CRM Campaign Manager

CRM Campaign Manager

Guildford Full-Time 36000 - 60000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Manage and execute exciting Paid Media and CRM campaigns with top retail partners.
  • Company: Join a dynamic team in the consumer retail sector, driving impactful marketing strategies.
  • Benefits: Enjoy a hybrid work model with 3 days onsite in Surrey and flexible working options.
  • Why this job: Be part of innovative campaigns that leverage data and creativity for real-world impact.
  • Qualifications: Experience in paid media campaigns, strong analytical skills, and excellent communication abilities required.
  • Other info: This is a 12-month contract role with opportunities to grow your skills in a collaborative environment.

The predicted salary is between 36000 - 60000 £ per year.

We are currently looking for a Campaign Manager with experience of planning and delivering Paid Media and CRM marketing campaigns. This is a hybrid role for an initial 12 month contract. Experience in enterprise level retail campaign management is a strong advantage.

Responsibilities Include:

  • Work with retailer partners to plan, execute and report on collaborative marketing campaigns across Paid Media and CRM.
  • Handle and brief agencies on media and audience strategies.
  • Liaise with retail partner media teams on optimal marketing campaign set-up to achieve desired results and KPI’s.
  • Own campaign reporting and associated presentation requirements.
  • Develop and own use case pilot roadmap for data cleanroom, working with Loyalty, Tech and Media teams to gather inputs.

Skills Required:

  • Working experience of planning and executing paid media campaigns including Google Ads, DV360 and Meta Ads.
  • Strong understanding of 1st party data and experience of executing marketing campaigns leveraging customer data.
  • Understanding of media and digital analytics.
  • Experience managing third parties, including media agencies, consultancies and business partners.
  • Highly analytical and able to interpret data in a significant way.
  • Previous experience of using data cleanrooms is highly desirable.
  • Excellent written and verbal communication skills (including strong MS PowerPoint & Excel).

Full right to work in the UK required.

If your profile matches the above and you would like to find out more, please apply with your up to date CV and I will get back to you as quickly as possible.

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Contact Detail:

psd group Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land CRM Campaign Manager

✨Tip Number 1

Familiarise yourself with the latest trends in CRM and paid media campaigns. Understanding current best practices and tools like Google Ads, DV360, and Meta Ads will give you an edge when discussing your experience during interviews.

✨Tip Number 2

Network with professionals in the retail and marketing sectors. Attend industry events or join online forums to connect with others who may have insights into the role or even know about opportunities at StudySmarter.

✨Tip Number 3

Prepare to discuss specific examples of past campaigns you've managed. Be ready to explain your role, the strategies you implemented, and the results achieved, especially focusing on how you used data to drive decisions.

✨Tip Number 4

Brush up on your analytical skills. Since the role requires interpreting data significantly, being able to demonstrate your analytical thinking and how it has influenced campaign outcomes will be crucial in the interview process.

We think you need these skills to ace CRM Campaign Manager

Campaign Management
CRM Marketing
Paid Media Strategy
Google Ads
DV360
Meta Ads
Data Analysis
1st Party Data Utilisation
Media Analytics
Third Party Management
Communication Skills
MS PowerPoint
MS Excel
Analytical Skills
Presentation Skills
Collaboration with Retail Partners

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in campaign management, particularly with Paid Media and CRM. Emphasise your familiarity with Google Ads, DV360, and Meta Ads, as well as any experience with enterprise-level retail campaigns.

Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the role and how your skills align with the responsibilities listed. Mention specific examples of past campaigns you've managed and the results achieved, especially those involving data cleanrooms and customer data.

Highlight Analytical Skills: Since the role requires strong analytical abilities, ensure you provide examples of how you've interpreted data to drive campaign success. Discuss any tools or methodologies you've used to analyse campaign performance.

Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail, which is crucial for a Campaign Manager role.

How to prepare for a job interview at psd group

✨Know Your Campaigns

Make sure you can discuss specific campaigns you've managed in the past. Be ready to explain your role, the strategies you implemented, and the results achieved. This will demonstrate your hands-on experience and understanding of campaign management.

✨Familiarise with Tools

Brush up on your knowledge of Google Ads, DV360, and Meta Ads. Be prepared to discuss how you've used these platforms in previous roles, including any challenges you faced and how you overcame them.

✨Data is Key

Since this role involves a strong focus on data, be ready to talk about how you've leveraged first-party data in your campaigns. Highlight any experience you have with data cleanrooms and how it has impacted your marketing strategies.

✨Communication Skills Matter

As you'll be liaising with various teams and partners, showcase your communication skills. Prepare examples of how you've effectively communicated campaign strategies and results to stakeholders, ensuring everyone is aligned and informed.

CRM Campaign Manager
psd group
Location: Guildford
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  • CRM Campaign Manager

    Guildford
    Full-Time
    36000 - 60000 £ / year (est.)
  • P

    psd group

    50-100
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