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- Tasks: Lead social-first strategies for top global brands and drive innovative content.
- Company: Join VCCP, a creative agency transforming brands since 2002 with a strong global presence.
- Benefits: Enjoy a dynamic work culture, opportunities for innovation, and a focus on diversity and inclusion.
- Why this job: Be at the forefront of social media strategy, shaping impactful brand communications.
- Qualifications: Strong experience in social media strategy and a passion for online culture is essential.
- Other info: VCCP values continuous challenge and offers a supportive environment for personal growth.
The predicted salary is between 43200 - 72000 £ per year.
Contract Strategy Director, available asap. Must have strong Social Media Strategy Experience.
About the Company:
VCCP is the Challenger Agency for Challenger Brands. An independent, 1,500-person strong creative company, that exists to transform its clients fortunes by disrupting the categories they operate in. VCCP is fully integrated, with deep capabilities in data and analytics, brand strategy, communications, customer experience, media, production and distribution. The company was founded in 2002 in London, with offices in New York, San Francisco, Singapore, Shanghai, Sydney, Madrid and Prague. Our London office has been shortlisted for Campaign magazine’s Agency of the Year almost every year for the past decade, topping the new business table 9 years out of the last 10.
About the Role:
As a Social Media Strategy Director, you'll be fundamental to shaping our clients' social-first presence, developing and executing stand-out strategies for some of the world’s biggest brands. Social media is at the heart of modern brand communication, and you'll be at the forefront, bridging the gap between social media strategic vision and creative output. We need a social expert with a deep understanding of online behavior and culture, combined with a relentless focus on innovation and effectiveness in order to champion the value of the specialism internally and externally. Our ideal candidate is someone who believes in enduring social ideas and is motivated to create content that can cut-through and stick in people’s minds and hearts. As a global, independent agency, VCCP goes beyond traditional creative boundaries. Our strength lies in our truly integrated offering, encompassing 14 specialist areas, including social media – which has been recognized with accolades at the Shorty Awards, UK Social Media Awards and Lovies, to name a few. At VCCP, we champion a culture of continuous challenge, both for ourselves and our clients.
Responsibilities:
- Drive Strategic Social Vision: Develop and lead on social-first strategies, ensuring alignment with broader brand, business and communication goals.
- Lead Platform Expertise & Innovation: Stay on top of social media platforms, identifying new opportunities, best practices, and platform-specific features to enhance our strategies. Maintain relationships with our agency-platform experts and attend industry social events to stay connected to what’s happening.
- Social & Cultural Thought-Leadership: Actively seek out and articulate perspectives about emerging trends and cultural shifts happening on social; such as dark social, social search, social commerce. Utilise tools, reporting, and data to help prove (or disprove) the adoption of these trends for clients.
- Client & Partner Leadership: Build close and trusted working relationships with the client teams and partner agencies (media, PR, CRM) to ensure effective execution and delivery of always-on and campaign social content.
- Insights, Performance Measurement & Optimization: Develop data-driven, audience-centric social strategies demonstrating the business impact of content, and the "why" behind social content. Collaborate with data and media teams to optimize platform and content performance. Use analytics to inform strategy, optimize content, and communicate results, championing social media effectiveness.
Equal Opportunity Statement: We believe that DE&I is about creating a strong culture of inclusion within our agency, where everyone can thrive and be their authentic self. VCCP is an equal opportunity employer and does not discriminate on the basis of gender, age, disability, religion, belief, sexual orientation, marital status, or ethnicity. If you require any adjustments during the application or interview process, please let us know via joinus@vccp.com.
Strategy Director Contract (Social & Content) employer: VCCP
Contact Detail:
VCCP Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Strategy Director Contract (Social & Content)
✨Tip Number 1
Familiarise yourself with VCCP's recent campaigns and social media strategies. Understanding their approach will not only help you align your ideas with their vision but also demonstrate your genuine interest in the company during discussions.
✨Tip Number 2
Network with current or former employees of VCCP on platforms like LinkedIn. Engaging in conversations about their experiences can provide valuable insights into the company culture and expectations, which you can leverage in your application.
✨Tip Number 3
Stay updated on the latest trends in social media and content marketing. Being able to discuss recent developments or innovative strategies during interviews will showcase your expertise and passion for the field.
✨Tip Number 4
Prepare to discuss specific examples of successful social media campaigns you've led or contributed to. Highlighting measurable outcomes and your role in those successes will help illustrate your capability to drive strategic social vision at VCCP.
We think you need these skills to ace Strategy Director Contract (Social & Content)
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of a Strategy Director at VCCP. Highlight your experience in social media strategy and how it aligns with their needs.
Tailor Your CV: Customise your CV to showcase relevant experience in social media strategy, innovation, and cultural thought leadership. Use specific examples that demonstrate your ability to drive strategic social vision.
Craft a Compelling Cover Letter: Write a cover letter that reflects your passion for social media and your understanding of current trends. Mention how your skills can contribute to VCCP's mission of transforming clients' fortunes through innovative strategies.
Showcase Your Thought Leadership: If you have published articles or spoken at events about social media trends, include these in your application. This will demonstrate your expertise and commitment to staying ahead in the industry.
How to prepare for a job interview at VCCP
✨Showcase Your Social Media Expertise
Be prepared to discuss your previous experience in developing social media strategies. Highlight specific campaigns you've worked on, the results achieved, and how you adapted to changing trends in social media.
✨Demonstrate Cultural Awareness
VCCP values a deep understanding of online behaviour and culture. Bring examples of how you've identified and leveraged cultural trends in your past work, and be ready to discuss emerging trends that could impact their clients.
✨Prepare for Data-Driven Discussions
Since the role involves insights and performance measurement, be ready to talk about how you've used data to inform your strategies. Discuss specific metrics you've tracked and how they influenced your decision-making process.
✨Emphasise Collaboration Skills
The role requires building relationships with client teams and partner agencies. Prepare examples of how you've successfully collaborated with different stakeholders in the past, ensuring effective execution of social content.
