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For Companies At a Glance
- Tasks: Manage key customer accounts and drive sales growth in the ethnic food sector.
- Company: LT Foods UK is a leading global food company known for quality and innovation.
- Benefits: Enjoy a competitive salary, performance bonuses, car allowance, and employee discounts.
- Why this job: Join a supportive team and grow your career in a thriving business with diverse communities.
- Qualifications: Experience in field sales within FMCG or ethnic food, strong communication skills, and a full UK driving licence.
- Other info: This role involves extensive travel across the Northern UK region.
The predicted salary is between 36000 - 60000 £ per year.
About LT Foods UK
LT Foods is a leading global food company known for quality, heritage, and innovation. In the UK, we serve diverse communities with our trusted brands such as Daawat. We’re proud to be expanding our reach in the ethnic channel and looking for driven individuals to grow with us.
Role Overview
We’re hiring Regional Sales Managers to support our expansion across the Northern UK ethnic channel. Reporting into the Head of Sales – Ethnic (North), this role is responsible for managing key customer accounts, identifying growth opportunities, and delivering volume, revenue, and distribution targets within the region.
Key Responsibilities
- Manage and grow sales within assigned ethnic retail and wholesale accounts.
- Build strong relationships with store owners, buyers, and distributors.
- Execute sales plans and ensure in-store visibility and availability of products.
- Monitor market trends and competitor activity across your territory.
- Provide regular updates on performance, stock levels, and customer feedback.
- Support trade marketing initiatives and promotional activity.
- Ensure effective in-store execution and high standards of product representation.
- Work collaboratively with internal teams including logistics and customer service.
Skills & Experience
- Experience in a field sales role within the FMCG or ethnic food sector.
- Solid knowledge of the Northern ethnic trade landscape.
- Strong interpersonal, communication, and negotiation skills.
- Self-motivated, target-driven, and comfortable working independently.
- Full UK driving licence and willingness to travel extensively across the region.
What We Offer
- Competitive salary and performance bonus
- Car allowance and business mileage reimbursement
- Supportive team environment
- Opportunities for growth within a thriving business
- Employee discounts and generous holiday allowance
Contact Detail:
LT Foods Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Sales Manager (Food) (West Midlands)
✨Tip Number 1
Familiarise yourself with the ethnic food market in the Northern UK. Understanding the key players, trends, and customer preferences will help you stand out during interviews and demonstrate your commitment to the role.
✨Tip Number 2
Network with professionals in the FMCG and ethnic food sectors. Attend industry events or join relevant online forums to connect with potential colleagues and gain insights that could be beneficial for your application.
✨Tip Number 3
Prepare to discuss specific sales strategies you've successfully implemented in previous roles. Highlighting your ability to manage accounts and drive growth will show that you're ready to take on the responsibilities of a Regional Sales Manager.
✨Tip Number 4
Research LT Foods UK and their brands, like Daawat. Being knowledgeable about their products and values will not only impress during interviews but also help you align your answers with their company culture and goals.
We think you need these skills to ace Regional Sales Manager (Food) (West Midlands)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in field sales, particularly within the FMCG or ethnic food sector. Emphasise your achievements in managing customer accounts and driving sales growth.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the Northern ethnic trade landscape. Mention specific examples of how you've built relationships with store owners and executed successful sales plans.
Highlight Key Skills: In your application, focus on your strong interpersonal, communication, and negotiation skills. Provide examples of how these skills have helped you achieve targets in previous roles.
Show Enthusiasm for the Role: Convey your passion for the food industry and your motivation to contribute to LT Foods UK's expansion. Mention any personal connections to the ethnic food market that may strengthen your application.
How to prepare for a job interview at LT Foods
✨Know Your Market
Familiarise yourself with the Northern ethnic trade landscape. Research key competitors and current market trends in the FMCG sector, especially within ethnic foods. This knowledge will help you demonstrate your understanding of the role and how you can contribute to the company's growth.
✨Showcase Relationship-Building Skills
Prepare examples of how you've successfully built relationships with store owners, buyers, and distributors in previous roles. Highlight your interpersonal and negotiation skills, as these are crucial for managing key customer accounts effectively.
✨Demonstrate Sales Acumen
Be ready to discuss your experience in executing sales plans and achieving targets. Use specific metrics or achievements from your past roles to illustrate your success in driving volume, revenue, and distribution.
✨Prepare Questions
Think of insightful questions to ask during the interview. Inquire about the company's future plans in the ethnic channel or how they measure success in this role. This shows your genuine interest in the position and helps you assess if it's the right fit for you.
