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- Tasks: Manage and optimise PPC campaigns while bridging SEO knowledge.
- Company: Join a profitable financial services leader embracing digital marketing.
- Benefits: Enjoy hybrid working, clear career progression, and stability.
- Why this job: Make a genuine impact by bringing PPC in-house and transforming digital acquisition.
- Qualifications: 2-3 years of PPC experience; data analysis skills in Excel; SEO knowledge preferred.
- Other info: Work closely with the Head of Digital to execute a transformative vision.
The predicted salary is between 36000 - 60000 £ per year.
Ready to bring PPC campaigns in-house for a global financial powerhouse? Do you geek out over Google Ads performance metrics? Have you spent the last couple of years mastering the art of PPC campaign management? Our client – a highly profitable financial services leader – is looking for their next digital marketing star. They are offering you the chance to make a genuine impact by bringing their PPC campaigns in-house by the end of the year.
As the Performance Marketing Specialist at our client, you will join a company that has been profitable for decades but is only now fully embracing digital marketing's potential. Initially managing their agency relationships, but with a clear roadmap to bring PPC fully in-house by November.
- Work directly with their Head of Digital to transform how they approach digital acquisition.
- Drive significant growth across both B2B and high-net-worth private client segments.
- Bridge the gap between PPC expertise and broader digital marketing knowledge, including SEO.
You will gain valuable financial services experience: After that, you will be central to bringing PPC in-house, creating campaigns that drive both corporate FX and high-value private client business.
- Managing and optimizing PPC campaigns across Google Ads and Microsoft Advertising.
- Creating data-driven reports that actually influence business decisions.
- Working with the data analyst to blend GA4 and CRM data for deeper insights.
You have 2-3 years of hands-on PPC campaign management experience. You are comfortable analyzing data in Excel (formulas, pivot tables, visualizations). You have some knowledge of SEO (or are willing to learn).
The digital marketing function is relatively new, which means massive opportunity for someone who can demonstrate value quickly. Their Head of Digital was specifically brought in to transform their approach, and now needs a right-hand person to execute the vision.
Hybrid working (3 days in their modern Victoria office, 2 days from home). The chance to bring a critical marketing function in-house. Clear career progression as the digital marketing function grows. The stability of an established financial services leader.
If you have the PPC expertise they need and you are looking for a role where you can truly make your mark, let’s chat.
Marketing Executive PPC and SEO employer: Acquire
Contact Detail:
Acquire Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive PPC and SEO
✨Tip Number 1
Familiarise yourself with the company's current PPC strategies and performance metrics. Understanding their existing campaigns will allow you to speak knowledgeably about how you can improve and bring these efforts in-house.
✨Tip Number 2
Network with professionals in the financial services sector, especially those with experience in digital marketing. This can provide you with insights into industry-specific challenges and opportunities that you can address during your discussions.
✨Tip Number 3
Prepare to discuss your previous successes in PPC campaign management. Be ready to share specific examples of how you've driven growth and optimised campaigns, as this will demonstrate your capability to make a significant impact.
✨Tip Number 4
Show your enthusiasm for learning SEO alongside PPC. Since the role requires bridging both areas, expressing your willingness to expand your knowledge in SEO will highlight your commitment to the company's broader digital marketing goals.
We think you need these skills to ace Marketing Executive PPC and SEO
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your 2-3 years of hands-on PPC campaign management experience. Include specific metrics and achievements that demonstrate your success in managing campaigns, as well as any relevant SEO knowledge.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the opportunity to bring PPC campaigns in-house. Mention your familiarity with Google Ads performance metrics and how you can contribute to transforming their digital marketing approach.
Showcase Data Analysis Skills: Emphasise your comfort with data analysis in Excel. Provide examples of how you've used data-driven insights to influence business decisions in previous roles, particularly in relation to PPC campaigns.
Demonstrate Willingness to Learn: If you have limited SEO experience, make it clear that you are eager to learn. Highlight any relevant courses or self-study you've undertaken to improve your SEO knowledge, showing your commitment to personal and professional growth.
How to prepare for a job interview at Acquire
✨Showcase Your PPC Expertise
Be prepared to discuss your previous PPC campaigns in detail. Highlight specific metrics and results you've achieved, as this role requires a strong understanding of Google Ads performance metrics.
✨Demonstrate Data Analysis Skills
Since the role involves creating data-driven reports, be ready to talk about your experience with Excel. Mention any specific formulas or visualisation techniques you’ve used to analyse campaign performance.
✨Express Willingness to Learn SEO
Even if your SEO knowledge is limited, show enthusiasm for learning. Discuss how you plan to bridge your PPC expertise with broader digital marketing strategies, including SEO.
✨Understand the Company’s Vision
Research the company’s current digital marketing approach and be ready to share ideas on how you can contribute to bringing PPC in-house. This shows that you’re proactive and aligned with their goals.
