PPC and Amazon advertising space. Engaging with others in the industry can provide valuable insights and potentially lead to referrals for the position.
✨Tip Number 4
Prepare to discuss specific metrics and KPIs relevant to Amazon PPC campaigns. Being able to articulate how you've driven results in previous roles will showcase your capability to deliver on the company's advertising strategy.
We think you need these skills to ace Ppc Manager
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of a PPC Manager. Familiarise yourself with Amazon advertising strategies, keyword optimisation, and performance metrics to tailor your application accordingly.
Highlight Relevant Experience: In your CV and cover letter, emphasise any previous experience managing PPC campaigns, particularly on Amazon. Include specific examples of successful campaigns you've run, focusing on metrics like ROAS and sales growth.
Showcase Analytical Skills: Since the role involves performance analysis and KPI tracking, demonstrate your analytical skills in your application. Mention any tools or software you’ve used for data analysis and how you’ve applied insights to improve campaign performance.
Tailor Your Application: Customise your CV and cover letter to reflect the specific requirements mentioned in the job description. Use keywords from the job listing to ensure your application stands out and aligns with what the company is looking for.
How to prepare for a job interview at Comoro
✨Know Your PPC Basics
Make sure you have a solid understanding of PPC fundamentals, especially in the context of Amazon. Be prepared to discuss key concepts like ROAS, keyword strategy, and bid management, as these will be crucial for the role.
✨Showcase Your Analytical Skills
Since the role involves performance optimisation and KPI tracking, be ready to demonstrate your analytical skills. Bring examples of how you've used data to drive decisions in past campaigns, and be prepared to discuss specific metrics you've tracked.
✨Understand Cross-Channel Strategies
Familiarise yourself with how Amazon advertising fits into broader marketing strategies. Be ready to discuss how you would align Amazon campaigns with DTC efforts, showcasing your ability to think strategically across channels.
✨Prepare Creative Examples
As the role involves working closely with design teams, it’s beneficial to have examples of successful creatives you've developed or worked on. Discuss how you ensured these aligned with brand guidelines and contributed to campaign success.
