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- Tasks: Lead and optimise paid media campaigns to drive growth and performance.
- Company: Join a fast-growing business in West Yorkshire with a focus on ecommerce.
- Benefits: Enjoy hybrid working, clear progression opportunities, and a dynamic team environment.
- Why this job: Make a real impact on growth while collaborating with creative teams in a data-driven culture.
- Qualifications: 3+ years in PPC or performance marketing, with strong Google Ads and analytics skills.
- Other info: Opportunity to manage international campaigns and expand into new markets.
The predicted salary is between 36000 - 60000 £ per year.
We're looking for a commercially-minded, results-driven performance marketer to take ownership of our paid media strategy across key markets. This is a high-impact role with clear progression opportunities as we continue to scale.
You’ll lead on the planning, execution, and optimisation of paid search campaigns, driving growth through data-led decisions and close collaboration with our ecommerce, content, and acquisition teams.
Key Responsibilities:- Manage and optimise paid media campaigns across Google, Microsoft Ads, and emerging platforms.
- Own campaign budgets and performance, ensuring spend aligns with business goals.
- Conduct keyword research, write ad copy, and implement effective bidding strategies.
- Analyse campaign data to identify opportunities and drive continuous improvement.
- Report on performance trends, share insights, and make strategic recommendations.
- Work cross-functionally to ensure landing pages support conversion goals.
- Expand paid media activity across new channels and markets.
- 3+ years’ experience in PPC or performance marketing, ideally in ecommerce.
- Strong knowledge of Google Ads, Google Analytics, and Looker Studio (or similar).
- Proven track record of hitting CPA/ROI targets through testing and optimisation.
- Confident communicator with a data-first mindset.
- Experience managing international campaigns is a plus.
This is a great opportunity to join a fast-growing business where your work will directly influence growth and where there’s real scope to progress.
PPC Manager (Leeds) employer: Better Placed Ltd - A Sunday Times Top 10 Employer!
Contact Detail:
Better Placed Ltd - A Sunday Times Top 10 Employer! Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PPC Manager (Leeds)
✨Tip Number 1
Familiarise yourself with the latest trends in PPC and performance marketing. Follow industry leaders on social media and engage in relevant online communities to stay updated on best practices and emerging platforms.
✨Tip Number 2
Prepare to discuss your previous campaign successes in detail. Be ready to share specific examples of how you've optimised campaigns, managed budgets, and achieved CPA/ROI targets, as this will demonstrate your hands-on experience.
✨Tip Number 3
Showcase your analytical skills by being prepared to discuss how you use data to drive decisions. Think of examples where your data-led approach has led to significant improvements in campaign performance.
✨Tip Number 4
Highlight your collaborative experience, especially if you've worked cross-functionally with teams like ecommerce or content. Being able to demonstrate your ability to work well with others will be key in this role.
We think you need these skills to ace PPC Manager (Leeds)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in PPC and performance marketing. Focus on specific achievements, such as successful campaigns you've managed, and include metrics that demonstrate your impact, like CPA or ROI improvements.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention your 3+ years of experience in PPC, your familiarity with Google Ads and Analytics, and how you can contribute to their paid media strategy.
Showcase Relevant Skills: Emphasise your skills in keyword research, ad copywriting, and data analysis. Provide examples of how you've used these skills to optimise campaigns and drive growth in previous roles.
Highlight Collaboration Experience: Since the role involves working cross-functionally, mention any past experiences where you've collaborated with other teams, such as ecommerce or content teams, to achieve campaign goals.
How to prepare for a job interview at Better Placed Ltd - A Sunday Times Top 10 Employer!
✨Showcase Your PPC Expertise
Be prepared to discuss your previous experience in PPC management, particularly focusing on specific campaigns you've run. Highlight your familiarity with Google Ads and Microsoft Ads, and be ready to share examples of how you've optimised campaigns to achieve CPA or ROI targets.
✨Demonstrate Data-Driven Decision Making
Since this role requires a data-first mindset, come equipped with examples of how you've used data analytics tools like Google Analytics or Looker Studio to inform your strategies. Discuss how you've identified trends and made recommendations based on your findings.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills in real-world scenarios. For instance, you might be asked how you would approach a campaign that is underperforming. Think through your strategies for keyword research, ad copywriting, and bidding adjustments.
✨Highlight Cross-Functional Collaboration
This role involves working closely with various teams, so be ready to discuss your experience collaborating with ecommerce, content, and acquisition teams. Share examples of how you've worked together to ensure landing pages support conversion goals and drive growth.
