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- Tasks: Lead creative campaigns in sports, music, and entertainment, crafting immersive experiences.
- Company: Join a dynamic agency known for innovative sports marketing and engaging brand connections.
- Benefits: Competitive day rates of £300-600, flexible freelance opportunities, and a vibrant creative culture.
- Why this job: Be at the forefront of culture, driving fan engagement with your big ideas and creativity.
- Qualifications: Senior-level experience in art direction, with a strong portfolio in experiential and content marketing.
- Other info: Collaborate with talented teams and stay ahead of industry trends while mentoring junior designers.
We are supporting a global sports marketing agency with a roster of top freelance talent for ad hoc projects. We would love to hear from talented freelancers with experience delivering high quality brand communications for fans in sport, music and entertainment. We are looking for conceptual talent with portfolios full of immersive events/experiential, quality content and big ideas that build brands in this space.
Day rates - circa £300-600 depending on experience.
A sample of Job Description (will vary depending on projects): We are thrilled to be supporting one of London's leading experiential agencies with this growth hire. With incredible brand relationships in fan culture in sports, music, gaming and beyond, you will be concepting and executing creative campaigns that are at the forefront of culture - driving fan engagement and brand success.
As a Lead Art Director, you will be beyond confident working independently but also productive in bespoke partnerships with colleagues in copy, tech, strategy, social/influencers and beyond.
About Us: As a dynamic and innovative agency specialising in sports marketing, with a focus on experiential and content marketing, we pride ourselves on creating immersive and engaging campaigns that connect brands with their target audience in the world of sports and entertainment. Our team is passionate, creative, and dedicated to delivering exceptional results for our clients.
Position Overview: We are seeking a highly skilled and experienced Lead Art Director to join our team. The ideal candidate will bring a wealth of creativity, strategic thinking, and leadership to drive the visual direction of our campaigns. As a Lead Art Director, you will play a pivotal role in conceptualising and executing visually stunning and compelling experiences that resonate with sports/entertainment enthusiasts and captivate our clients' target demographics.
Responsibilities:
- Creative Leadership: Lead the creative vision for experiential and content marketing campaigns, ensuring alignment with brand objectives and client expectations.
- Collaborate with cross-functional teams, including strategists, copywriters, and account managers, to bring concepts to life.
- Campaign Development: Conceptualise and design high-impact, immersive experiences for live events, activations, and digital platforms.
- Create visually compelling content across various mediums, including print, digital, and social media.
- Brand Consistency: Ensure the visual consistency and integrity of brand identities across all touchpoints.
- Provide guidance and mentorship to junior designers, fostering a collaborative and creative work environment.
- Client Interaction: Act as a key point of contact for clients, presenting and articulating creative concepts effectively.
- Incorporate client feedback and insights into the creative process, maintaining strong client relationships.
- Trend Awareness: Stay abreast of industry trends, emerging technologies, and creative best practices to continually enhance the agency's creative capabilities.
Qualifications:
- Established Senior level experience in art direction, with a significant focus on sports marketing, experiential marketing, and content creation.
- Portfolio: A strong portfolio showcasing a diverse range of creative work, including experiential campaigns, digital content, and branding initiatives.
- Technical Skills: Proficiency in industry-standard design software (Adobe Creative Suite, etc.). Knowledge of the latest design trends and technologies.
- Leadership: Proven experience leading and inspiring creative teams.
- Excellent communication and presentation skills.
Mid-Snr Creative (Sponsorship/Activation) (Freelance Roster) employer: OWL
Contact Detail:
OWL Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Mid-Snr Creative (Sponsorship/Activation) (Freelance Roster)
✨Tip Number 1
Network within the sports and entertainment industry. Attend events, workshops, and conferences where you can meet professionals in the field. Building relationships with people who work at agencies or brands can lead to freelance opportunities.
✨Tip Number 2
Showcase your portfolio effectively. Make sure it highlights your best experiential campaigns and content creation work. Tailor your portfolio to reflect the type of projects that align with the agency's focus on immersive experiences.
✨Tip Number 3
Stay updated on industry trends and emerging technologies. Follow relevant blogs, podcasts, and social media accounts to keep your creative ideas fresh and relevant. This knowledge will help you stand out during interviews and discussions.
✨Tip Number 4
Prepare to discuss your creative process in detail. Be ready to explain how you conceptualise and execute campaigns, including your collaboration with other team members. This will demonstrate your leadership skills and ability to work in a team environment.
We think you need these skills to ace Mid-Snr Creative (Sponsorship/Activation) (Freelance Roster)
Some tips for your application 🫡
Tailor Your Portfolio: Make sure your portfolio highlights relevant work that showcases your experience in sports marketing, experiential campaigns, and content creation. Include examples of immersive events and big ideas that resonate with fans.
Craft a Compelling Cover Letter: Write a cover letter that reflects your passion for sports and entertainment. Discuss how your creative vision aligns with the agency's goals and mention specific projects that demonstrate your ability to lead and inspire teams.
Highlight Leadership Experience: In your CV, emphasise any previous roles where you led creative teams or collaborated with cross-functional groups. Showcase your ability to mentor junior designers and drive the creative process effectively.
Showcase Trend Awareness: In your application, mention your knowledge of current industry trends and technologies. This demonstrates your commitment to staying updated and your ability to incorporate innovative ideas into your work.
How to prepare for a job interview at OWL
✨Showcase Your Portfolio
Make sure to bring a well-organised portfolio that highlights your best work, especially projects related to experiential marketing and brand communications. Be prepared to discuss the thought process behind each piece and how it aligns with the job's requirements.
✨Understand the Brand
Research the agency and its clients thoroughly before the interview. Familiarise yourself with their past campaigns and current trends in sports and entertainment. This will help you demonstrate your knowledge and passion for the industry during the conversation.
✨Prepare for Collaboration Questions
Since the role involves working closely with cross-functional teams, be ready to share examples of successful collaborations from your past experiences. Highlight how you contributed to team dynamics and the outcomes of those projects.
✨Stay Current with Trends
Be prepared to discuss recent trends in experiential marketing and how they can be applied to future campaigns. Showing that you are up-to-date with industry developments will reflect your commitment to innovation and creativity.
