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- Tasks: Engage with city venues, promote Diageo brands, and run exciting events.
- Company: Join CPM, a leader in brand activation with a focus on people development.
- Benefits: Enjoy a competitive salary, bonus, company car, and perks like gym memberships.
- Why this job: Be part of a fun team, create buzz around iconic drinks, and develop your skills.
- Qualifications: A full UK driving licence is required; passion for brands and social media is a plus.
- Other info: Flexible working hours, 28 days holiday, and a supportive work culture await you!
The predicted salary is between 22000 - 30000 £ per year.
A Full UK driving licence is required.
What will you be doing as an Activation Specialist:
- Our Activation Specialists will cover city centres, visiting on-trade venues (pubs, bars, etc) marketing Diageo brands such as Guinness, Smirnoff, Gordon's, Tanqueray, Captain Morgan, and many more.
- You will raise awareness of these fantastic products through planning and running events, social media activity, staff training, and creating bespoke cocktail lists for venues.
- Day to day our Activation Specialists will be:
- Training staff on the Diageo brands and how to serve them to the industry standard.
- Posting on social media such as Facebook, Instagram, and Twitter raising awareness of any promotions and events being held at venues.
- Creating bespoke offerings for the outlets, such as cocktail of the week or cocktail menus for events.
- Ensuring Diageo Brands are prominently featured in each venue and staff are talking about our brands to consumers.
- Host and provide training on consumer products and sampling events.
- Create new menus while suggesting alternative and innovative ways to serve Diageo brands.
As an Activation Specialist for CPM, working on our exciting Diageo on Trade team, you will get to showcase your on-trade experience and create excitement around fantastic drinks brands.
Salary: £27,052 + bonus of up to £3,000 per annum + company car.
Great package offered: £27,052 + £3,000 Bonus Per Annum.
40 hours Monday to Friday.
28 days Holiday Allowance with the opportunity to accrue up to 33 days.
Company Car.
Company pension scheme - 3% employer contributions.
Tablet & mobile phone.
Reward and recognition program.
Once you pass probation you will be eligible for additional perks; e.g. Family Attractions, Travel and Subsidised Gym Membership.
Does this sound like a job you would love? Apply today!
We recognise that people are the key to our success. That’s why we heavily invest in great perks and excellent career development opportunities. CPM has been accredited Investors in People Gold award and places great importance on the training and development of our people. We work in a cooperative environment where great ideas and achievements are shared and celebrated.
Activation Specialist employer: jobs24.co.uk
Contact Detail:
jobs24.co.uk Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Activation Specialist
✨Tip Number 1
Familiarise yourself with Diageo's brands and their unique selling points. Understanding the products you'll be promoting will help you engage more effectively with venue staff and consumers.
✨Tip Number 2
Showcase your social media skills by creating a mock campaign for one of Diageo's brands. This will demonstrate your creativity and understanding of how to raise brand awareness online.
✨Tip Number 3
Network within the hospitality industry, especially with on-trade venues. Building relationships with bar managers and staff can give you insights into what they need and how you can support them.
✨Tip Number 4
Prepare to discuss your experience in training and event planning during the interview. Highlight specific examples where you've successfully engaged staff or customers in a similar role.
We think you need these skills to ace Activation Specialist
Some tips for your application 🫡
Understand the Role: Read the job description carefully to understand the responsibilities of an Activation Specialist. Highlight your relevant experience in event planning, social media marketing, and staff training in your application.
Tailor Your CV: Make sure your CV reflects your skills and experiences that align with the requirements of the role. Emphasise any previous work in the hospitality industry or experience with brand marketing.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for Diageo brands and your understanding of the on-trade environment. Mention specific examples of how you have successfully engaged customers or trained staff in the past.
Showcase Your Social Media Skills: Since the role involves social media activity, include examples of your previous work in this area. Mention any campaigns you've run or content you've created that increased engagement or awareness.
How to prepare for a job interview at jobs24.co.uk
✨Know Your Brands
Familiarise yourself with Diageo's portfolio, including brands like Guinness and Smirnoff. Be prepared to discuss how you would promote these products and engage customers effectively.
✨Showcase Your Event Planning Skills
Prepare examples of past events you've organised or participated in. Highlight your ability to create engaging experiences that resonate with the target audience, especially in on-trade venues.
✨Demonstrate Social Media Savvy
Since social media is a key part of the role, be ready to share your experience with platforms like Facebook and Instagram. Discuss strategies you would use to raise brand awareness and engage with consumers online.
✨Emphasise Training Experience
Training staff on product knowledge is crucial. Share any relevant experience you have in training or mentoring others, and explain how you would ensure staff are well-informed about Diageo brands.
