At a Glance
- Tasks: Lead B2B marketing campaigns and manage relationships with stakeholders and agencies.
- Company: Join HSBC, a global leader in banking and financial services.
- Benefits: Enjoy hybrid work options, private healthcare, and tailored professional development.
- Why this job: Make an impact in a diverse environment while driving innovative marketing strategies.
- Qualifications: Experience in protection/insurance marketing and digital marketing is essential.
- Other info: This role is hybrid, based in Fareham or Bristol.
The predicted salary is between 28800 - 42000 £ per year.
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Manage our adviser facing campaigns through to delivery whilst managing relationships with internal stakeholders and external agency partners.
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Work with team members to ensure all content updates (including new product/proposition launches) are delivered and communicated across all channels – own, earned and paid.
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Ensure all creative output meets with our brand and communications policies.
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Manage the operational elements of the marketing mix to include literature production, content approvals and financial promotions.
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Support our digital strategy and presence through the identification of content and tools and work with colleagues to deploy.
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Work with the Events and Sponsorship Manager to ensure any campaign messaging is activated through our event programmes including pre, during and post event.
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Protection/Insurance marketing experience is essential.
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B2B Marketing experience is desirable.
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Experience in digital marketing, new technology, Marketing Automation and Customer Relationship Management.
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Strong relationship building skills with the ability to question stakeholders.
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Able to manage conflicting priorities with within timescales.
If you’re looking for a career that will help you stand out, join HSBC and fulfil your potential. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, HSBC offers opportunities, support and rewards that will take you further.
Our Wealth and Personal Banking business supports millions of individuals, families, business owners, investors and entrepreneurs worldwide. We provide products and services that include current accounts, credit cards, personal loans and mortgages, as well as savings, investments, insurance and wealth management. We also have specialised relationship managers who support customers with bespoke requirements, including high net worth and ultra-high-net-worth clients.
HSBC Insurance, UK are responsible for the manufacturing, sourcing and supply of insurance products and services for HSBC UK, first direct, M&S Bank and Commercial Banking. It also has a growing market share with external distribution for several product lines under both the HSBC and other brands.
You will be responsible for executing our business to business marketing campaign activity across owned, earned and paid channels, supporting the delivery of content through our digital platforms and ensuring we drive a marketing performance culture.
As an HSBC employee in the UK, you will have access to tailored professional development opportunities and a competitive pay and benefits package. This includes private healthcare for all UK-based employees, enhanced maternity and adoption pay and support when you return to work, and a contributory pension scheme with a generous employer contribution., This is a hybrid role and can be based in Fareham or Bristol.
Opening up a world of opportunity
Being open to different points of view is important for our business and the communities we serve. At HSBC, we’re dedicated to creating diverse and inclusive workplaces – no matter their gender, ethnicity, disability, religion, sexual orientation, or age. We are committed to removing barriers and ensuring careers at HSBC are inclusive and accessible for everyone to be at their best.
If you have a need that requires accommodations or changes during the recruitment process, please get in touch with our Recruitment Helpdesk
Email:
Telephone: +44 207 832 8500
Marketing Campaigns Manager (B2B) employer: HSBC Global Services Limited
Contact Detail:
HSBC Global Services Limited Recruiting Team
+442078328500
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Campaigns Manager (B2B)
✨Tip Number 1
Familiarize yourself with the latest trends in B2B marketing, especially in the protection and insurance sectors. This knowledge will help you engage in meaningful conversations with stakeholders and demonstrate your expertise during interviews.
✨Tip Number 2
Build a portfolio showcasing your previous marketing campaigns, particularly those that involved digital strategies and marketing automation. Highlight your role in these projects to illustrate your hands-on experience and results-driven approach.
✨Tip Number 3
Network with professionals in the insurance and financial services industries. Attend relevant events or webinars to connect with potential colleagues and learn more about the company culture at HSBC.
✨Tip Number 4
Prepare to discuss how you manage conflicting priorities and tight deadlines. Use specific examples from your past experiences to showcase your problem-solving skills and ability to deliver under pressure.
We think you need these skills to ace Marketing Campaigns Manager (B2B)
Some tips for your application 🫡
Understand the Role: Make sure you fully understand the responsibilities of a Marketing Campaigns Manager (B2B). Highlight your experience in managing campaigns, stakeholder relationships, and digital marketing strategies in your application.
Tailor Your CV: Customize your CV to reflect your relevant experience in protection/insurance marketing and B2B marketing. Emphasize your skills in relationship building, managing conflicting priorities, and your familiarity with marketing automation tools.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of HSBC's values. Mention specific examples of past campaigns you've managed and how they align with the role's requirements.
Highlight Digital Experience: Since digital strategy is crucial for this role, make sure to detail your experience with digital marketing, content deployment, and any tools you've used. This will demonstrate your capability to support HSBC's digital presence effectively.
How to prepare for a job interview at HSBC Global Services Limited
✨Showcase Your B2B Marketing Experience
Make sure to highlight your previous experience in B2B marketing, especially in the protection/insurance sector. Be prepared to discuss specific campaigns you've managed and the results achieved.
✨Demonstrate Relationship-Building Skills
Since strong relationship-building skills are crucial for this role, come prepared with examples of how you've successfully managed relationships with stakeholders and external partners in past roles.
✨Discuss Your Digital Marketing Knowledge
Be ready to talk about your experience with digital marketing tools, marketing automation, and CRM systems. Share any specific tools you’ve used and how they contributed to successful campaigns.
✨Prepare for Scenario-Based Questions
Expect questions that assess your ability to manage conflicting priorities and tight deadlines. Think of scenarios where you successfully navigated such challenges and be ready to share those stories.