At a Glance
- Tasks: Lead and execute marketing strategies for a top-tier accountancy firm in London.
- Company: Join a prestigious firm known for its excellence in professional services.
- Benefits: Enjoy a dynamic work environment with opportunities for career growth and creativity.
- Why this job: Perfect for marketers ready to elevate their career while making a real impact.
- Qualifications: Experience in legal or professional services and strong digital marketing skills required.
- Other info: Only candidates with relevant sector experience will be considered.
The predicted salary is between 43200 - 72000 £ per year.
Blue Legal have collaborated with one of the world’s leading Accountancy firms, who are looking for a Senior Marketing Executive to join their London office. The role holder will implement and execute the marketing strategy and plans for one of the firm’s largest service lines. The firm are looking for an all-round marketer with creative ideas and an exceptional eye for detail. This is a fantastic opportunity for an experienced Executive looking to take the next step in their career.
The Responsibilities:
- Provide support with the delivery of marketing campaigns, analysing ROI and following up on BD using appropriate marketing channels.
- Assist with the development of the communications plan, working closely with the Marketing Manager and key stakeholders, reporting on success and suggesting improvements.
- Utilise all available tools, obtaining specialist support and advice where necessary.
- Ensuring content is updated for the firm’s intranet and website, with upcoming activity, tools and credentials.
- Making best use of firm’s CRM system, maintaining lists for Marketing and BD activity and ensuring relevant follow-ups.
- Management of a variety of internal and external events.
The Candidate:
- Previous experience working within Legal / Professional services.
- Understanding of marketing tactics in order to achieve business strategy and measure ROI.
- Strong understanding of digital marketing activities, email marketing and social media management.
Please note : Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm or a high profile relevant Association or Agency will be considered. We regret that our clients will not accept applications outside of these areas.
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Senior Marketing Executive employer: Blue Legal
Contact Detail:
Blue Legal Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Executive
✨Tip Number 1
Make sure to highlight your previous experience in legal or professional services during networking events. Connect with professionals in the industry and discuss your marketing strategies and successes.
✨Tip Number 2
Stay updated on the latest trends in digital marketing, especially within the legal sector. Attend webinars or workshops that focus on marketing tactics specific to law firms and accountancy firms.
✨Tip Number 3
Utilize LinkedIn effectively by sharing relevant content and engaging with posts related to legal marketing. This will help you build a strong professional network and showcase your expertise.
✨Tip Number 4
Consider reaching out to current or former employees of the firm you're interested in. Informational interviews can provide valuable insights into the company culture and expectations for the Senior Marketing Executive role.
We think you need these skills to ace Senior Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your previous experience in legal or professional services. Emphasize your marketing skills, particularly in digital marketing, email campaigns, and social media management.
Craft a Compelling Cover Letter: Write a cover letter that showcases your creative ideas and attention to detail. Explain how your background aligns with the responsibilities of the Senior Marketing Executive role and how you can contribute to the firm's marketing strategy.
Highlight Relevant Experience: In your application, clearly outline your experience working in law firms, accountancy firms, or similar sectors. Provide specific examples of successful marketing campaigns you've been involved in and the ROI achieved.
Showcase Your Analytical Skills: Demonstrate your ability to analyze marketing campaign performance and suggest improvements. Include any tools or methodologies you have used to measure success and report on marketing activities.
How to prepare for a job interview at Blue Legal
✨Showcase Your Marketing Expertise
Be prepared to discuss your previous marketing campaigns in detail. Highlight your experience in the legal or professional services sector, and be ready to explain how you measured ROI and adjusted strategies based on performance.
✨Demonstrate Creativity and Attention to Detail
Since the role requires creative ideas and an exceptional eye for detail, come equipped with examples of innovative marketing strategies you've implemented. Discuss how your attention to detail has positively impacted your past projects.
✨Familiarize Yourself with Digital Marketing Tools
Make sure you understand the digital marketing tools relevant to the position. Be ready to talk about your experience with email marketing, social media management, and CRM systems, as these are crucial for the role.
✨Prepare Questions for the Interviewers
Engage with your interviewers by preparing thoughtful questions about the firm's marketing strategy and future goals. This shows your genuine interest in the role and helps you assess if the company is the right fit for you.