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For Companies At a Glance
- Tasks: Lead B2B marketing strategies, manage events, and create engaging content.
- Company: Join a top insights company making waves in media and advertising.
- Benefits: Enjoy a collaborative environment with opportunities for growth and creativity.
- Why this job: Make a real impact while working on exciting projects in a dynamic team.
- Qualifications: Proven B2B marketing experience, ideally in media or advertising, with strong organisational skills.
- Other info: Experience with HubSpot is a plus; perfect for adaptable and creative thinkers.
The predicted salary is between 28800 - 48000 £ per year.
A leading insights company is seeking a skilled and proactive B2B Marketing Manager to join its growing team. This role offers the opportunity to make a meaningful impact across brand, demand generation, and event marketing in a fast-moving, collaborative environment. Reporting to senior leadership, the successful candidate will own and execute marketing strategies that support new business, client retention, and thought leadership across the media and advertising ecosystem.
Key Responsibilities
- Content creation for blogs, white papers, award entries, and web pages
- Planning and executing email marketing campaigns
- Managing and scheduling social media content
- Organising webinars and speaker sessions
- Overseeing updates to the company website
- Ensuring consistent branding and messaging
Previous Experience:
- Proven B2B marketing experience, ideally within media, research, or advertising
- Experience with HubSpot or similar marketing platforms
- Excellent organisational skills and attention to detail
- Adaptable, creative, and results-oriented
- Experience managing and overseeing the Events cycle
Events Marketing Manager employer: We Are Aspire
Contact Detail:
We Are Aspire Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Events Marketing Manager
✨Tip Number 1
Network with professionals in the media and advertising sectors. Attend industry events, webinars, or online forums to connect with potential colleagues and learn about the latest trends in B2B marketing.
✨Tip Number 2
Familiarise yourself with HubSpot or similar marketing platforms. Consider taking online courses or certifications to enhance your skills, as this will demonstrate your commitment and expertise during interviews.
✨Tip Number 3
Showcase your organisational skills by volunteering to manage small events or projects. This hands-on experience will not only boost your CV but also provide you with real-life examples to discuss during interviews.
✨Tip Number 4
Stay updated on the latest trends in content marketing and social media strategies. Follow industry leaders and subscribe to relevant newsletters to gather insights that you can bring to the role.
We think you need these skills to ace Events Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant B2B marketing experience, particularly in media, research, or advertising. Emphasise your skills in content creation, email marketing, and event management to align with the job requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for events marketing and your understanding of the company's mission. Mention specific examples of how you've successfully executed marketing strategies in previous roles.
Showcase Your Skills: In your application, highlight your proficiency with marketing platforms like HubSpot. Provide examples of how you've used these tools to drive results in past campaigns, especially in managing social media and email marketing.
Proofread and Edit: Before submitting your application, carefully proofread all documents for spelling and grammatical errors. A polished application reflects your attention to detail, which is crucial for the Events Marketing Manager role.
How to prepare for a job interview at We Are Aspire
✨Showcase Your B2B Marketing Experience
Make sure to highlight your previous B2B marketing experience, especially if it's within media, research, or advertising. Prepare specific examples of successful campaigns you've managed and the impact they had on brand awareness or client retention.
✨Demonstrate Your Content Creation Skills
Since content creation is a key responsibility, be ready to discuss your experience with blogs, white papers, and other marketing materials. Bring samples of your work or be prepared to talk about your writing process and how you ensure consistent branding and messaging.
✨Familiarise Yourself with HubSpot
If you have experience with HubSpot or similar marketing platforms, make sure to mention it. If not, take some time to learn the basics of HubSpot before the interview, as this knowledge could set you apart from other candidates.
✨Prepare for Event Management Questions
Given that managing the events cycle is part of the role, be prepared to discuss your experience in organising webinars and speaker sessions. Think of challenges you've faced in event management and how you overcame them, as well as any successful events you've executed.
