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- Tasks: Lead regional marketing campaigns and collaborate with sales to boost customer engagement.
- Company: Join Orange Logic, a pioneer in Digital Asset Management, dedicated to innovation and impactful solutions.
- Benefits: Enjoy competitive pay and the flexibility of a remote work environment.
- Why this job: Be part of a dynamic team that values creativity and real-world impact in marketing.
- Qualifications: Bachelor's degree and 3-5 years in B2B marketing, preferably in SaaS or DAM.
- Other info: Frequent travel for events and a commitment to diversity and inclusion.
The predicted salary is between 28800 - 48000 £ per year.
At Orange Logic, we’ve been solving complex content challenges for over two decades—driven by innovation, curiosity, and a passion for impact. Our intelligent Digital Asset Management (DAM) system, Orange Logic Platform, empowers organizations across industries to manage, access, and leverage their digital assets more effectively. We’re building a team of bold thinkers, collaborators, and problem-solvers who care deeply about delivering real value.
The Field Marketing Manager will drive regional demand generation efforts to support the growth and awareness of Orange Logic’s product offerings across the EMEA region. This role focuses on planning and executing localized marketing campaigns, coordinating with sales teams, and building meaningful relationships with prospects and customers through on-the-ground efforts.
Your Role at Orange Logic:
- Develop and execute regional marketing campaigns to drive pipeline growth and customer acquisition.
- Collaborate closely with the sales team to create personalized marketing plans aligned with regional sales goals.
- Manage field events, webinars, trade shows, and partner marketing activities to build brand awareness and generate leads.
- Conduct market research to identify regional opportunities and challenges.
- Gather and share customer insights to inform product positioning and messaging.
- Monitor competitive activity within the region to adjust strategies accordingly.
- Develop strong relationships with local partners, influencers, and key customer accounts.
- Act as a brand ambassador at industry events, conferences, and networking opportunities.
- Measure and analyze the effectiveness of field marketing efforts, providing insights to improve future campaigns.
- Maintain regular communication with marketing leadership, presenting data-driven recommendations.
Ideal Qualifications:
- Bachelor's degree in Marketing, Business, Communications, or related field.
- 3-5 years of marketing experience, ideally in B2B SaaS or DAM.
- Proven success in planning and executing field marketing campaigns.
- Strong project management and communication skills.
- Familiarity with tools like HubSpot, Marketo, and Salesforce.
- Willingness to travel frequently for field events.
Perks of joining the team:
- Competitive compensation
- Remote Work Environment
How to get started: If you’re excited by meaningful challenges and want to build something that matters, we encourage you to apply!
Orange Logic is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all our employees.
Field Marketing Manager employer: Orange Logic
Contact Detail:
Orange Logic Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Field Marketing Manager
✨Tip Number 1
Familiarise yourself with the latest trends in digital asset management and B2B marketing. This knowledge will not only help you understand the industry better but also allow you to engage in meaningful conversations during interviews.
✨Tip Number 2
Network with professionals in the field by attending industry events, webinars, or local meetups. Building relationships with people already working in marketing roles can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Showcase your project management skills by discussing specific campaigns you've executed in the past. Be prepared to share metrics that demonstrate your success in driving demand generation and customer acquisition.
✨Tip Number 4
Research Orange Logic’s current marketing strategies and recent campaigns. Understanding their approach will allow you to tailor your discussions and demonstrate how you can contribute to their goals effectively.
We think you need these skills to ace Field Marketing Manager
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to understand the key responsibilities and qualifications required for the Field Marketing Manager position. Tailor your application to highlight how your experience aligns with these requirements.
Craft a Compelling CV: Ensure your CV is up-to-date and clearly outlines your relevant marketing experience, particularly in B2B SaaS or DAM. Use quantifiable achievements to demonstrate your success in previous roles, especially in planning and executing marketing campaigns.
Write a Strong Cover Letter: In your cover letter, express your passion for marketing and how it aligns with Orange Logic's mission. Highlight specific examples of your past work that relate to the responsibilities of the Field Marketing Manager, such as managing events or collaborating with sales teams.
Showcase Your Skills: Mention any familiarity with marketing tools like HubSpot, Marketo, and Salesforce in your application. If you have experience with market research or data analysis, be sure to include that as well, as it’s crucial for measuring campaign effectiveness.
How to prepare for a job interview at Orange Logic
✨Know Your Audience
Before the interview, research Orange Logic and its products thoroughly. Understand their Digital Asset Management system and how it benefits various industries. This knowledge will help you tailor your responses and demonstrate your genuine interest in the company.
✨Showcase Your Campaign Success
Prepare specific examples of successful marketing campaigns you've executed in the past. Highlight your role in planning, execution, and the results achieved. This will illustrate your capability to drive demand generation effectively.
✨Emphasise Collaboration Skills
Since the role involves working closely with sales teams, be ready to discuss how you've collaborated with other departments in previous roles. Share examples of how you’ve aligned marketing strategies with sales goals to achieve success.
✨Ask Insightful Questions
Prepare thoughtful questions about the company's marketing strategies, regional challenges, and future goals. This shows your proactive mindset and eagerness to contribute to the team’s success.
