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For Companies At a Glance
- Tasks: Lead and develop the sales team while implementing a clear commercial strategy.
- Company: Join a profitable SaaS business in the EdTech space, supporting schools across the UK.
- Benefits: Enjoy a hybrid work model with flexibility and long-term career paths backed by a global software group.
- Why this job: Make a real impact in education while driving growth in a mission-led company.
- Qualifications: Proven experience in senior SaaS sales roles, with strong knowledge of Salesforce and strategic leadership skills.
- Other info: Opportunity to influence cross-functional decisions and shape the future of education technology.
The predicted salary is between 43200 - 72000 ÂŁ per year.
An established and profitable SaaS business in the EdTech space is looking for a commercially minded Sales Director to join the senior leadership team and lead the next stage of their growth. Their platform is used by thousands of schools across the UK—supporting essential admin functions like online payments, trip management, and parent communication. With over £5m in recurring revenue and a 50+ person team, they’ve built a strong foundation. Backed by a global software group, the infrastructure is in place—what they need now is a strategic sales leader to take things further.
The opportunity
You’ll report directly into the CEO and have full ownership of the sales function—responsible for strategy, team leadership, performance, and commercial delivery. There’s a strong base to build from, but also space to re-shape how sales supports wider business ambitions. This is a chance to join a mission-led, commercially sound business with a high-impact product—and bring sharper commercial focus to a platform that’s already delivering for schools, staff and students alike.
Key responsibilities
- Lead, scale and develop the sales team (new business and account management)
- Build and implement a clear commercial strategy that supports wider growth
- Improve process visibility and performance through Salesforce
- Define and deliver on key metrics: ARR, revenue growth, conversion, client retention
- Partner with Product, Marketing and Operations to align on go-to-market activity
- Spot new market opportunities and build a plan to capture them
What they’re looking for
- Proven track record in a senior SaaS sales role (Sales Director, Commercial Director, etc.)
- Comfortable leading a team and owning both strategy and delivery
- Strong knowledge of Salesforce and a data-led approach to commercial leadership
- Experience in EdTech, payments or education-focused SaaS is a strong plus
- Capable of working closely with C-suite and influencing cross-functional decisions
- Hands-on where needed, but strategic in thinking
Why this role?
- Strong recurring revenue and trusted product already in use across the UK
- Backed by a global software group—offering investment and long-term career paths
- A chance to make commercial decisions that directly improve access and outcomes in education
- Hybrid model with flexibility, but real leadership presence in the office when needed
Sales Director (Hampshire) employer: Poole & Partners Ltd
Contact Detail:
Poole & Partners Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Director (Hampshire)
✨Tip Number 1
Familiarise yourself with the EdTech landscape, especially focusing on SaaS solutions. Understanding the specific challenges and opportunities in this sector will help you articulate how your experience aligns with the company's goals.
✨Tip Number 2
Network with professionals in the EdTech and SaaS industries. Attend relevant events or webinars to connect with potential colleagues or industry leaders who can provide insights into the company culture and expectations.
✨Tip Number 3
Brush up on your Salesforce skills, as this role requires a data-driven approach. Consider taking a quick online course or tutorial to ensure you're comfortable discussing metrics and performance tracking during interviews.
✨Tip Number 4
Prepare to discuss your leadership style and how you've successfully scaled sales teams in the past. Be ready to share specific examples of strategies you've implemented that led to measurable growth and improved performance.
We think you need these skills to ace Sales Director (Hampshire)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in SaaS sales, particularly in leadership roles. Emphasise your achievements in revenue growth and team development, as these are key for the Sales Director position.
Craft a Compelling Cover Letter: In your cover letter, express your passion for EdTech and how your strategic vision aligns with the company's goals. Mention specific examples of how you've successfully led sales teams and implemented commercial strategies in the past.
Showcase Your Salesforce Expertise: Since the role requires strong knowledge of Salesforce, include any relevant certifications or experiences that demonstrate your proficiency with the platform. Highlight how you've used data to drive sales performance in previous roles.
Prepare for Potential Questions: Anticipate questions related to your leadership style, experience with cross-functional collaboration, and how you plan to identify new market opportunities. Prepare concise and impactful responses that reflect your strategic thinking.
How to prepare for a job interview at Poole & Partners Ltd
✨Showcase Your Leadership Experience
As a Sales Director, you'll need to demonstrate your ability to lead and develop a sales team. Prepare specific examples of how you've successfully managed teams in the past, focusing on your leadership style and the results achieved.
✨Understand the EdTech Landscape
Familiarise yourself with the current trends and challenges in the EdTech sector. Be ready to discuss how your experience aligns with the company's mission and how you can contribute to their growth in this space.
✨Be Data-Driven
Since the role requires a strong knowledge of Salesforce and a data-led approach, come prepared to discuss how you've used data to drive sales strategies and improve performance metrics in previous roles.
✨Align with Company Values
Research the company's values and mission. During the interview, express how your personal values align with theirs, particularly in terms of improving access and outcomes in education through technology.
