At a Glance
- Tasks: Join our team as a Marketing Executive, focusing on brand growth in Italy and supporting international projects.
- Company: Kaplan Languages Group is a global leader in education and assessment, operating in over 30 countries.
- Benefits: Enjoy hybrid working, 28 days annual leave, discounts on courses, and comprehensive health support.
- Why this job: Gain international marketing experience, work with a creative team, and enjoy career progression opportunities.
- Qualifications: Fluent in English and Italian, with relevant marketing experience and a passion for online trends.
- Other info: Apply by 29th June 2025; early applications are encouraged as we may close the role sooner.
The predicted salary is between 24000 - 36000 £ per year.
Regional Brand Marketing Executive (Italian Speaking) Reference Number: JR247423 Location: Hybrid working – home and our office based in Hammersmith, London Working Pattern: Full Time, 37.5 hours per week Contract Type: Permanent Number of roles: 1 Salary: Up to £30,000 per annum We are looking for a Marketing Executive to join our team. We are now looking to recruit a talented Marketing Specialist (Italian speaking) whose focus will be to support, sustain and grow the strong presence of our brands in Italy, whilst also providing operational support for projects in other regions. The position is based within the regional brand team, reporting to the Brand Marketing Manager Europe (Belgium, France, Italy and Spain). The role would involve working with an international team, based in offices across the world and would offer extensive exposure to international marketing, using a variety of digital and traditional offline channels. The position would ideally suit someone with previous experience in a communications or marketing role, which required operating in both English and other languages, who is looking to join an international business with scope for career progression. A detailed job description can be viewed here . If the link does not work for you, please copy and paste the following URL into your web browser: https://tinyurl.com/2s4afhjn . What you’ll bring to the role Bachelor’s degree or above (desirable) Spoken and written fluency in English and Italian Relevant marketing or brand experience Keen interest in online trends, technology, social media, blogs, and travel Ability to think creatively and contribute ideas Experience and passion in creating content Demonstrated ability to handle multiple tasks, to prioritize those tasks and meet deadlines Proven success in applying strategy, using marketing channels with focus on reaching targets Experience with website analytics tools Knowledge of HTML, website management (CMS), and mass email (CRM) PPC and best performance media practice (desirable) Complimentary experience of offline marketing (desirable) High levels of energy and self-motivation Teamworking skills and Innovative approach What we do The Kaplan Languages Group is part of the Kaplan Inc, one of the world’s largest and most diverse education and assessment providers. Established in 1938 by Stanley Kaplan, we operate in over 30 countries and maintain relationships and partnerships with more than 1,000 school districts, colleges and universities, professional bodies and over 10,000 businesses. Kaplan Language Group (KLG) is a leader in the educational travel sector, helping thousands of customers to realise their dreams of travelling abroad to improve their language skills. For more information on the businesses in the Kaplan Languages Group, please visit Kaplan International Languages , ESL Education and Alpadia Language Schools . What we offer As well as a competitive salary, hybrid/home working where possible, and paths for career progression, we offer a comprehensive benefits package that includes: 28 days annual leave* Big discounts on Kaplan courses for you and your family 24/7 confidential helpline providing counselling and other support services Company pension contributions Maternity, Adoption, Shared Parental and Paternity/Partner pay which is well above statutory levels Medicash Health Cash Plan *Please note that the annual leave entitlement will be calculated on a pro rata basis if the role is part time. How to apply Please apply with CV and cover letter no later than 11pm on 29th June 2025. Note, we recommend that you apply at the earliest as we reserve the right to close the role before the closing date if we have gathered a suitable shortlist. Application Support If you require support completing your application or wish to talk to someone about the role before applying please email the Recruitment Team kaplanstaff.recruitment@kaplan.com . Disability Confident Scheme and Reasonable Adjustments At Kaplan International, we are committed to working in a diverse organisation and strive to provide equality of opportunity for all. We encourage and welcome applications from individuals, regardless of age, disability, sex, sexual orientation, gender reassignment or identity, pregnancy and maternity, race, religion or belief and marriage and civil partnership. Following the submission of an application, applicants will receive details of how to request their application be considered under our Disability Confident Scheme. Applicants will also be given information on how to request reasonable adjustments if selected for interview. #J-18808-Ljbffr
Regional Brand Marketing Executive (Italian Speaking) employer: Kaplan International
Contact Detail:
Kaplan International Recruiting Team
kaplanstaff.recruitment@kaplan.com
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Brand Marketing Executive (Italian Speaking)
✨Tip Number 1
Familiarise yourself with the latest marketing trends in Italy. Understanding local preferences and cultural nuances can give you an edge during interviews, showing that you're not just a candidate but someone who truly understands the market.
✨Tip Number 2
Network with professionals in the marketing field, especially those who have experience in international roles or work with Italian brands. Engaging with them on platforms like LinkedIn can provide insights and potentially lead to referrals.
✨Tip Number 3
Brush up on your digital marketing skills, particularly in areas like social media management and content creation. Being able to discuss specific campaigns or strategies you've implemented can demonstrate your hands-on experience.
✨Tip Number 4
Prepare to discuss how you would approach brand marketing for StudySmarter in Italy. Having a few ideas ready can showcase your creativity and strategic thinking, making you stand out as a proactive candidate.
We think you need these skills to ace Regional Brand Marketing Executive (Italian Speaking)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant marketing experience, especially in roles that required fluency in both English and Italian. Emphasise any specific achievements or projects that demonstrate your ability to support brand presence.
Craft a Compelling Cover Letter: In your cover letter, express your passion for marketing and your interest in the role. Mention your familiarity with online trends and how you can contribute creatively to the team. Be sure to address your language skills and any international experience.
Showcase Relevant Skills: Highlight your proficiency with website analytics tools, HTML, and content creation in both your CV and cover letter. If you have experience with PPC or offline marketing, make sure to include that as well.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter to ensure there are no spelling or grammatical errors. A polished application reflects your attention to detail and professionalism.
How to prepare for a job interview at Kaplan International
✨Showcase Your Language Skills
Since the role requires fluency in both English and Italian, be prepared to demonstrate your language skills during the interview. You might be asked to switch between languages or discuss marketing strategies in Italian, so practice speaking about your experiences in both languages.
✨Highlight Relevant Experience
Make sure to discuss any previous marketing or communications roles you've held, especially those that involved international teams or projects. Be specific about your contributions and how they relate to the responsibilities of the Regional Brand Marketing Executive position.
✨Stay Updated on Trends
The company is looking for someone with a keen interest in online trends and social media. Research current marketing trends, particularly in Italy, and be ready to share your insights and ideas on how these could be applied to their brand strategy.
✨Prepare Questions
Interviews are a two-way street, so prepare thoughtful questions about the company's marketing strategies, team dynamics, and future projects. This shows your genuine interest in the role and helps you assess if it's the right fit for you.