PPC Specialist

PPC Specialist

Location: Colchester (Hybrid)
Salary: £35,000
Industry: Retail

We're working with a growing retail brand based in Colchester looking to hire a dedicated PPC Specialist to take ownership of their paid advertising channels and help accelerate their digital growth.

This is a great opportunity for someone with a strong analytical mindset and hands-on experience managing PPC campaigns, looking to make an impact in a fast-paced, product-focused environment.

Responsibilities:

• Plan, execute, and optimise PPC campaigns across Google Ads, Microsoft Ads, and paid social platforms

• Monitor campaign performance, manage budgets, and ensure delivery against ROAS targets

• Conduct keyword research, competitor analysis, and A/B testing to improve results

• Create compelling ad copy and collaborate with the content/design teams to optimise landing pages

• Produce regular reports and performance insights for internal stakeholders

• Work closely with the wider marketing and e-commerce teams to align on strategy

Requirements:

• Minimum 2 years' experience in a PPC role, ideally within retail or e-commerce

• Strong knowledge of Google Ads and Google Analytics

• Demonstrable experience managing paid search budgets and driving ROI

• Data-driven with strong attention to detail and a test-and-learn mindset

• Experience with Microsoft Ads or paid social (Facebook, Instagram, TikTok) is a bonus

• Excellent communication and organisational skills

Benefits:

• £35,000 annual salary

• Hybrid working model (2-3 days per week in the Colchester office)

• 25 days annual leave plus bank holidays

• Staff discount, pension scheme, and career development opportunities

• Supportive, collaborative team culture in a growing business

In Technology Group Ltd is acting as an Employment Agency in relation to this vacancy.

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