At a Glance
- Tasks: Lead a dynamic team managing diverse paid media campaigns across major platforms.
- Company: Join Visualsoft, a leading eCommerce provider known for innovation and client success.
- Benefits: Enjoy unlimited holidays, hybrid working, and a range of wellness perks.
- Why this job: Be part of a passionate team driving impactful results for top brands in a vibrant culture.
- Qualifications: Experience in Paid Search & Social, strong analytical skills, and excellent communication abilities required.
- Other info: Opportunity for personal development and mentoring junior team members.
The predicted salary is between 36000 - 60000 £ per year.
We are looking for an experienced Paid Media Account Director to join our growing Paid Media team. You will work with a diverse portfolio of clients across multiple industries, managing campaigns across platforms including Google, Microsoft, Amazon, Meta, Pinterest, TikTok, and more. The ideal candidate will have strong expertise in both Paid Search and Paid Social, coupled with a proven track record of delivering results for clients.
As a key leader within the Paid Media team, you will play a central role in driving client success, mentoring junior team members, and contributing to the growth and expertise of the wider agency. This is an excellent opportunity for a passionate and strategic thinker to join a dynamic team and work with some of the best brands in the eCommerce space.
Duties & Responsibilities- Take full ownership and responsibility for the training and development of Account Executives while supporting wider training initiatives.
- Align agency processes and policies across your team and ensure they are adhered to.
- Share industry knowledge and insights with the team and clients to enhance the agency's overall expertise.
- Contribute to Visualsoft's thought leadership and marketing efforts through the creation of blogs, case studies, and other relevant content.
- Develop a comprehensive understanding of clients' performance marketing activity and broader business objectives.
- Ensure all accounts are achieving KPIs and proactively provide strategic recommendations to drive success.
- If accounts are underperforming, take ownership of identifying actionable next steps to achieve client KPIs.
- Lead client meetings with clear agendas, actionable outcomes, and regular performance updates.
- Manage client expectations and deliverables through clear, concise, and proactive communication.
- Own the delivery of client roadmaps, addressing any challenges to ensure a high level of client satisfaction.
- Demonstrate confidence in forecasting, scenario planning, and presenting innovative ideas to exceed KPIs.
- Implement and maintain clear processes for campaign activations, ensuring all activity is executed in a timely and effective manner.
- Deliver meaningful client reports, contextualising performance metrics and identifying clear, actionable next steps.
- Implement a clear test and learning approach across clients and lead on executing and refining this approach.
- Independently handle tasks such as forecasting, strategy development, and client meetings with minimal support.
- Experience in both Paid Search & Social platforms and campaigns.
- Experience with cross channels e.g. Meta, Google Analytics.
- Strong presentation writing experience.
- Experience in managing and delivering successful outcomes for clients.
- Experience in analysing data and producing reports.
- Experience in working with and building relationships with key stakeholders.
- IT literate especially working knowledge of Google Suite.
- Excellent organisational skills to manage and prioritise workload, anticipate needs and work on own initiative and as part of a high-functioning team.
- A passion for following trends and data whilst using analytics to report on, and lead success.
- Confident to collaborate and make recommendations in line with marketing strategy and budgets.
- Excellent communication and collaboration.
- Leadership and mentoring: Ability to train, develop, and coach junior team members to achieve their full potential.
- Strategic thinking: Proactively drive solutions and recommendations to meet client objectives.
- Platform expertise: Strong knowledge of Paid Search and Social platforms (e.g., Meta, Google Ads, Google Analytics).
- Data analysis and insights: Ability to interpret performance data, produce actionable reports, and drive informed decisions.
- Communication and stakeholder management: Confident in presenting ideas, leading meetings, and managing client relationships.
- Problem-solving: Adapt to challenges, anticipate needs, and identify solutions to drive client success.
- Organisation and time management: Effectively manage workloads, prioritise tasks, and meet deadlines in a fast-paced environment.
- Effectively inspires, motivates, and gains buy-in from the wider team by presenting ideas with clarity, confidence, and purpose.
- Competitive basic salary with great progression options.
- Unlimited paid holidays.
- Hybrid working.
- Medicash Cash Plan - covering everything from medical support, massages, optical, dental, a discounts platform, and extras like SkinVision and digital physiotherapy.
- Employee Assistance Programme - access to Vivup for mental health support, financial guidance, and wellbeing resources.
- Great working environments; our Stockton on Tees and Manchester workspaces are also dog friendly.
- A high-performance MacBook.
- Monthly treats including Amazon vouchers, Playstation credits, ASOS, H&M to Just Eat.
- Free breakfast, fruit, hot and cold drinks and protein shakes.
- Friday afternoon drinks to wind down for the weekend.
- Pension scheme to help you save for the future.
- Cycle to work scheme.
- Discounts across our brands.
- Regular team social events.
- Training & development.
Visualsoft is an equal opportunities employer committed to creating a diverse and inclusive environment where employees are valued for their skills, experiences, and unique perspectives. We believe passionately that a diverse workforce is central to our success so we welcome applications from all sections of the community.
Paid Media Account Director employer: Visualsoft Ltd
Contact Detail:
Visualsoft Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Media Account Director
✨Tip Number 1
Familiarise yourself with the latest trends and updates in Paid Media, especially across platforms like Google Ads and Meta. This knowledge will not only help you during interviews but also demonstrate your passion and commitment to staying ahead in the industry.
✨Tip Number 2
Network with professionals in the Paid Media field through LinkedIn or industry events. Engaging with others can provide insights into the role and may even lead to referrals, increasing your chances of landing an interview with us.
✨Tip Number 3
Prepare to discuss specific case studies or campaigns you've managed in the past. Highlighting your strategic thinking and results-driven approach will showcase your expertise and align with our expectations for the role.
✨Tip Number 4
Demonstrate your leadership skills by sharing examples of how you've mentored or developed junior team members. This is crucial for the Paid Media Account Director position, as you'll be expected to guide and inspire others within our team.
We think you need these skills to ace Paid Media Account Director
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in Paid Search and Paid Social. Include specific examples of campaigns you've managed and the results achieved, as this role requires a proven track record.
Craft a Compelling Cover Letter: In your cover letter, express your passion for eCommerce and your strategic thinking abilities. Mention how your leadership skills can contribute to mentoring junior team members and driving client success.
Showcase Your Data Analysis Skills: Since the role involves analysing data and producing reports, provide examples of how you've used data to inform decisions and drive successful outcomes in previous roles.
Prepare for Potential Interview Questions: Think about how you would respond to questions regarding your experience with various platforms like Google Ads and Meta. Be ready to discuss your approach to managing client relationships and achieving KPIs.
How to prepare for a job interview at Visualsoft Ltd
✨Showcase Your Platform Expertise
Make sure to highlight your experience with Paid Search and Paid Social platforms during the interview. Be prepared to discuss specific campaigns you've managed and the results achieved, as this will demonstrate your capability to handle the diverse portfolio of clients.
✨Prepare for Client Management Scenarios
Since client relationships are key in this role, think of examples where you've successfully managed client expectations or turned around underperforming accounts. This will show your problem-solving skills and ability to drive client success.
✨Demonstrate Leadership Skills
As a potential leader within the team, be ready to discuss your experience in mentoring junior team members. Share specific instances where you’ve trained or developed others, showcasing your leadership style and commitment to team growth.
✨Be Data-Driven
Given the importance of data analysis in this role, come prepared with examples of how you've used performance metrics to inform decisions. Discuss how you've contextualised data in reports and the actionable insights you've provided to clients.