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- Tasks: Build relationships with top-tier clients and drive business growth in exciting experiential projects.
- Company: Award-winning global Integrated Experiential Agency based in London.
- Benefits: Competitive salary, travel opportunities, and a dynamic work environment.
- Why this job: Join a creative team and make an impact in the world of events and experiences.
- Qualifications: Extensive account management experience and strong leadership skills required.
- Other info: Opportunity for international travel and career development in a vibrant agency culture.
The predicted salary is between 36000 - 60000 £ per year.
Our client is an award winning global Integrated Experiential Agency.
We are recruiting for x2 Account Director’s with exceptional experiential experience coupled with client growth management experience.
The key role is to build and develop meaningful relationships with top tier clients to ensure client satisfaction and develop business growth.
The Account Director does not manage the day to day running of individual projects, leaving this to the Project Delivery team, but must ensure those teams are delivering to the needs of the client whilst maintaining profitability.
This role will include onsite delivery of events and due to the international nature of the agency will therefore be required travel abroad for periods up to 2 weeks.
Skills and Experience
- Extensive experience in director level account management across all experiential campaigns
- Extensive experience in organic growth business development
- Experience in delivering high profile, complex and large £Million budgets/projects in an Agency environment!!
- Delivering campaigns across gaming, sport and tech.
- Strong pitch management with experience of owning pitches from start to end
- Strong presentation and sales abilities
- Proven leadership qualities
- Experience of working with and presenting to Senior Level client groups and procurement teams within large multinational brands
- Experience in sales, in particular upselling and cross-selling within existing client group
- Impeccable commercial awareness and profitability management skills
- In-depth experience across multiple delivery sectors and comfortable in the specifics of execution. (Exhibitions, events, conference, green field, fixed facility, road shows, government projects)
- Has worked internationally and has experience and understanding of multi-currency projects and regional nuances, pitfalls, H&S, unions etc
- Strong negotiation skills.
- Confident and experienced working with Producers, Project Managers, Production and Technical Managers
- Ability to present information clearly and concisely with excellent oral and written communication skills
- Good level of computer literacy, particularly regarding Microsoft applications
- Clear evidence of growth of account/client portfolio
Key Responsibilities
- Strategic planning to ensure growth of account portfolio
- Being the main point of client contact and ensuring a positive, effective and trusted relationship is maintained and that client expectations are exceeded.
- Developing business growth within the client group under your remit.
- Sourcing new prospects within existing accounts
- Generating new opportunities within existing accounts
- Strong presentation skills and delivery of sales pitches to secure new projects
- Responsibility for client account financial forecasting and revenue targets, manging the overarching account profitability, working closely with the project delivery teams whom manage the day to day projects.
- Taking and developing briefs with clients and presenting them into the delivery teams,
- Leading on pitch work ensuring business strategy and financial planning is effective to deliver project wins and profitability
- Ensuring a detailed overview for all projects with relevant client groups and being the voice of the client in critical internal reviews.
- Ensuring all KPIs are achieved
- Working with Creative and Project Delivery teams to prepare and present client presentations.
- Liaising and working with client and other stakeholders, representing the agency and requirements in those forums.
- Supporting on Client invoicing and receipt of Purchase Orders.
- Negotiation with client and procurement teams on pitch proposals
- Occasionally for filling the role of Project Manager on small projects
- Mentoring and supporting the more junior members of the team to enable departmental growth
Account Director - Global Event/Experiential Agency - London employer: CoCo Group
Contact Detail:
CoCo Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Director - Global Event/Experiential Agency - London
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join relevant groups on LinkedIn, and don’t be shy about reaching out to potential contacts. Building relationships can open doors that a CV just can’t.
✨Showcase Your Expertise
When you get the chance to chat with someone from the agency, make sure to highlight your experience in managing large budgets and delivering complex projects. Share specific examples that demonstrate your skills and how you’ve driven client growth in the past.
✨Ace the Pitch
If you land an interview, treat it like a pitch! Prepare thoroughly, know your stuff, and be ready to present your ideas clearly. Show them you can not only manage accounts but also lead pitches that win business.
✨Apply Through Our Website
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take that extra step to engage with us directly.
We think you need these skills to ace Account Director - Global Event/Experiential Agency - London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Account Director role. Highlight your experiential experience and client growth management skills, as these are key for us. Use specific examples that showcase your achievements in managing large budgets and delivering successful campaigns.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Tell us why you're the perfect fit for this role. Mention your experience with high-profile projects and your ability to build meaningful relationships with clients. Keep it engaging and personal – we want to get to know you!
Showcase Your Leadership Skills: As an Account Director, you'll need to demonstrate strong leadership qualities. In your application, share examples of how you've led teams or projects successfully. We love seeing how you've mentored others and contributed to team growth!
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our agency and what we stand for.
How to prepare for a job interview at CoCo Group
✨Know Your Experiential Stuff
Make sure you brush up on your knowledge of experiential campaigns. Be ready to discuss specific projects you've worked on, especially those involving large budgets and complex logistics. This will show that you understand the nuances of the role and can handle the demands of high-profile clients.
✨Showcase Your Client Relationship Skills
Prepare examples of how you've built and maintained strong relationships with clients in the past. Highlight your ability to exceed client expectations and drive business growth. This is crucial for the Account Director role, so make it a key part of your pitch.
✨Master the Art of Presentation
Since strong presentation skills are essential, practice delivering your ideas clearly and confidently. Use visuals if possible, and be prepared to answer questions on the spot. This will demonstrate your ability to engage with senior-level clients and procurement teams effectively.
✨Be Ready to Discuss Financial Acumen
Familiarise yourself with financial forecasting and profitability management. Be prepared to discuss how you've managed account profitability in previous roles. This will show that you have the commercial awareness needed to succeed in this position.
