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For Companies At a Glance
- Tasks: Lead content and PR strategies to boost brand visibility and member engagement.
- Company: Join a dynamic player in the online marketplace industry, making waves in digital content.
- Benefits: Enjoy hybrid working, competitive salary, and opportunities for professional growth.
- Why this job: Be part of a high-impact role that shapes brand storytelling and community engagement.
- Qualifications: Experience in content or PR within consumer-focused environments is essential.
- Other info: This is a newly created role, perfect for innovative thinkers ready to make an impact.
The predicted salary is between 64000 - 96000 £ per year.
Salt are seeing a Senior Content Manager for a newly created role with one of our established clients within the burgeoning online marketplace industry. In this high-impact role, you’ll lead the development of content and PR strategies that build brand visibility, drive member engagement, and amplify the organisation’s mission lead strategy. This role is ideal for a hands-on content and PR professional with experience in fast-paced, consumer-focused or membership environments.
Key Responsibilities
- Content Strategy: Develop and lead an integrated content strategy across digital and traditional channels, ensuring consistent tone and alignment with business goals.
- Campaign Delivery: Oversee a multi-channel content calendar including seasonal campaigns, member stories, blogs, newsletters, video, and social content.
- Public Relations: Manage media relations, agency partnerships, and thought leadership initiatives to secure impactful coverage and support crisis communications.
- Member Engagement: Partner with community and service teams to turn member stories and user-generated content into compelling brand advocacy.
- Performance & Optimisation: Define KPIs, track campaign effectiveness, and use insights to optimise content and PR activity for reach, engagement, and ROI.
What We’re Looking For
- Proven experience in content, PR, or communications in consumer or member-based organisations.
- Strong media relations skills and a track record of securing high-quality coverage.
- Skilled in storytelling, content personalisation, and multi-channel delivery.
- Data-driven approach to content performance and optimisation.
- Excellent cross-functional collaboration and stakeholder management.
Apply to find out more!
Senior Content Manager - Marketplace (London Area) employer: Salt
Contact Detail:
Salt Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Content Manager - Marketplace (London Area)
✨Tip Number 1
Network with professionals in the online marketplace industry. Attend relevant events or webinars to connect with potential colleagues and learn about the latest trends. This can help you gain insights into what companies like ours are looking for in a Senior Content Manager.
✨Tip Number 2
Showcase your experience in developing content strategies by creating a portfolio of your past work. Highlight successful campaigns and the impact they had on brand visibility and member engagement. This will demonstrate your hands-on approach and ability to drive results.
✨Tip Number 3
Familiarise yourself with our brand and mission. Understanding our values and how we engage with our members will allow you to tailor your discussions during interviews, showing that you're aligned with our goals and ready to contribute from day one.
✨Tip Number 4
Prepare to discuss your data-driven approach to content performance. Be ready to share examples of how you've defined KPIs and optimised campaigns based on insights. This will highlight your analytical skills and commitment to achieving ROI in your content strategies.
We think you need these skills to ace Senior Content Manager - Marketplace (London Area)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in content management and PR. Use keywords from the job description to demonstrate that you meet the essential criteria.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for content strategy and member engagement. Include specific examples of past successes in similar roles to illustrate your capabilities.
Showcase Your Skills: In your application, emphasise your media relations skills and any data-driven approaches you've used in previous roles. Mention specific campaigns you've led and their outcomes.
Proofread and Edit: Before submitting your application, carefully proofread all documents for spelling and grammatical errors. A polished application reflects your attention to detail and professionalism.
How to prepare for a job interview at Salt
✨Showcase Your Content Strategy Skills
Prepare to discuss your previous experience in developing content strategies. Highlight specific examples where your strategies led to increased engagement or brand visibility, as this role heavily focuses on integrated content across various channels.
✨Demonstrate Your PR Expertise
Be ready to talk about your media relations experience. Share instances where you successfully secured coverage for a brand or managed a crisis communication situation, as these skills are crucial for the Senior Content Manager position.
✨Highlight Your Data-Driven Approach
Discuss how you use data to inform your content decisions. Prepare to explain how you've defined KPIs in past roles and how you've optimised campaigns based on performance metrics, as this will show your analytical capabilities.
✨Emphasise Collaboration Skills
Since this role requires cross-functional collaboration, be prepared to share examples of how you've worked with different teams. Highlight any successful partnerships that resulted in compelling content or member engagement initiatives.
