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- Tasks: Lead digital marketing initiatives and optimise campaigns for a luxury brand.
- Company: Join a prestigious luxury goods brand in the heart of Manchester.
- Benefits: Enjoy a dynamic work environment with opportunities for professional growth.
- Why this job: Be part of a creative team driving brand awareness and digital innovation.
- Qualifications: Strong retail or luxury experience, plus skills in Google Analytics and data visualisation.
- Other info: This role is onsite, perfect for those who thrive in collaborative settings.
The predicted salary is between 36000 - 60000 £ per year.
We are working with a luxury goods brand seeking a Marketing Manager to join their team onsite in Manchester. You will need strong retail or luxury goods experience and GA & Data Visualisation experience.
You Will:
- Lead digital marketing initiatives and oversee digital channels such as SEO and paid media
- Collaborate with the e-commerce executive to enhance website performance, increase traffic, and boost conversions
- Plan and optimize paid digital media campaigns, ensuring efficient budget utilization
- Manage analytics and reporting to deliver actionable marketing insights
- Coordinate with external agencies on paid media and core digital marketing strategies
- Drive brand awareness and increase foot traffic to in-store locations
- Develop and implement strategies to enhance digital visibility
- Support the launch of new websites and digital platforms
Desired Skills and Experience:
- Google Analytics
- PowerBI
- Marketing
- Ecommerce
Marketing Manager employer: Harnham
Contact Detail:
Harnham Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager
✨Tip Number 1
Network with professionals in the luxury goods sector. Attend industry events or join relevant online forums to connect with people who can provide insights or even refer you to opportunities at our company.
✨Tip Number 2
Familiarise yourself with the latest trends in digital marketing, especially in SEO and paid media. Being able to discuss current strategies and tools during your interview will show your passion and expertise in the field.
✨Tip Number 3
Prepare to showcase your experience with Google Analytics and PowerBI. Be ready to discuss specific examples of how you've used these tools to drive marketing decisions and improve campaign performance.
✨Tip Number 4
Research our brand thoroughly. Understand our values, target audience, and recent marketing campaigns. This knowledge will help you tailor your conversation and demonstrate your genuine interest in joining our team.
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in retail or luxury goods, as well as your skills in Google Analytics and data visualisation. Use specific examples to demonstrate your achievements in digital marketing initiatives.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the luxury goods sector and your understanding of digital marketing strategies. Mention how your previous experiences align with the responsibilities outlined in the job description.
Showcase Relevant Skills: In your application, emphasise your expertise in SEO, paid media campaigns, and analytics. Provide concrete examples of how you've successfully managed these areas in past roles.
Highlight Collaborative Experience: Since the role involves collaboration with e-commerce executives and external agencies, include examples of successful teamwork in your application. This will demonstrate your ability to work effectively within a team to achieve marketing goals.
How to prepare for a job interview at Harnham
✨Showcase Your Digital Marketing Expertise
Be prepared to discuss your experience with digital marketing initiatives, particularly in SEO and paid media. Highlight specific campaigns you've led and the results achieved, as this will demonstrate your capability to drive brand awareness and increase traffic.
✨Familiarise Yourself with Analytics Tools
Since the role requires strong GA and data visualisation skills, make sure you can confidently talk about how you've used Google Analytics and PowerBI in previous roles. Be ready to provide examples of how you've turned data insights into actionable marketing strategies.
✨Collaborate and Communicate
This position involves working closely with e-commerce executives and external agencies. Prepare to discuss your collaboration skills and provide examples of successful teamwork in past projects, especially in enhancing website performance and optimising campaigns.
✨Demonstrate Your Understanding of Luxury Branding
Given that the company is a luxury goods brand, it's crucial to convey your understanding of luxury marketing. Share your insights on what differentiates luxury brands from others and how you would approach driving foot traffic to their stores.
