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For Companies At a Glance
- Tasks: Lead a high-performing sales team and craft transformative sales strategies.
- Company: Join a market-leading global events business focused on innovation and growth.
- Benefits: Enjoy flexible hybrid working, competitive salary, and career development opportunities.
- Why this job: Shape the future of an established business while driving impactful change.
- Qualifications: 10+ years in B2B sales leadership, ideally within the events sector.
- Other info: Be part of a collaborative culture that values diversity and inclusion.
The predicted salary is between 72000 - 108000 £ per year.
Drive Transformational Growth in a Leading Global Events Business
Are you passionate about scaling businesses and leading strategic transformations? This is your opportunity to join a market-leading, global organization at a pivotal time of growth. This confidential client is investing heavily in innovation and transformation across its Events division – and you’ll be right at the heart of it.
As Sales Director, Events, you’ll take ownership of a high-performing sales team, crafting and delivering a transformative sales strategy. You’ll drive revenue growth, modernize sales practices, and build strong market relationships, all while championing a customer-focused, inclusive culture. You’ll be key in shaping the future of an established business, working closely with senior leadership and partners across the globe.
Key Responsibilities:- Design and deliver an ambitious sales strategy, event-by-event and across the business
- Lead the transformation of sales operations to enable sustainable, accelerated growth
- Mentor and develop a diverse, high-performing sales team
- Overhaul sales inventories and pricing strategies to future-proof revenue streams
- Build deep market intelligence and foster strong client and partner relationships
- 10+ years of B2B sales leadership experience, ideally in events
- Proven success in leading transformational change and growing revenues
- Strong commercial acumen and strategic vision
- Exceptional team leadership and cross-functional collaboration skills
- Expertise in CRM tools, data-driven forecasting, and pipeline management
- Lead major transformation projects with global impact
- Collaborative, growth-focused culture with strong values
- Opportunities for career development and leadership growth
- Competitive salary and bonus structure
- London-based with flexible hybrid working arrangements
Head of Sales, Events employer: Walker Lovell
Contact Detail:
Walker Lovell Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Sales, Events
✨Tip Number 1
Network strategically within the events industry. Attend relevant conferences and seminars to connect with key players and decision-makers. Building relationships can often lead to insider knowledge about job openings before they are publicly advertised.
✨Tip Number 2
Showcase your transformational leadership skills in conversations. Prepare specific examples of how you've successfully led sales teams through change, as this will resonate well with the hiring team looking for a candidate who can drive growth.
✨Tip Number 3
Familiarise yourself with the latest trends in B2B sales and event management. Being knowledgeable about current market dynamics and innovative sales strategies will help you stand out during discussions with potential employers.
✨Tip Number 4
Prepare to discuss your experience with CRM tools and data-driven decision-making. Highlighting your expertise in these areas will demonstrate your ability to manage sales operations effectively and align with the company's goals.
We think you need these skills to ace Head of Sales, Events
Some tips for your application 🫡
Understand the Role: Take time to thoroughly read the job description for the Head of Sales, Events position. Understand the key responsibilities and requirements, and think about how your experience aligns with them.
Tailor Your CV: Customise your CV to highlight relevant B2B sales leadership experience, particularly in events. Emphasise your achievements in driving transformational change and revenue growth, as these are crucial for this role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your strategic vision and commercial acumen. Discuss specific examples of how you've led high-performing teams and transformed sales operations in previous roles.
Highlight Relevant Skills: Make sure to mention your expertise in CRM tools, data-driven forecasting, and pipeline management. These skills are essential for the role and should be clearly articulated in both your CV and cover letter.
How to prepare for a job interview at Walker Lovell
✨Showcase Your Strategic Vision
As a candidate for the Head of Sales, Events position, it's crucial to demonstrate your strategic vision. Prepare to discuss how you would design and deliver an ambitious sales strategy, and be ready to provide examples from your past experiences where you've successfully implemented similar strategies.
✨Highlight Transformational Leadership Experience
This role requires proven success in leading transformational change. Be prepared to share specific instances where you've driven significant changes in sales operations or practices, and how those changes led to measurable growth.
✨Emphasise Team Development Skills
Mentoring and developing a high-performing sales team is key. Discuss your approach to team leadership, including how you foster an inclusive culture and support diverse talent. Share examples of how you've successfully developed team members in the past.
✨Demonstrate Market Intelligence
Building deep market intelligence is essential for this role. Research the current trends in the events industry and be ready to discuss how you would leverage this knowledge to build strong client and partner relationships. Showing that you understand the market landscape will set you apart.
