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- Tasks: Lead digital marketing campaigns and create engaging content for our new platforms.
- Company: Join Oxford Global, a leader in life sciences innovation and partnership.
- Benefits: Enjoy flexible working, gym membership, extra holiday, and wellness programmes.
- Why this job: Be part of a creative team shaping the future of life sciences with impactful campaigns.
- Qualifications: Experience in digital marketing, copywriting, and CRM platforms is essential.
- Other info: Hybrid work model with a vibrant office near Oxford city centre.
The predicted salary is between 28000 - 36000 £ per year.
At Oxford Global, our passion is driving innovation, expertise, and partnership within the life sciences industry. We are on a mission to empower professionals to accelerate research and achieve impactful results through cutting-edge, curated events, industry insights, and educational resources. Join us in shaping the future of the life sciences industry.
We are looking for an experienced Marketing Manager to join our dynamic marketing function. In this role, you will provide dedicated focus and support for Oxford Global’s soon to be launched digital platforms, with an emphasis on creating campaigns and messaging that promote the platforms and drive engagement in the content. You will work alongside our Editorial Team and broader Marketing team to ensure that plans and activities align with annual content calendars and deliverables as well as channel schedules.
Role Responsibilities:
- Campaign planning for digital platform launch, followed by responsibility for the monthly thematic approach.
- Copy creation for multiple channels, including newsletters, social media, and paid media.
- Working with Design to ensure creatives and messaging are optimally placed to drive engagement.
- Managing and executing emails, posts, social media, and paid media for the campaigns you are responsible for running.
- Connecting with broader teams and plans to ensure that the platform is promoted and cross-referenced wherever appropriate.
- Focusing on introducing greater volumes of video and moving image to our content formats and distribution.
- Interviewing speakers, content contributors, and industry leaders.
- Bringing creativity and ideas to the role.
Core areas of focus:
- Content Marketing Execution: Aligning with the monthly content calendar.
- Audience Nurturing: Continuous engagement through email and social channels.
- Data Monitoring & Optimization: Adjusting strategy based on engagement metrics.
- Quarterly Review & Strategy Updates: Optimising messaging based on performance analytics.
Indicative success metrics:
- Newsletter Subscriptions: Growth in email list sign-ups.
- Social Media Metrics: Follower growth, shares, and engagement rates.
- Content Performance: Views, downloads, and webinar attendance.
- Website Traffic & Engagement: Unique visitors, session duration, bounce rates.
- Engagement of monthly thought leadership discussions.
We are looking for someone with:
- A self-starter attitude, adept at working on multiple projects simultaneously.
- Excellent communication skills and attention to detail.
- Demonstrable skills in digital marketing, copy creation, and creating campaigns and messaging to drive engagement.
- Experience in marketing automation and CRM platforms (Hubspot is a benefit).
- Experience of working in a matrix, with excellent stakeholder management.
- B2B events experience is a bonus but not a requirement.
More about the role:
- Salary: £35,000 - £42,000 per annum.
- Location: All our roles are hybrid (a mix of remote and in office). Our offices are located on the Botley Road in Oxford, with shops/restaurants within walking distance and easy access into Oxford City Centre.
- Job Type: Full time (37.5 hours a week).
Top perks:
- Flexible/home/remote working – Flexible working and 2 days remote working a week (after induction/on-boarding).
- Holidays – Increment of holiday from 24 days up to 28 days per annum plus bank holidays.
- One day of paid Birthday leave (on successful completion of probation).
- Gym membership – Monthly membership to Brookes Sports Facilities.
- Travel Schemes - Save on the purchase of a new bike or electric car, Public Transport Loan Scheme.
- Healthcare – 10 days full pay sick leave (additional 5 discretionary), reimbursement of eye tests, free flu jabs.
- Enhanced company maternity & paternity pay (eligibility based on length of service).
- Wellness Programme – Company Employee Assistance Programme (EAP), Time to Talk sessions, wellness projects and other initiatives.
- Frequent social activities, free parking, free office food & drink, external training.
Digital Marketing Manager (Oxford) employer: Oxford Global
Contact Detail:
Oxford Global Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager (Oxford)
✨Tip Number 1
Familiarise yourself with Oxford Global's mission and values. Understanding their focus on innovation in the life sciences industry will help you tailor your conversations and demonstrate how your skills align with their goals during interviews.
✨Tip Number 2
Showcase your experience with digital marketing campaigns by preparing specific examples of successful projects you've managed. Be ready to discuss how you drove engagement and what metrics you used to measure success, as this will resonate well with their requirements.
✨Tip Number 3
Network with current or former employees of Oxford Global on platforms like LinkedIn. Engaging with them can provide insights into the company culture and expectations, which can be invaluable when preparing for interviews.
✨Tip Number 4
Stay updated on the latest trends in digital marketing and content creation, especially in the B2B sector. Being knowledgeable about current strategies and tools will not only boost your confidence but also impress the hiring team with your proactive approach.
We think you need these skills to ace Digital Marketing Manager (Oxford)
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the key responsibilities and required skills. Tailor your application to highlight your experience in digital marketing, campaign planning, and content creation.
Craft a Compelling CV: Ensure your CV showcases relevant experience in digital marketing and copy creation. Use quantifiable achievements to demonstrate your impact in previous roles, especially in areas like audience engagement and campaign success.
Write a Tailored Cover Letter: In your cover letter, express your passion for the life sciences industry and how your skills align with Oxford Global's mission. Mention specific examples of past campaigns you've managed and how they relate to the role.
Highlight Your Communication Skills: Since excellent communication is crucial for this role, provide examples of how you've effectively collaborated with teams or stakeholders in previous positions. This will demonstrate your ability to work in a matrix environment.
How to prepare for a job interview at Oxford Global
✨Showcase Your Digital Marketing Skills
Be prepared to discuss your experience in digital marketing, particularly in campaign planning and execution. Highlight specific campaigns you've worked on, the strategies you employed, and the results achieved.
✨Demonstrate Your Copywriting Ability
Since copy creation is a key part of the role, bring examples of your writing. Whether it's social media posts, newsletters, or other content, showing your ability to craft engaging messages will set you apart.
✨Familiarise Yourself with Their Platforms
Research Oxford Global's current digital platforms and any upcoming launches. Understanding their content and audience will help you tailor your responses and show genuine interest in their mission.
✨Prepare for Stakeholder Management Questions
Given the matrix structure of the team, be ready to discuss how you've successfully managed multiple projects and collaborated with various stakeholders in previous roles. Use specific examples to illustrate your communication skills.
