At a Glance
- Tasks: Join us as a Digital Marketing Executive, driving campaigns and optimising strategies.
- Company: Eminox Group is a dynamic leader in the manufacturing sector, focused on growth and innovation.
- Benefits: Enjoy a creative work environment with opportunities for remote work and professional development.
- Why this job: Be part of a forward-thinking team that values creativity and data-driven results.
- Qualifications: Experience in digital marketing, strong copywriting skills, and proficiency in SEO and design tools required.
- Other info: Passion for AI in marketing is a plus; must have the right to work in the UK.
The predicted salary is between 28800 - 43200 £ per year.
We are seeking a creative and results-driven Digital Marketing Executive to join our dynamic team. The ideal candidate will possess a strong understanding of digital marketing strategies and tools, with the ability to analyse data and optimise campaigns effectively.
The marketing department is responsible for all Eminox Group marketing activities and plays a vital role in driving growth, building brand awareness, generating leads, and supporting sales. Our department balances the complexities of the manufacturing sector, including long sales cycles, technical products, and the need for targeted strategies across our multiple business units while ensuring each business unit’s strategic goals are met.
The role of Digital Marketing Executive is responsible for implementing digital marketing activities and running multi-channel campaigns to deliver agreed sales and marketing plans for all business units. You will play a pivotal part in establishing and driving our group’s growth and engagement by developing online sales, creating content for social media, websites, direct marketing activities and tracking and reporting performance metrics.
Overview- Support digital transformation in the Eminox Group by developing and implementing AI technology.
- Creating social media content relevant to business development objectives for each business unit’s specific target audiences, in line with the Eminox Group of Companies branding and corporate visual identities.
- Creating monthly, SEO-optimised content across key digital platforms, supporting the planning and management of paid campaigns on social media and other platforms in line with customer behaviours or objectives to drive lead generation.
- Analysing and reporting on key performance indicators using AI tools and strong numerical reasoning, with the goal of recommending and implementing continuous improvement to increase relevant conversions.
- Reviewing and maintaining the business unit websites, using WordPress content management system.
- Producing digital artwork, photography, audio, and video content for internal and external communications, using software applications including the Microsoft Office Suite and Adobe Creative Suite in line with each business unit’s branding and corporate visual identities.
- Collaborating and liaising with external teams, including PR, advertising, and design companies.
- Proven background spent within digital marketing and comms is essential.
- B2B business background.
- Strong copywriting skills with the ability to communicate effectively in English; any European language would be an added advantage.
- Proficient in using Microsoft Office applications, digital design, SEO and Adobe Photoshop.
- Social media management, analysing and reporting of KPIs.
- Excellent organisational skills with the ability to manage multiple projects simultaneously.
- Familiarity with email marketing platforms and analytics tools is advantageous.
- Enthusiasm for using the most effective AI tools in marketing.
If you are passionate about digital marketing and eager to contribute to a forward-thinking team, we encourage you to apply for this exciting opportunity! Please ensure that you have the right to work in the UK when applying.
Locations
Digital Marketing Executive employer: Eminox Ltd
Contact Detail:
Eminox Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive
✨Tip Number 1
Familiarise yourself with the latest digital marketing trends and tools, especially those related to AI technology. This will not only enhance your understanding but also demonstrate your commitment to staying ahead in the field.
✨Tip Number 2
Engage with our brand on social media platforms. By interacting with our content, you can gain insights into our marketing strategies and showcase your enthusiasm for the role during interviews.
✨Tip Number 3
Prepare to discuss specific examples of successful digital marketing campaigns you've managed. Highlight your analytical skills by explaining how you measured success and optimised performance.
✨Tip Number 4
Network with professionals in the digital marketing space, particularly those with experience in B2B environments. This can provide valuable insights and potentially lead to referrals that could strengthen your application.
We think you need these skills to ace Digital Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in digital marketing, particularly in B2B environments. Emphasise your copywriting skills and any relevant tools you've used, such as SEO and Adobe Creative Suite.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of the role. Mention specific strategies or campaigns you've successfully implemented in the past and how they relate to the responsibilities outlined in the job description.
Showcase Relevant Projects: Include examples of previous work that demonstrate your ability to create engaging content and analyse performance metrics. If possible, provide links to social media campaigns or websites you've managed to give a tangible sense of your skills.
Highlight Your Analytical Skills: Since the role involves analysing KPIs and optimising campaigns, make sure to mention any experience you have with data analysis tools or AI technologies. Discuss how you've used data to drive marketing decisions in your previous roles.
How to prepare for a job interview at Eminox Ltd
✨Showcase Your Digital Marketing Knowledge
Be prepared to discuss your understanding of digital marketing strategies and tools. Highlight any specific campaigns you've worked on, focusing on how you analysed data and optimised results.
✨Demonstrate Your Creativity
Since the role requires creating engaging content, come equipped with examples of your previous work. Whether it's social media posts or SEO-optimised articles, showing your creative flair will set you apart.
✨Familiarise Yourself with AI Tools
As the position involves using AI technology for digital transformation, research relevant tools and be ready to discuss how you've used them in past roles or how you plan to implement them.
✨Prepare for KPI Discussions
Understand key performance indicators relevant to digital marketing. Be ready to talk about how you've tracked and reported on KPIs in the past, and how you recommend improvements based on your findings.