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- Tasks: Join our team to enhance SEO strategies and create engaging content.
- Company: Instapro Group connects homeowners with tradespeople across Europe and Canada.
- Benefits: Enjoy a competitive salary, hybrid work options, and mental health support.
- Why this job: Make a real impact in a digital-first industry with a supportive culture.
- Qualifications: Native French speaker with 2+ years of SEO experience and data-driven mindset.
- Other info: Bonus points for Italian speakers; flexible working hours and locations available.
The predicted salary is between 28800 - 42000 £ per year.
Open in all locations: France, Germany, the Netherlands, and the United Kingdom. Instapro Group operates market-leading brands in France (Travaux.com), Italy (instapro.it), the Netherlands (Werkspot.nl), Germany (MyHammer.de), Austria (MyHammer.at), the United Kingdom (Mybuilder.com), and Canada (Homestars.com). We are part of IAC / ANGI Home Services. We are an online marketplace to find tradespeople for all your home improvement jobs. With our driven and distributed team of 520 professionals in our offices in Germany (Berlin), the Netherlands (Amsterdam), the UK (London), France (Aix-en-Provence), and Canada (Toronto), we are working towards our mission every day to build a reliable & fair marketplace where tradespeople can find quality work & homeowners can hire quality tradespeople. We want to continue to grow and further consolidate our market position. We are thus actively searching for an SEO Specialist (French).
We are looking for a person who can contribute to our SEO and content strategy, address SEO opportunities, and create appealing and SEO-friendly content. The ideal candidate is an SEO professional who likes working within a team, has an eye for detail, and a hands-on mentality. You will be working in a team of 6 SEO Specialists, reporting to the SEO Manager.
What you’ll be doing:
- Work closely with other SEO Specialists from our other markets to improve our organic performance collaboratively.
- Identify SEO shortcomings/opportunities through data and insights and translate them into strategy.
- Monitor SEO performance and other business metrics, identify fluctuations in time.
- Collaborate with Product to ensure correct implementation and making sure that projects align with our wider SEO objectives.
- Manage external content partners: write briefings, coordinate and review content publishing.
- Edit/publish editorial content and guard quality, brand, and SEO value.
- Run ongoing audits and make sure that our platform is technically optimized.
- Research, monitor, and analyze competitor strategies to inform strategic initiatives.
Requirements:
- Native French speaker, with full professional proficiency in English.
- Minimum 2 years experience in SEO, preferably in-house.
- Track record of deploying data-driven SEO strategies that have tangibly improved organic search performance.
- Experience in developing partner relationships.
- Experience with AI/ChatGPT, e.g., content creation, integration with other SEO processes.
- Data and evidence-driven: you base your strategy objectively on existing or proven data.
- In-depth experience with website & analytics tools (e.g., SEMRush, Screaming Frog, Majestic, Google Search Console, Looker Studio).
- Up to date with the latest trends and best practices in SEO.
- Experience working with stakeholders in order to solve SEO and user experience-related challenges.
- Collaborative by nature with strong communication skills.
- A hands-on and can-do mentality with an eagerness to learn and grow.
- Proactive and thinking out of the box mentality.
- Bonus points if you speak Italian.
Why you’ll enjoy working at the Instapro Group:
- You can make an Impact. Joining Instapro Group is an opportunity to help crack the code in one of the last big industries to become digital-first. We’re leaders in our markets, yet small enough for everyone to make a real difference.
- We care. We don’t believe in one size fits all. Whether it’s flexibility in your working hours, your location, or opportunities to advance and grow, you’ll find a supportive and open culture designed to help our team members thrive.
These are the benefits you’ll enjoy:
- Highly competitive salary package.
- Hybrid work environment.
- Hybrid allowance/benefit.
- Temporary work from abroad policy.
- Mental health support.
- Regular team and social events.
- Further benefits depending on location.
- Referral bonus.
These are the values that guide everything we do:
- We put integrity first. We are authentic, transparent and respectful.
- We are all stewards. We are stewards of the company on behalf of all stakeholders.
- We follow the evidence. We are objective, evidence-based and pragmatic in our decision-making.
- We never stop learning. We are open-minded and curious.
- We win together. We collaborate and earn trust with our colleagues.
- We are inclusive. We are committed to building a diverse and inclusive company.
Interested in applying? Submit your application below and we will get back to you.
SEO Specialist - French speaking employer: Instapro
Contact Detail:
Instapro Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO Specialist - French speaking
✨Tip Number 1
Familiarise yourself with the specific SEO tools mentioned in the job description, like SEMRush and Google Search Console. Being able to demonstrate your proficiency with these tools during the interview will show that you're ready to hit the ground running.
✨Tip Number 2
Stay updated on the latest SEO trends and best practices, especially those relevant to the French market. This knowledge will not only help you in interviews but also allow you to contribute valuable insights to the team from day one.
✨Tip Number 3
Prepare examples of past SEO strategies you've implemented that led to measurable improvements in organic search performance. Be ready to discuss these in detail, as they will highlight your experience and data-driven approach.
✨Tip Number 4
Network with current or former employees of Instapro Group on platforms like LinkedIn. Engaging with them can provide you with insider knowledge about the company culture and expectations, which can be a great advantage during the interview process.
We think you need these skills to ace SEO Specialist - French speaking
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your SEO experience, particularly any data-driven strategies you've implemented. Include specific tools you've used, such as SEMRush or Google Search Console, and mention your proficiency in both French and English.
Craft a Compelling Cover Letter: In your cover letter, express your passion for SEO and how your skills align with the company's mission. Mention your collaborative nature and hands-on mentality, and provide examples of how you've successfully worked with teams in the past.
Showcase Relevant Experience: When detailing your work experience, focus on achievements that demonstrate your ability to improve organic search performance. Use metrics to quantify your success, such as percentage increases in traffic or rankings.
Research the Company: Familiarise yourself with Instapro Group's brands and their market presence. Understanding their values and mission will help you tailor your application and show that you're genuinely interested in contributing to their goals.
How to prepare for a job interview at Instapro
✨Showcase Your SEO Knowledge
Be prepared to discuss your experience with SEO tools like SEMRush and Google Search Console. Highlight specific strategies you've implemented that improved organic search performance, as this will demonstrate your expertise and data-driven approach.
✨Demonstrate Collaboration Skills
Since the role involves working closely with other SEO specialists and stakeholders, share examples of how you've successfully collaborated in previous roles. Emphasise your communication skills and ability to work within a team to achieve common goals.
✨Prepare for Technical Questions
Brush up on technical SEO concepts and be ready to discuss how you would conduct audits or optimise a website. Understanding the latest trends and best practices will show that you're proactive and committed to continuous learning.
✨Express Your Passion for Content Creation
As the role involves managing content partners and ensuring quality, be ready to talk about your experience in content creation and editing. Share any successful projects where your content strategy led to tangible results, showcasing your hands-on mentality.
