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- Tasks: Design and implement customer loyalty solutions using marketing technology platforms.
- Company: Join a dynamic team focused on digital transformation and customer engagement.
- Benefits: Enjoy flexible work options, professional development opportunities, and a collaborative culture.
- Why this job: Be part of innovative projects that shape customer experiences and drive brand loyalty.
- Qualifications: 5+ years in MarTech consulting; experience with major platforms like Salesforce or Adobe required.
- Other info: Ideal for those passionate about bridging technology and marketing strategies.
The predicted salary is between 43200 - 72000 £ per year.
We are seeking a skilled MarTech Consultant with a strong background in customer loyalty programs, marketing technology platforms, and digital strategy. In this role, you will work closely with clients to design and implement customer loyalty solutions that are powered by scalable MarTech ecosystems and aligned with broader digital transformation goals.
Responsibilities:
- Loyalty Program Enablement: Collaborate with strategy and CX teams to design and support loyalty program architecture (e.g., points-based, tiered, paid membership). Align loyalty initiatives with customer lifecycle stages and brand goals. Map loyalty features across digital channels and customer touchpoints (web, mobile, in-store, app).
- Marketing Technology Integration: Drive the implementation and optimization of MarTech platforms to support loyalty operations—e.g., Salesforce Marketing Cloud, Adobe Experience Cloud, Oracle CX, Braze, SAP Emarsys. Enable campaign automation, journey orchestration, segmentation, and loyalty communications through the MarTech stack.
- Customer Data & Personalization: Collaborate with CRM, CDP, and analytics teams to ensure loyalty-related data is integrated and actionable. Support customer segmentation, real-time personalization, and engagement tactics across channels.
- Digital Strategy Alignment: Translate digital engagement strategy into platform-specific requirements and capabilities. Help clients modernize their marketing operations and loyalty tech infrastructure as part of broader transformation initiatives.
- Client Delivery & Support: Participate in discovery workshops, business requirement gathering, and solution design sessions. Support loyalty-related MarTech implementations, configuration, QA, and go-live activities. Act as a trusted advisor to marketing, loyalty, and IT stakeholders.
Qualifications:
- 5+ years of experience in MarTech consulting, digital marketing, or CRM/loyalty program delivery.
- Solid understanding of loyalty models and omnichannel customer engagement.
- Hands-on experience with at least one major MarTech platform (e.g., Salesforce, Adobe, Oracle, Braze).
- Familiarity with CDPs, campaign automation, and personalization frameworks.
- Ability to bridge business needs with technical capabilities.
- Strong communication, stakeholder management, and documentation skills.
- Bachelor's degree in Marketing, IT, Business, or related field (MBA or certifications in MarTech tools preferred).
Strategy Consultant (Martech) employer: Photon
Contact Detail:
Photon Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Strategy Consultant (Martech)
✨Tip Number 1
Familiarise yourself with the latest trends in MarTech and customer loyalty programs. Being well-versed in current technologies and strategies will not only boost your confidence but also demonstrate your commitment to staying ahead in the field.
✨Tip Number 2
Network with professionals in the MarTech space, especially those who have experience with platforms like Salesforce or Adobe. Engaging in conversations can provide insights into the role and may even lead to referrals.
✨Tip Number 3
Prepare to discuss specific case studies or projects where you've successfully implemented loyalty programs or MarTech solutions. Real-world examples will showcase your expertise and problem-solving skills during interviews.
✨Tip Number 4
Stay updated on the digital transformation goals of potential clients. Understanding their business objectives will allow you to tailor your approach and demonstrate how you can add value to their loyalty initiatives.
We think you need these skills to ace Strategy Consultant (Martech)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in MarTech consulting, customer loyalty programs, and digital strategy. Use specific examples that demonstrate your skills with major MarTech platforms like Salesforce or Adobe.
Craft a Compelling Cover Letter: In your cover letter, explain why you're passionate about the role and how your background aligns with the responsibilities outlined in the job description. Mention your experience with loyalty program architecture and your ability to bridge business needs with technical capabilities.
Showcase Your Achievements: Include quantifiable achievements in your application. For instance, if you've successfully implemented a loyalty program that increased customer engagement, provide metrics to illustrate your impact.
Highlight Communication Skills: Since strong communication and stakeholder management skills are crucial for this role, ensure you provide examples of how you've effectively collaborated with clients and teams in previous positions.
How to prepare for a job interview at Photon
✨Showcase Your MarTech Knowledge
Make sure to brush up on the latest trends and technologies in marketing technology. Be prepared to discuss specific platforms you've worked with, such as Salesforce or Adobe, and how you've used them to enhance customer loyalty programs.
✨Demonstrate Your Problem-Solving Skills
Prepare examples of how you've tackled challenges in previous roles, especially those related to loyalty program architecture or digital strategy. Highlight your ability to bridge business needs with technical solutions.
✨Understand the Client's Needs
Research the company and its clients before the interview. Understand their loyalty initiatives and be ready to discuss how you can align your strategies with their goals, showcasing your ability to act as a trusted advisor.
✨Communicate Clearly and Confidently
Strong communication skills are essential for this role. Practice articulating your thoughts clearly and confidently, especially when discussing complex topics like customer data integration and campaign automation.
