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- Tasks: Create engaging content and support marketing campaigns across various channels.
- Company: Join The Marketing Lounge Partnership, a dynamic team focused on elevating brand voices.
- Benefits: Enjoy a creative work environment with opportunities for growth and collaboration.
- Why this job: Be part of a vibrant culture that values creativity and impactful storytelling.
- Qualifications: 2+ years in B2B marketing, strong writing skills, and a degree in marketing or communications preferred.
- Other info: Work from a unique location at The Cow Shed, Walnut Tree Farm.
The predicted salary is between 28800 - 43200 £ per year.
Are you a creative storyteller with a passion for crafting compelling content? We’re looking for a dynamic Content Marketing Executive to join our team and help elevate our brand’s voice across various channels. In this role, you’ll not only develop engaging content that resonates with our audience but also support wider marketing activities, including social media campaigns, email marketing, events, and promotional initiatives. Collaborating with teams from across the business, you’ll play a vital role in ensuring our messaging is consistent, on brand, and impactful.
Key Responsibilities- Develop and execute B2B marketing strategies to increase brand awareness and generate leads.
- Create, edit, and manage high-quality content across various channels, including blogs, whitepapers, case studies, and social media.
- Collaborate with sector specialists to align marketing efforts with business goals.
- Analyse and report on marketing campaign performance, using insights to optimise future initiatives.
- Manage social media accounts and engage with our audience to build a strong online community.
- Support email marketing campaigns, including drafting copy and analysing engagement metrics.
- Conduct market research to identify trends and opportunities for growth.
- Assist in the planning and execution of events, webinars, and other promotional activities.
- Manage and optimise the MLP website, ensuring that content is fresh, engaging, and aligned with our overall marketing strategy.
- Minimum of 2 years of experience in B2B marketing, preferably in a similar role.
- Exceptional writing and editing skills with a keen eye for detail.
- Excellent creativity with the ability to think outside of the box.
- Excellent communication and interpersonal skills.
- Ability to work independently and collaboratively in a fast-paced environment.
- Experience in managing social channels and a knowledge of how to optimise content and strategies across these channels (particularly LinkedIn).
- Ideally a degree/equivalent in marketing or communications.
Content Marketing Executive employer: Marketing Lounge Partnership
Contact Detail:
Marketing Lounge Partnership Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Marketing Executive
✨Tip Number 1
Familiarise yourself with our brand's voice and values. This will help you tailor your conversations during interviews and demonstrate how your storytelling aligns with our mission.
✨Tip Number 2
Showcase your creativity by preparing a portfolio of your best content pieces. Highlight any B2B marketing strategies you've executed, as this will give us insight into your experience and skills.
✨Tip Number 3
Engage with our social media channels before your interview. Comment on our posts or share relevant content to show your enthusiasm for the role and your understanding of effective social media strategies.
✨Tip Number 4
Research current trends in content marketing and be prepared to discuss how you would apply these insights to enhance our marketing efforts. This shows initiative and a proactive approach to the role.
We think you need these skills to ace Content Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B marketing and showcases your writing and editing skills. Use specific examples of content you've created that align with the responsibilities of the Content Marketing Executive role.
Craft a Compelling Cover Letter: Write a cover letter that tells your story as a creative storyteller. Explain why you're passionate about content marketing and how your skills can elevate the brand's voice. Be sure to mention any experience with social media campaigns and email marketing.
Showcase Your Creativity: Include samples of your work, such as blogs, whitepapers, or case studies, that demonstrate your ability to create engaging content. If possible, provide links to social media accounts you've managed to show your expertise in optimising content across channels.
Research the Company: Familiarise yourself with The Marketing Lounge Partnership and their current marketing strategies. Understanding their brand voice and recent campaigns will help you tailor your application and show that you're genuinely interested in the role.
How to prepare for a job interview at Marketing Lounge Partnership
✨Showcase Your Storytelling Skills
As a Content Marketing Executive, your ability to tell compelling stories is crucial. Prepare examples of your previous work that highlight your creativity and how you've engaged audiences through your content.
✨Demonstrate Your Understanding of B2B Marketing
Familiarise yourself with B2B marketing strategies and be ready to discuss how you can apply them in this role. Highlight any relevant experience you have in developing campaigns that generate leads and increase brand awareness.
✨Prepare for Collaboration Questions
This role involves working closely with various teams. Be prepared to discuss your experience in collaborative projects and how you ensure consistent messaging across different channels.
✨Know Your Metrics
Understanding how to analyse and report on campaign performance is key. Brush up on the metrics that matter in content marketing and be ready to share how you've used data to optimise past initiatives.
