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- Tasks: Lead multi-channel marketing initiatives for a top fitness equipment retailer.
- Company: Join a leading UK omni-channel retailer in the fitness industry.
- Benefits: Enjoy an attractive salary, bonuses, and a collaborative work environment.
- Why this job: Make a real impact in a fast-paced company with global brand exposure.
- Qualifications: Proven senior marketing experience, ideally in retail or consumer products.
- Other info: Work closely with dynamic teams across various marketing channels.
The predicted salary is between 43200 - 72000 £ per year.
Are you a results-driven marketing professional with a passion for fitness and retail? We are seeking an experienced Company Marketing Manager to lead and deliver multi-channel marketing initiatives for one of the UK's leading fitness equipment retailers.
You will be based at our East Midlands Head Office in Northampton, reporting directly to the Managing Director, and working closely with a dynamic team across digital, retail, commercial, and product development.
We are a UK-wide omni-channel retailer specialising in home and commercial fitness equipment. With 11 consumer showrooms across the UK and a dedicated B2B showroom at our Northampton HQ, we are also the exclusive UK distributor for several globally recognised fitness brands. We proudly develop a successful portfolio of OEM in-house brands built on performance, innovation, and value.
Key Responsibilities
- Oversee all retail marketing, including showroom POS, in-store campaigns, and printed/digital brochures
- Manage brand and product launches, including promotional planning, creative content, and photography
- Develop B2B marketing campaigns for corporate wellness, hospitality, and public-sector clients
- Support social media and digital marketing efforts in collaboration with the Digital Manager
- Handle all offline advertising, including print and physical media
- Project manage consumer exhibitions, trade events, and pop-up activations
Requirements
- Proven experience in a senior marketing role, ideally within a retail or consumer products environment
- Strong knowledge of both B2C and B2B marketing strategies
- Project management expertise with the ability to handle multiple initiatives
- Creative thinker with hands-on experience in POS, print marketing, events, and social media
What We Offer
- Attractive salary and bonus package based on your experience and impact
- A leadership role in a fast-paced, growing company
- Collaborative working with commercial, digital, and retail leadership teams
- Exposure to international fitness brands and a dynamic OEM product range
- The opportunity to make real, measurable contributions to business growth
Company Marketing Manager employer: BODYPOWER SPORTS LTD
Contact Detail:
BODYPOWER SPORTS LTD Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Company Marketing Manager
✨Tip Number 1
Familiarise yourself with the fitness equipment industry and our brand's unique selling points. Understanding our products and how they stand out in the market will help you articulate your vision for marketing strategies during interviews.
✨Tip Number 2
Network with professionals in the fitness and retail sectors. Attend industry events or join relevant online communities to connect with potential colleagues and gain insights into current marketing trends that could benefit your application.
✨Tip Number 3
Prepare to discuss specific marketing campaigns you've led in the past, especially those that involved both B2C and B2B strategies. Highlighting measurable outcomes from these campaigns can demonstrate your effectiveness as a marketing manager.
✨Tip Number 4
Showcase your project management skills by discussing how you've successfully managed multiple initiatives simultaneously. Be ready to provide examples of how you prioritised tasks and collaborated with different teams to achieve marketing goals.
We think you need these skills to ace Company Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, particularly in retail and consumer products. Emphasise any specific achievements related to B2C and B2B marketing strategies.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for fitness and retail. Mention how your previous roles have prepared you for the responsibilities outlined in the job description, such as managing brand launches and overseeing marketing campaigns.
Showcase Project Management Skills: In your application, provide examples of past projects where you successfully managed multiple initiatives. Highlight your ability to work collaboratively with different teams, as this role requires close cooperation with digital, commercial, and product development teams.
Demonstrate Creativity: Include examples of creative marketing strategies you've implemented in the past. Whether it's through POS materials, print marketing, or social media campaigns, show how your innovative thinking has driven results.
How to prepare for a job interview at BODYPOWER SPORTS LTD
✨Show Your Passion for Fitness
Make sure to express your enthusiasm for fitness and retail during the interview. Share personal experiences or insights that demonstrate your commitment to the industry, as this will resonate well with the company's values.
✨Highlight Relevant Experience
Prepare specific examples from your previous roles that showcase your expertise in both B2C and B2B marketing strategies. Discuss successful campaigns you've led and how they contributed to business growth.
✨Demonstrate Project Management Skills
Be ready to discuss your project management experience in detail. Highlight instances where you successfully managed multiple initiatives simultaneously, and explain your approach to prioritising tasks and meeting deadlines.
✨Prepare for Creative Discussions
Since creativity is key for this role, come prepared with ideas for potential marketing campaigns or strategies. This could include concepts for brand launches or innovative social media approaches that align with the company's goals.
