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For Companies At a Glance
- Tasks: Lead insights for marketing and product development to drive business performance.
- Company: Join a fast-growing eCommerce platform revolutionizing the energy and renewables sector.
- Benefits: Enjoy a competitive salary, hybrid work model, and additional perks.
- Why this job: Be at the forefront of impactful insights in a dynamic industry with a collaborative culture.
- Qualifications: 8+ years in a similar role with strong analytical and communication skills required.
- Other info: Experience with tools like Adobe Analytics is a plus; apply if you're ready to make an impact!
The predicted salary is between 56000 - 85000 £ per year.
Job Description
Marketing Insights Lead
Central London (Hybrid – 2 days in office)
£70,000 – £85,000 base salary + benefits
This is a fast growing eCommerce platform disrupting the energy and renewables sector. They are seeking an experienced Insights Lead to join the team. You will play a key role in driving business performance by delivering actionable insights across marketing, product development, and other areas. With a strong background in analytics and stakeholder management, you’ll ensure insights are effectively utilised to support business strategies.
Key Responsibilities:
- Lead consumer, market & marketing insights for the business
- Develop and deliver insights on customer profiles, purchase drivers, and campaign performance
- Manage third-party insight sources and ensure data integrity
- Take briefs from various departments and prioritise stakeholder needs
- Commission external agencies to support insight generation
- Build dashboards for ongoing reporting and make strategic recommendations
Requirements:
- 8+ years’ experience in a similar role
- Strong analytical, presentation, and communication skills
- Experience with tools like Adobe Analytics, Datorama, Adalyser, etc.
- Ability to work independently and collaborate across teams
- Experience in multi-category eCommerce or research agencies
- Experience working with marketing & product teams
Should the role look of interest please apply and should there be a match one of our consultants will be in touch.
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Marketing Insights Lead employer: Cranberry Panda
Contact Detail:
Cranberry Panda Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Insights Lead
✨Tip Number 1
Familiarize yourself with the latest trends in eCommerce and the energy sector. Understanding the market landscape will help you demonstrate your knowledge during interviews and show how you can contribute to the company's growth.
✨Tip Number 2
Highlight your experience with analytics tools like Adobe Analytics and Datorama. Be prepared to discuss specific projects where you've used these tools to derive insights that influenced business decisions.
✨Tip Number 3
Prepare examples of how you've successfully managed stakeholder relationships in previous roles. Being able to communicate effectively with different departments is crucial for this position.
✨Tip Number 4
Showcase your ability to create dashboards and reports. If you have samples of your work, be ready to share them or describe how they helped drive strategic recommendations in past roles.
We think you need these skills to ace Marketing Insights Lead
Some tips for your application 🫡
Understand the Role: Make sure to thoroughly read the job description for the Marketing Insights Lead position. Understand the key responsibilities and requirements, and think about how your experience aligns with them.
Highlight Relevant Experience: In your CV and cover letter, emphasize your 8+ years of experience in similar roles. Focus on specific projects where you delivered actionable insights and drove business performance.
Showcase Analytical Skills: Demonstrate your strong analytical skills by providing examples of how you've used tools like Adobe Analytics or Datorama in previous roles. Mention any dashboards you've built and the strategic recommendations that resulted from your insights.
Tailor Your Application: Customize your application materials to reflect the company's focus on eCommerce and renewables. Use keywords from the job description to ensure your application stands out to hiring managers.
How to prepare for a job interview at Cranberry Panda
✨Showcase Your Analytical Skills
As a Marketing Insights Lead, your analytical prowess is crucial. Be prepared to discuss specific tools you've used, like Adobe Analytics or Datorama, and share examples of how your insights have driven business decisions.
✨Demonstrate Stakeholder Management Experience
Highlight your experience in managing stakeholder needs. Prepare to discuss how you've taken briefs from various departments and prioritized their requirements to deliver actionable insights.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving abilities. Think of scenarios where you had to commission external agencies or manage third-party insight sources, and be ready to explain your approach and the outcomes.
✨Communicate Clearly and Confidently
Strong communication skills are essential for this role. Practice articulating your thoughts clearly, especially when discussing complex data insights. Use visuals or dashboards if possible to illustrate your points effectively.
