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For Companies At a Glance
- Tasks: Lead the digital strategy and manage website performance for a growing asset management firm.
- Company: Join a dynamic asset management firm in London with a strong investment track record.
- Benefits: Enjoy a collaborative work environment with opportunities for professional growth and development.
- Why this job: Be at the forefront of digital marketing in finance, making a real impact on online presence.
- Qualifications: Experience in digital marketing or marketing technology, preferably in asset management or financial services.
- Other info: Work closely with various teams to enhance website usability and drive data-driven decisions.
The predicted salary is between 36000 - 60000 £ per year.
The Client
Our client is a growing Asset Management firm based in London and has a proven record of investment capabilities covering a broad range of investment products.
The Role
This is a fantastic opportunity for an experienced Marketing Manager with a specialism in Technology who is keen to set and build a Digital Strategy. This experience must be from an Asset Management or Financial Services background in order to lead the development and delivery of a digital strategy roadmap to evolve the Asset Management firm’s online presence.
The Digital Marketing Specialist will drive the SEO performance, consolidate digital marketing metrics, and implement a robust analytics and reporting framework to support data-driven decisions. The Digital Marketing Specialist will have a strong Technology focus and will align digital marketing initiatives across Marketing, Sales, Compliance, and IT, alongside the day-to-day oversight, management, and development of the firm’s website.
The Digital Marketing Specialist will be responsible for the website and intranet management, acting as the first point of contact for all website and intranet queries/requests. They will oversee the website functionality and proactively troubleshoot or escalate any technical issues. The Digital Marketing Specialist will ensure that the website is fully instrumented for analytics and tracking and will confidently implement and refine a comprehensive SEO strategy.
The Digital Marketing Specialist is expected to work with third-party agencies and internal stakeholders to deliver marketing, digital development, and other company projects, as well as working with the Director of Marketing and other stakeholders to plan and deliver the firm’s digital strategy. The Marketing Manager will work with different teams within the business, always looking for opportunities to enhance the intranet’s usability, improving search function, organising content logically, or integrating with other internal systems.
The Candidate
- Experience in Marketing Operations, Digital Marketing, or Marketing Technology roles, ideally within Asset Management but broader Financial Services will also be considered.
- Relevant digital, e-marketing, and website experience – proven track record of managing websites.
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends) as well as Excel skills for handling marketing data.
- Knowledge of relevant social media channels.
- Any experience with business intelligence or data visualization tools (Tableau, Power BI, etc.) to present marketing data is a plus.
Digital Marketing Specialist , Website & Technology , Asset Management employer: JJ SEARCH LIMITED
Contact Detail:
JJ SEARCH LIMITED Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Specialist , Website & Technology , Asset Management
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially within the asset management and financial services sectors. This will not only help you understand the industry better but also allow you to speak confidently about how you can contribute to our digital strategy.
✨Tip Number 2
Network with professionals in the asset management field, particularly those who specialise in digital marketing. Attend industry events or webinars to make connections and gain insights that could be beneficial during interviews.
✨Tip Number 3
Brush up on your technical skills related to website management and analytics tools. Being able to demonstrate your proficiency with platforms like Google Analytics or any data visualisation tools will set you apart from other candidates.
✨Tip Number 4
Prepare specific examples of past projects where you've successfully implemented digital strategies or improved website performance. Having concrete results to discuss will showcase your ability to drive SEO performance and manage digital initiatives effectively.
We think you need these skills to ace Digital Marketing Specialist , Website & Technology , Asset Management
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in digital marketing, especially within asset management or financial services. Emphasise your achievements in driving SEO performance and managing websites.
Craft a Compelling Cover Letter: In your cover letter, explain why you are passionate about digital marketing and technology. Mention specific examples of how you've developed and implemented digital strategies in previous roles.
Showcase Relevant Skills: Clearly outline your proficiency with website analytics tools and any experience with business intelligence or data visualisation tools. This will demonstrate your ability to support data-driven decisions.
Highlight Collaboration Experience: Discuss your experience working with different teams, such as Marketing, Sales, Compliance, and IT. Provide examples of how you've successfully collaborated on projects to enhance digital presence.
How to prepare for a job interview at JJ SEARCH LIMITED
✨Showcase Your Digital Strategy Experience
Be prepared to discuss your previous experience in developing and implementing digital strategies, particularly within the asset management or financial services sectors. Highlight specific projects where you successfully drove SEO performance or improved online presence.
✨Demonstrate Technical Proficiency
Familiarise yourself with the website analytics tools mentioned in the job description, such as Google Analytics. Be ready to explain how you've used these tools to inform marketing decisions and improve website performance.
✨Highlight Collaboration Skills
Since the role involves working with various teams, emphasise your ability to collaborate effectively with different stakeholders. Share examples of how you've worked with marketing, sales, compliance, and IT teams to achieve common goals.
✨Prepare for Problem-Solving Scenarios
Expect questions about troubleshooting website issues or improving intranet usability. Think of specific instances where you identified a problem and implemented a solution, showcasing your proactive approach and technical skills.
