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For Companies At a Glance
- Tasks: Manage national retail accounts and drive growth through innovative strategies.
- Company: Join a leading company in the UK Off-Trade beer market.
- Benefits: Enjoy a competitive package and autonomy in a strategic role.
- Why this job: Be part of a dynamic team representing iconic beer brands with significant impact.
- Qualifications: Experience in national account management and strong negotiation skills required.
- Other info: This is a field-based role with travel across the UK.
The predicted salary is between 36000 - 60000 £ per year.
Field-Based | 12 month FTC | Competitive Package
Are you a driven and commercially focused sales professional with experience in managing national retail accounts? This is an exciting opportunity to play a key role in expanding the reach of well-loved beer brands in the UK Off-Trade market.
About the Role
As National Account Manager - Convenience & Wholesale, you'll be responsible for managing key customers across the Convenience and Wholesale channels. Your mission will be to deliver sustainable growth through joint business plans, innovative strategies, and strong commercial partnerships. This is a field-based role reporting to the Sales Director.
Key Responsibilities
- Manage and grow a portfolio of national Convenience and Wholesale accounts.
- Develop and execute annual account plans aligned with commercial goals.
- Build and maintain strong customer relationships at all levels.
- Negotiate joint business plans that drive volume and profit growth.
- Lead initiatives to increase consumer reach within your customer base.
- Deliver accurate sales forecasts and support supply chain planning.
- Collaborate with internal teams including Marketing, Category, and Finance.
What We’re Looking For
- Proven experience in national account management with the Wholesale and convenience channel.
- Strong commercial and negotiation skills with the ability to influence at a senior level.
- Excellent communication and relationship-building skills.
- Highly numerate, analytical, and confident using category data to support decisions.
- Self-motivated and comfortable working remotely and travelling across the UK.
- Industry experience in FMCG or beverages is preferred.
What You’ll Gain
- The opportunity to represent some of the UK’s most recognised beer brands.
- Autonomy in a strategic, high-impact national role.
- Competitive package.
National Account Manager- Wholesale & Convenience employer: BP DRINKS
Contact Detail:
BP DRINKS Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land National Account Manager- Wholesale & Convenience
✨Tip Number 1
Network with professionals in the FMCG and beverage industry. Attend industry events, trade shows, or local meetups to connect with potential colleagues or mentors who can provide insights into the role and company culture.
✨Tip Number 2
Research the specific beer brands you'll be representing. Understanding their market position, target audience, and unique selling points will help you demonstrate your passion and knowledge during interviews.
✨Tip Number 3
Prepare to discuss your experience with joint business planning and negotiation strategies. Be ready to share specific examples of how you've successfully managed accounts and driven growth in previous roles.
✨Tip Number 4
Familiarise yourself with the latest trends in the convenience and wholesale channels. Being able to speak about current market dynamics and consumer behaviour will set you apart as a knowledgeable candidate.
We think you need these skills to ace National Account Manager- Wholesale & Convenience
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in national account management, particularly within the Wholesale and Convenience channels. Use specific examples that demonstrate your commercial and negotiation skills.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the FMCG industry and your understanding of the beer market. Mention how your previous experiences align with the responsibilities of the National Account Manager role.
Highlight Key Achievements: In your application, emphasise any significant achievements in your past roles, such as successful negotiations or growth in sales volume. Use quantifiable metrics to illustrate your impact.
Showcase Relationship-Building Skills: Demonstrate your ability to build and maintain strong customer relationships. Include examples of how you've successfully collaborated with internal teams and managed key accounts in the past.
How to prepare for a job interview at BP DRINKS
✨Know Your Brands
Familiarise yourself with the beer brands you'll be representing. Understand their market position, unique selling points, and recent campaigns. This knowledge will help you demonstrate your passion and commitment during the interview.
✨Showcase Your Negotiation Skills
Prepare examples of successful negotiations you've led in the past. Highlight how you achieved win-win outcomes for both parties. This is crucial as the role requires strong commercial and negotiation skills.
✨Demonstrate Analytical Thinking
Be ready to discuss how you've used data to inform your decisions in previous roles. Bring examples of how you've analysed sales forecasts or category data to drive growth, as this will show your numeracy and analytical capabilities.
✨Build Rapport
Practice building rapport quickly, as relationship-building is key in this role. Think of ways to connect with your interviewer, perhaps by discussing shared interests or experiences in the FMCG sector.
