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- Tasks: Join us as a Sales Specialist, driving new business and building client relationships in tech solutions.
- Company: Ajar Technology is a UK-based innovator in integrated AV, security, and control room solutions.
- Benefits: Enjoy flexible working, competitive salary, 25 days holiday, and personal development opportunities.
- Why this job: Be part of a fast-growing team where your contributions directly shape our future and impact clients.
- Qualifications: 3-5+ years in B2B tech sales, with a focus on new business development and solution selling.
- Other info: This role offers a hybrid work model and the chance to represent Ajar at industry events.
The predicted salary is between 36000 - 60000 £ per year.
Location: Hybrid (Office hubs in London and Greater Manchester)
Reporting to: Business Development & Strategy Director
Start Date: Q3 2025 (or upon notice)
About Ajar Technology
Ajar Technology is a UK-based Tier 2 systems integrator delivering converged Audio Visual, IP Security, and Control Room solutions across the transport, government, emergency services, and housing sectors. We operate at the intersection of innovation and integration – designing secure, smart environments for mission-critical operations. As we enter a phase of ambitious growth, we are expanding our sales team to drive new business and build long-term client relationships.
The Role
We are seeking dynamic Sales Specialists to join our team, focused on acquiring new clients and building trusted relationships in our target sectors. You will be selling a portfolio of integrated technology solutions, including:
- Audio Visual (AV) systems
- Video Management Systems (VMS)
- Open Platform Software
- Smart control room platforms
- AI-enabled solutions
This is a new business–driven role (approx. 70% new business / 30% account management) with strategic importance to Ajar's 2-year growth plan. You will be instrumental in expanding our market share, pipeline, and visibility.
Key Responsibilities
- Identify, engage, and convert new opportunities in target sectors: transport, public sector, housing, emergency services, local and central government
- Deliver consultative sales presentations and solution demonstrations with support from pre-sales specialists
- Manage a pipeline of qualified leads through to contract award
- Respond to bids, frameworks, and early engagement opportunities
- Develop relationships with key stakeholders, including end clients, consultants, and technology partners
- Maintain CRM discipline and produce accurate forecasts
- Represent Ajar at industry events, trade shows, and partner briefings
- Collaborate with marketing and delivery teams to ensure smooth transition from pre-sales to execution
What We’re Looking For
- 3–5+ years of B2B technology solution sales, ideally in AV, IP security, SaaS, or systems integration
- Proven track record in new business development and pipeline building
- Comfortable selling solutions not just products – can navigate complex stakeholder groups
- Knowledge of public sector buying routes and procurement is desirable
- Understanding of Video Surveillance, Access Control, or AV systems a strong advantage
- Highly self-motivated, curious, structured, and resilient
- Strong communicator with excellent proposal-writing and presentation skills
Package & Benefits
- Competitive base salary (aligned to experience)
- Commission paid on net profit from completed business won
- Flexible working model
- 25 days holiday + public holidays
- Vehicle Allowance
- Personal development opportunities and access to vendor certifications
- Be part of a team where your impact is visible and celebrated
Why Join Ajar Now?
This is a rare opportunity to join a fast-growing business with a differentiated offer and proven market traction. As new hires at the centre of our next growth phase, your success will directly shape Ajar’s future. You’ll gain exposure across verticals, be supported by a trusted delivery team, and sell a solution suite that clients truly value.
Solution Sales Specialist employer: Ajar Technology
Contact Detail:
Ajar Technology Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Solution Sales Specialist
✨Tip Number 1
Familiarise yourself with the latest trends in integrated technology solutions, especially in AV and security. This knowledge will help you engage in meaningful conversations during interviews and demonstrate your passion for the industry.
✨Tip Number 2
Network with professionals in the AV and security sectors. Attend industry events or webinars to connect with potential colleagues and learn more about Ajar Technology's position in the market.
✨Tip Number 3
Prepare to discuss your experience in consultative sales and how you've successfully navigated complex stakeholder groups. Be ready to share specific examples that highlight your ability to build relationships and close deals.
✨Tip Number 4
Research Ajar Technology’s recent projects and client success stories. Understanding their portfolio will allow you to tailor your discussions and show how your skills align with their growth objectives.
We think you need these skills to ace Solution Sales Specialist
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Solution Sales Specialist position. Tailor your application to highlight your relevant experience in B2B technology solution sales, particularly in AV, IP security, or systems integration.
Craft a Compelling CV: Your CV should clearly showcase your track record in new business development and pipeline building. Use quantifiable achievements to demonstrate your success in previous roles, especially those that align with the key responsibilities outlined in the job description.
Write a Strong Cover Letter: In your cover letter, express your enthusiasm for Ajar Technology and the role. Highlight your understanding of their market and how your skills can contribute to their growth. Be sure to mention your experience with consultative sales presentations and managing client relationships.
Proofread Your Application: Before submitting your application, take the time to proofread all documents. Check for spelling and grammatical errors, and ensure that your information is clear and concise. A polished application reflects your attention to detail and professionalism.
How to prepare for a job interview at Ajar Technology
✨Understand the Product Portfolio
Familiarise yourself with Ajar Technology's range of integrated solutions, including AV systems and AI-enabled platforms. Being able to discuss these products confidently will demonstrate your genuine interest and understanding of what you’ll be selling.
✨Showcase Your Sales Experience
Prepare to discuss your previous B2B technology sales experience, particularly in new business development. Highlight specific examples where you've successfully built pipelines and converted leads into clients, as this role is heavily focused on acquiring new business.
✨Research the Target Sectors
Gain insights into the transport, public sector, and emergency services industries. Understanding the unique challenges and needs of these sectors will help you tailor your responses and show that you can effectively engage with potential clients.
✨Demonstrate Strong Communication Skills
Practice articulating your thoughts clearly and concisely. Since the role involves delivering consultative sales presentations, showcasing your proposal-writing and presentation skills during the interview will be crucial to impressing the hiring team.
