Solutions Marketing Manager, EMEA
Solutions Marketing Manager, EMEA

Solutions Marketing Manager, EMEA

London Full-Time 48000 - 84000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead marketing strategies for AI solutions across Europe, bridging tech and market needs.
  • Company: Join Anthropic, a mission-driven company focused on creating safe and beneficial AI systems.
  • Benefits: Enjoy flexible working hours, generous leave, and a collaborative office environment.
  • Why this job: Be part of a team shaping the future of AI with impactful research and diverse perspectives.
  • Qualifications: 10+ years in B2B tech marketing, with expertise in AI and European markets.
  • Other info: Visa sponsorship available; we encourage diverse candidates to apply.

The predicted salary is between 48000 - 84000 £ per year.

Anthropic’s mission is to create reliable, interpretable, and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems. About the role As the Solutions Marketing Manager for EMEA, you\’ll be critical to our international expansion strategy, serving as the bridge between Claude\’s technical capabilities and market demands across key European markets. Based in our London office, you\’ll develop regional go-to-market strategies for both vertical industries and functional use cases, enabling our sales teams to successfully position Claude\’s portfolio of products (API, Claude for Enterprise, and Claude Code) to enterprise and startup customers. You\’ll work directly with our EMEA sales leadership and cross-functional teams to create compelling materials that showcase Claude\’s unique value proposition for specific industries and use cases. This role requires someone who can balance strategic thinking with hands-on execution, adapting global marketing frameworks to meet the nuanced needs of European markets while ensuring compliance with regional regulations like the EU AI Act. Responsibilities: Develop and execute regional go-to-market strategies for priority verticals and horizontal solutions Create localized content for European markets that reflects deep understanding of region-specific needs, including industry-specific whitepapers, case studies, sales enablement materials, and other content to support event/field initiatives Partner with sales teams to map buyer journeys and create adoption playbooks for key segments (Digital Native Businesses/Startups, Strategic ISVs, Enterprise Industries) Lead EMEA content and campaign development for major initiatives like industry and country launches Enable sales teams with bundled solution messaging across Claude\’s product portfolio (Claude for Enterprise + API Platform + Claude Code) Collaborate with field marketing to support regional events including AWS Summit London, Vivatech Paris, and other impactful moments Work with cloud partners (AWS, Google Cloud) to develop co-marketing programs and joint GTM initiatives Gather market intelligence on EMEA-specific verticals and competitive landscape to inform product strategy Develop EMEA-specific compliance and regulatory messaging, particularly around EU AI Act requirements Support lighthouse customer deployments with marketing materials and co-marketing opportunities You may be a good fit if you: Have 10+ years of B2B technology marketing experience, with at least 6 years in solutions or product marketing Possess deep understanding of enterprise AI adoption cycles and technical buying processes Have experience marketing to both technical and business audiences across multiple European markets Demonstrate proven success in developing vertical-specific marketing strategies that drive pipeline and revenue Show expertise in creating compelling content that translates complex technical concepts into business value Have experience working with cloud partners and ISV ecosystems Excel at cross-functional collaboration, particularly with sales, product, and field teams Are comfortable with ambiguity and thrive in fast-paced, high-growth environments Possess excellent written and verbal communication skills in English; additional European languages are a plus Have experience with regulatory compliance messaging (GDPR, EU AI Act) in technology marketing Strong candidates may also: Have prior experience in AI/ML marketing or worked at a major cloud provider Possess technical background or demonstrated ability to quickly understand complex technical products Show success in launching new markets or expanding existing products into new regions Have established relationships with key European enterprises or technology partners Demonstrate experience with account-based marketing (ABM) strategies Have worked in both startup and enterprise environments Show familiarity with European technology ecosystems and startup communities The expected salary range for this position is: Logistics Education requirements: We require at least a Bachelor\’s degree in a related field or equivalent experience. Location-based hybrid policy: Currently, we expect all staff to be in one of our offices at least 25% of the time. However, some roles may require more time in our offices. Visa sponsorship: We do sponsor visas! However, we aren\’t able to successfully sponsor visas for every role and every candidate. But if we make you an offer, we will make every reasonable effort to get you a visa, and we retain an immigration lawyer to help with this. We encourage you to apply even if you do not believe you meet every single qualification. Not all strong candidates will meet every single qualification as listed. Research shows that people who identify as being from underrepresented groups are more prone to experiencing imposter syndrome and doubting the strength of their candidacy, so we urge you not to exclude yourself prematurely and to submit an application if you\’re interested in this work. We think AI systems like the ones we\’re building have enormous social and ethical implications. We think this makes representation even more important, and we strive to include a range of diverse perspectives on our team. How we\’re different We believe that the highest-impact AI research will be big science. At Anthropic we work as a single cohesive team on just a few large-scale research efforts. And we value impact — advancing our long-term goals of steerable, trustworthy AI — rather than work on smaller and more specific puzzles. We view AI research as an empirical science, which has as much in common with physics and biology as with traditional efforts in computer science. We\’re an extremely collaborative group, and we host frequent research discussions to ensure that we are pursuing the highest-impact work at any given time. As such, we greatly value communication skills. The easiest way to understand our research directions is to read our recent research. This research continues many of the directions our team worked on prior to Anthropic, including: GPT-3, Circuit-Based Interpretability, Multimodal Neurons, Scaling Laws, AI & Compute, Concrete Problems in AI Safety, and Learning from Human Preferences. Come work with us! Anthropic is a public benefit corporation headquartered in San Francisco. We offer competitive compensation and benefits, optional equity donation matching, generous vacation and parental leave, flexible working hours, and a lovely office space in which to collaborate with colleagues. Apply for this job * indicates a required field First Name * Last Name * Preferred First Name Email * Phone Resume/CV * Enter manually Accepted file types: pdf, doc, docx, txt, rtf Enter manually Accepted file types: pdf, doc, docx, txt, rtf (Optional) Personal Preferences How do you pronounce your name? Website LinkedIn Profile Please ensure to provide either your LinkedIn profile or Resume, we require at least one of the two. Are you open to working in-person in one of our offices 25% of the time? * Select… Are you open to relocation for this role? * Select… What is the address from which you plan on working? If you would need to relocate, please type \”relocating\”. When is the earliest you would want to start working with us? Do you have any deadlines or timeline considerations we should be aware of? Do you require visa sponsorship? * Select… Will you now or will you in the future require employment visa sponsorship to work in the country in which the job you\’re applying for is located? * Select… AI Policy for Application * Select… While we encourage people to use AI systems during their role to help them work faster and more effectively, please do not use AI assistants during the application process. We want to understand your personal interest in Anthropic without mediation through an AI system, and we also want to evaluate your non-AI-assisted communication skills. Please indicate \’Yes\’ if you have read and agree. Why Anthropic? * Why do you want to work at Anthropic? (We value this response highly – great answers are often 200-400 words.) Have you ever interviewed at Anthropic before? * Select… Additional Information Add a cover letter or anything else you want to share. #J-18808-Ljbffr

