At a Glance
- Tasks: Lead a team to analyze global marketing performance and drive optimization strategies.
- Company: Join Skyscanner, a cutting-edge travel company revolutionizing how people book trips.
- Benefits: Gain exposure to senior executives and work in a fast-paced, innovative environment.
- Why this job: Shape business performance narratives and tackle exciting data challenges on a global scale.
- Qualifications: Strong background in trading analytics, Tableau, SQL, and experience leading teams.
- Other info: Opportunity to collaborate with finance and data engineering teams for impactful insights.
The predicted salary is between 43200 - 72000 £ per year.
Skyscanner is a dynamic and innovative metasearch travel company on a mission to help travellers plan and book their trip with ease and confidence. We’re looking for a Senior Manager with an inquisitive nature and a solution-oriented mindset, to join our Analytics team and own our Global Marketing Trading Analytics function, which includes Market research and insights.
You will lead a team of analysts and will work in close partnership with Finance to understand our short & long-term Marketing performance across all our business verticals and regions (with a focus on our top markets), identifying external and internal performance drivers and outlining risks and opportunities to our Geo-growth & leadership teams to drive optimisation actions. In collaboration with our broader Business Trading Analytics team, you will ultimately contribute to shaping a clear End-to-End Business performance narrative for our Executive team.
What will this role be responsible for delivering on?
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Defining success metrics, indicative of short or long-term Marketing performance
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Designing / maintaining performance monitoring & diagnostics tools, including external data sources around demand and competitor trends.
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Conducting complex investigations to identify & size underlying performance drivers and potential optimisation tactics / strategies (informed by external data sources such as SimilarWeb or Data.ai where relevant)
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Sharing a clear, concise and impactful narrative of our end-to-end business performance focussed on our top markets with our Geo-growth team, calling out risks & opportunities, thereby contributing to shaping our geo growth strategy.
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Partnering with Finance to produce accurate budget and forecasts
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Partnering with our Data Engineering team to address data gaps
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Managing relationships with external providers of Market data and insights (e.g. SimilarWeb)
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Experience in leading and developing analysts
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Expertise in Trading analytics i.e. a proven ability to efficiently conduct performance investigations, diving into multiple datasets as required and engaging with other analysts / data engineers when needed.
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Experience in leveraging Market research to inform performance narratives and identify risks/opportunities
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Excellent collaboration, communication & stakeholder management skills. Experienced in communicating to a Senior audience
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Strong Tableau & SQL skills. Experience of Python for data analysis is a plus.
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Expertise in Tableau dashboards design & data visualisation
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Solution / action oriented, autonomous and proactive.
What can we teach you? What will you learn?
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Exposure to our Senior Marketing Executives, in a role that is critical to shaping our understanding of Business performance and optimisation drivers.
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Ability to work with and learn from our internal Analytical experts, in a fast-paced environment that offers many challenging data problems to solve, on a global scale.
Senior Manager, Trading Analytics employer: SkyScanner
Contact Detail:
SkyScanner Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Manager, Trading Analytics
✨Tip Number 1
Familiarize yourself with the latest trends in trading analytics and market research. Understanding tools like SimilarWeb and Data.ai will give you an edge, as these are crucial for the role.
✨Tip Number 2
Showcase your experience in leading teams and developing analysts. Be prepared to discuss specific examples of how you've successfully managed projects and driven performance improvements.
✨Tip Number 3
Brush up on your Tableau and SQL skills. Being able to demonstrate your proficiency in data visualization and analysis will be key to impressing the hiring team.
✨Tip Number 4
Prepare to articulate a clear narrative around business performance. Think about how you would present risks and opportunities to senior stakeholders, as effective communication is essential for this role.
We think you need these skills to ace Senior Manager, Trading Analytics
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly read the job description for the Senior Manager, Trading Analytics position. Understand the key responsibilities and required skills, such as expertise in Trading analytics, Tableau, SQL, and Python.
Tailor Your CV: Customize your CV to highlight relevant experience and skills that align with the job requirements. Emphasize your leadership experience, analytical skills, and any specific projects that demonstrate your ability to conduct performance investigations and optimize strategies.
Craft a Compelling Cover Letter: Write a cover letter that showcases your inquisitive nature and solution-oriented mindset. Discuss how your background in analytics and market research can contribute to Skyscanner's mission and the specific goals of the Analytics team.
Highlight Collaboration Skills: In your application, emphasize your collaboration and communication skills, especially your experience working with senior audiences and cross-functional teams. Provide examples of how you've successfully managed stakeholder relationships in previous roles.
How to prepare for a job interview at SkyScanner
✨Show Your Analytical Skills
Be prepared to discuss your experience with trading analytics and how you've used data to drive marketing performance. Highlight specific examples where you've identified performance drivers and implemented optimization strategies.
✨Demonstrate Leadership Experience
Since this role involves leading a team of analysts, share your experiences in managing and developing teams. Discuss how you foster collaboration and support your team's growth while achieving business objectives.
✨Communicate Clearly and Concisely
Practice articulating complex data insights in a clear and impactful manner. You may be asked to present findings or strategies, so focus on how you can convey your narrative effectively to senior stakeholders.
✨Familiarize Yourself with Tools
Brush up on your skills in Tableau, SQL, and Python for data analysis. Be ready to discuss how you've used these tools in past roles to create dashboards, conduct investigations, and visualize data effectively.