At a Glance
- Tasks: Create and manage engaging social media content across various platforms.
- Company: Join PURPLE, a dynamic company at the forefront of digital marketing.
- Benefits: Enjoy flexible working options and opportunities for creative growth.
- Why this job: Be part of a vibrant team shaping social media trends and brand narratives.
- Qualifications: 1-2 years in social media; creativity and a passion for platforms like TikTok and Instagram are essential.
- Other info: Opportunity to attend events and gain hands-on experience in influencer marketing.
The predicted salary is between 28800 - 43200 £ per year.
The Social Media Executive will focus on presence within social media, helping to ensure a consistent voice across the host of social media channels. Supporting the Social team to ensure that all content aligns with the brand strategy and vision, as well as platform best practices. The ideal candidate should be proactive, solutions and detail orientated, adaptable to change, strategic, data-driven, technologically savvy and have an expansive knowledge of and interest in the ever-changing marketing and social media landscape. Candidates will also have a strong eye for compelling creative and trends.
Key Responsibilities:
- Copywriting for content feeds + stories across clients.
- Scheduling all content across channels and managing the content calendars.
- Lead community management efforts.
- Report into and execute strategies set by Social Media Manager.
- Tracking performance of all accounts using social insights and analysing channels on a weekly, monthly and quarterly basis.
- Developing influencer targets lists for gifting activations.
- Reaching out to creators/influencers and sourcing new talent agencies to work with.
- Shoot and edit content when required.
- Attend events and activations across clients for real-time social coverage.
- Tracking competitors and reporting on best performing activity, and how they are utilising their channels.
- Support wider teams on ad hoc social media and influencer tasks when required.
Skills, Knowledge and Expertise:
- 1-2 years’ experience in social media and influencer marketing (brand or agency).
- Creative copywriting with an ability to maintain a strong, authoritative tone of voice.
- Obsessed with TikTok and Instagram, with knowledge of all additional platforms (Facebook, Twitter, Pinterest, YouTube, LinkedIn).
- Creative and a strong eye for design – expert in Canva, with Photoshop, InDesign + Illustrator experience a bonus.
- Content creating capabilities on iPhone and SLR/4k camera, shooting stills + video.
- Experience in video editing for Reels/TikTok.
- Experience in social media insights and analytics – pushing for change based on metrics.
- Experience in influencer gifting and events.
- Organised and loves a process – will be responsible for all asset and content calendar management.
- Attention to detail is key.
- Innovative and forward thinking – always on top of the latest trends on social. Proactively pushing for change to keep us ahead of the trends.
- Proficient in Excel and Google Docs.
- Strong time management and ability to manage multiple projects simultaneously and hit deadlines.
- A positive attitude and an obsession with social media – willing to learn and develop within the role.
Social Media Executive – PURPLE employer: Themodems
Contact Detail:
Themodems Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Executive – PURPLE
✨Tip Number 1
Familiarise yourself with the latest trends in social media, especially on platforms like TikTok and Instagram. Engage with current content and creators to understand what resonates with audiences, as this knowledge will be crucial in your role.
✨Tip Number 2
Showcase your creativity by developing a portfolio of your previous social media work. Include examples of copywriting, content creation, and any successful campaigns you've been part of, as this will demonstrate your skills and passion for the role.
✨Tip Number 3
Network with professionals in the industry, particularly those who work in social media and influencer marketing. Attend events or join online communities to connect with others and learn about potential opportunities at PURPLE.
✨Tip Number 4
Stay updated on social media analytics tools and insights. Being able to discuss how you would use data to inform strategies and improve performance will set you apart from other candidates during interviews.
We think you need these skills to ace Social Media Executive – PURPLE
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in social media and influencer marketing. Emphasise your copywriting skills and any specific platforms you excel in, such as TikTok and Instagram.
Craft a Compelling Cover Letter: In your cover letter, express your passion for social media and how your skills align with the role. Mention specific examples of past successes in managing social media accounts or campaigns.
Showcase Your Creativity: Include links to your portfolio or examples of your work, such as social media posts you've created or campaigns you've managed. This will demonstrate your creative abilities and understanding of brand voice.
Highlight Analytical Skills: Discuss your experience with social media insights and analytics. Provide examples of how you've used data to inform strategies or improve performance on social channels.
How to prepare for a job interview at Themodems
✨Show Your Passion for Social Media
Make sure to express your enthusiasm for social media during the interview. Discuss your favourite platforms, trends you follow, and how you stay updated with the latest changes in the industry. This will demonstrate your genuine interest and commitment to the role.
✨Prepare Examples of Your Work
Bring along examples of your previous social media campaigns or content you've created. Be ready to discuss the strategies you used, the results achieved, and any challenges you faced. This will showcase your practical experience and problem-solving skills.
✨Understand the Brand's Voice
Before the interview, research PURPLE's brand voice and social media presence. Be prepared to discuss how you would maintain and enhance this voice across different channels. Showing that you understand their brand will set you apart from other candidates.
✨Demonstrate Analytical Skills
Since the role involves tracking performance and analysing insights, be ready to talk about your experience with social media analytics tools. Share specific examples of how you've used data to inform your strategies and improve engagement in past roles.