Solutions Marketing Manager, EMEA employer: Anthropic

At Anthropic, we pride ourselves on being an exceptional employer, particularly for the Solutions Marketing Manager role based in our vibrant London office. Our collaborative work culture fosters innovation and inclusivity, offering employees ample opportunities for professional growth and development within the rapidly evolving AI landscape. With competitive compensation, generous benefits, and a commitment to ethical AI, we empower our team to make a meaningful impact while enjoying a flexible work environment that values diverse perspectives.
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Contact Detail:

Anthropic Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Solutions Marketing Manager, EMEA

✨Tip Number 1

Familiarise yourself with the latest trends in AI and how they impact various industries in Europe. Understanding the specific needs of different sectors will help you tailor your approach and demonstrate your expertise during discussions.

✨Tip Number 2

Network with professionals in the AI and technology marketing space, especially those who have experience in EMEA markets. Attend relevant industry events or webinars to build connections that could provide insights or referrals.

✨Tip Number 3

Stay updated on compliance regulations like the EU AI Act. Being knowledgeable about these regulations will not only enhance your credibility but also show that you can navigate the complexities of marketing in a regulated environment.

✨Tip Number 4

Prepare to discuss your previous successes in developing go-to-market strategies and how they can be adapted for the EMEA region. Highlighting your strategic thinking alongside hands-on execution will resonate well with the hiring team.

We think you need these skills to ace Solutions Marketing Manager, EMEA

B2B Technology Marketing
Solutions Marketing
Go-to-Market Strategy Development
Content Creation for European Markets
Sales Enablement
Market Intelligence Gathering
Cross-Functional Collaboration
Understanding of AI Adoption Cycles
Technical and Business Audience Engagement
Regulatory Compliance Messaging (GDPR, EU AI Act)
Account-Based Marketing (ABM) Strategies
Strong Written and Verbal Communication Skills
Experience with Cloud Partners and ISV Ecosystems
Ability to Translate Technical Concepts into Business Value
Adaptability in Fast-Paced Environments

Some tips for your application 🫡

Understand the Role: Before you start writing, make sure you fully understand the responsibilities and requirements of the Solutions Marketing Manager position. Tailor your application to highlight how your experience aligns with their needs.

Craft a Compelling 'Why Anthropic?' Response: This is a crucial part of your application. Clearly articulate why you want to work at Anthropic, focusing on their mission and how your values align with theirs. Use specific examples from your past experiences that demonstrate your passion for AI and technology.

Showcase Relevant Experience: In your CV and cover letter, emphasise your B2B technology marketing experience, particularly in solutions or product marketing. Highlight any specific achievements related to developing marketing strategies for vertical industries or working with cloud partners.

Tailor Your Content: Create content that reflects your understanding of the European markets and the specific needs of the role. Use industry-specific terminology and examples to demonstrate your expertise in AI adoption cycles and technical buying processes.

How to prepare for a job interview at Anthropic

✨Understand the Role and Company

Before the interview, make sure to thoroughly research Anthropic and its mission. Familiarise yourself with their AI systems and how they aim to create reliable and beneficial technology. This will help you articulate how your experience aligns with their goals.

✨Showcase Your Marketing Expertise

Prepare to discuss your previous B2B technology marketing experience, especially in solutions or product marketing. Be ready to provide examples of successful strategies you've developed, particularly those that drove pipeline and revenue in similar markets.

✨Demonstrate Cross-Functional Collaboration Skills

Since the role involves working closely with sales, product, and field teams, be prepared to share specific instances where you've successfully collaborated across departments. Highlight how you navigated challenges and contributed to a cohesive strategy.

✨Prepare for Regulatory Discussions

Given the importance of compliance with regulations like the EU AI Act, brush up on your knowledge of relevant laws and how they impact marketing strategies. Be ready to discuss how you would approach creating compliant messaging for the EMEA market.

Solutions Marketing Manager, EMEA
Anthropic
A
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