Creative Strategist

STRATGY DIRECTOR/STRATEGY LEAD

Permanent | London-based hybrid

We’re looking for a Creative Strategy Lead — someone who blends cultural instinct, creative thinking & strategic clarity to help shape work that actually moves people.

This is a senior, high-impact role for someone who can see around corners — interpreting culture, not just reacting to it. You’ll lead across brand positioning, campaigns, product & social strategy, guiding projects from sharp strategic thinking through to brave creative execution.

You’ll interrogate briefs, challenge assumptions & craft strategies that make brands culturally magnetic. You bring structure & vision to the creative process — defining strategic frameworks, sharpening decks, setting standards & ensuring work meets an ambitious creative benchmark.

You’re confident leading the room, able to provoke, inspire & protect good ideas. You’ll build strong, honest relationships with clients & internal teams — leading with empathy, rigour & taste.

As part of the leadership team, you’ll nurture a small group of strategists & researchers — helping them stretch their craft, build confidence & think bigger. You’ll also contribute to thought leadership through talks, sessions & reports, helping to amplify the agency’s point of view across the industry.

At this level, you’re not just shaping the work — you’re shaping how strategy operates across the business. You’ll help evolve process, raise standards & keep the agency at the edge of what’s next.

What you’ll do

• Lead multiple strategic workstreams across brand, campaign & innovation projects
• Partner with creative & leadership teams to define clear, bold direction
• Bring clarity & pace to complex challenges
• Mentor & grow strategists & researchers
• Champion creative bravery & cultural relevance
• Maintain best-in-class standards of quality, craft & presentation
• Contribute to a collaborative, open & ambitious culture

We’d love to meet someone who:

• Thinks big & delivers with precision
• Balances instinct & insight
• Pushes ideas into new, culturally relevant spaces
• Has a distinctive voice & creative point of view
• Leads with empathy, not ego
• Believes in progress over perfection

What’s on offer

• 4-day working week (Mon–Thurs)
• 24 days annual leave + Christmas closure
• Flexible hybrid working
• Creative & cultural budget to explore what’s out there
• Private healthcare & wellness allowance
• Training & development budget
• Travel opportunities
• Beautiful, design-led studio in De Beauvoir (N1)

Salary £60-80k DOE