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- Tasks: Lead creative campaigns to make Paired the top app for couples worldwide.
- Company: Join Paired, an award-winning app dedicated to helping couples strengthen their love.
- Benefits: Enjoy a dynamic work environment with opportunities for creativity and leadership.
- Why this job: Be part of a mission-driven team that values love and relationship growth.
- Qualifications: Seeking a creative thinker with strong leadership skills and campaign management experience.
- Other info: Work closely with the Head of Brand and be a key voice for Paired.
The predicted salary is between 43200 - 72000 £ per year.
About Paired
At Paired, we’re on a mission to help couples stay in love. So we created a fun, safe, and award-winning app for couples who are already in love to explore their relationship, get to know one another in new ways, and ultimately grow together.
Our expert-backed questions, games and quizzes are designed to improve key relationship skills in just a few minutes each day. Because we know love is more than a feeling – it’s a choice that you have to make over and over again.
About The Role:
Your mission in this role is to make Paired, the #1 app for couples, a globally recognised and trusted brand. You will lead strategic, cross-functional campaigns, passionately driving our goal of helping couples stay in love. We’re looking for a creative thinker who is always seeking new and better ways to elevate the brand, and a strong leader with a “can-do” attitude who can seamlessly manage campaigns from compelling briefs to delivery. Working closely alongside the Head of Brand, you will lead a wide range of cross-functional initiatives and be a key voice for the brand at Paired.
What Your Role Encompasses
- Develop insight-led and inspiring briefs with clear business objectives for campaigns (ie. driving brand awareness and engagement)
- Manage campaigns end-to-end, including campaign strategy, creative strategy & deliverables, ensuring we are meeting execution timelines and benchmarks, updating and maintaining marketing materials, and working with the team to develop in-sync and cohesive messaging.
- Put together comprehensive reviews of campaigns and make recommendations based on learnings
- Lead the end-to-end process with project management responsibilities for the creative team and a keen eye toward resourcing needs and forecasting workstreams
- Lead as the single source of truth and update key documentation accordingly
- Operate with a bias for action by facilitating quick decision-making and approvals as needed
- Develop rich customer insights, such as attitudes and barriers towards relationship care, to inform ongoing creative and message testing
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Senior Brand Manager employer: 7percent Ventures Ltd.
Contact Detail:
7percent Ventures Ltd. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Brand Manager
✨Tip Number 1
Familiarize yourself with the latest trends in relationship apps and digital marketing. Understanding what makes Paired unique will help you articulate your vision for elevating the brand during interviews.
✨Tip Number 2
Prepare to discuss specific examples of successful campaigns you've managed in the past. Highlight your ability to lead cross-functional teams and how your strategic thinking contributed to measurable outcomes.
✨Tip Number 3
Showcase your creativity by coming up with innovative campaign ideas that align with Paired's mission. This will demonstrate your proactive approach and passion for helping couples stay in love.
✨Tip Number 4
Be ready to discuss how you gather and utilize customer insights to inform your marketing strategies. This is crucial for developing effective messaging that resonates with the target audience.
We think you need these skills to ace Senior Brand Manager
Some tips for your application 🫡
Understand the Brand: Dive deep into Paired's mission and values. Familiarize yourself with their app features and how they help couples. This understanding will help you tailor your application to show that you're aligned with their goals.
Craft a Compelling Cover Letter: In your cover letter, express your passion for helping couples and how your experience aligns with the role. Highlight specific campaigns you've managed and the impact they had on brand awareness or engagement.
Showcase Your Leadership Skills: Provide examples of how you've successfully led cross-functional teams in previous roles. Emphasize your ability to manage projects from inception to delivery while maintaining clear communication and meeting deadlines.
Highlight Data-Driven Insights: Discuss your experience with developing customer insights and how you've used data to inform campaign strategies. Mention any tools or methodologies you’ve employed to gather and analyze this information.
How to prepare for a job interview at 7percent Ventures Ltd.
✨Show Your Passion for Relationships
Since Paired is all about helping couples stay in love, make sure to express your genuine interest in relationship dynamics. Share any personal experiences or insights that highlight your understanding of what makes relationships thrive.
✨Demonstrate Your Creative Thinking
Prepare examples of past campaigns you've led that showcase your creativity and strategic thinking. Be ready to discuss how you approached challenges and the innovative solutions you implemented to elevate the brand.
✨Highlight Your Project Management Skills
As this role involves managing campaigns end-to-end, emphasize your project management experience. Discuss specific tools or methodologies you use to keep projects on track and ensure timely delivery.
✨Prepare Insight-Driven Questions
Show that you can develop rich customer insights by preparing thoughtful questions about Paired's target audience. This will demonstrate your analytical skills and your ability to inform creative strategies based on customer needs.
