Paid Media Manager

Hours Per Week For This Position: 12 hours starting, but ability to increase with every new client that we onboard.

About the Business: At Irongate Marketing, we specialise in delivering consistent, results-driven Facebook and Instagram advertising. With a proven track record of driving impressive growth—from generating multiple six figures in monthly sales to boosting client revenues by 147% in just 30 days—we empower businesses to scale effectively and affordably.

Role Description: We’re seeking a talented and client-focused Performance Marketing Manager to oversee select client accounts, ensuring the successful delivery of paid advertising campaigns on Meta platforms. In this role, you will be the primary point of contact for clients, driving their campaign performance and maintaining strong professional relationships.

What Does The Role Look Like? On a day-to-day basis, you'll have complete responsibility in implementing clients acquisition strategies using the Meta platform (some spending multi-five figures per month on the platform). You'll be using powerful analytical tools such as Shopify reports, and Triple Whale to ensure every decision you make is data-driven. It's vital that you're hitting your clients' CAC, NC-ROAS, and ad spend targets.

Our Culture: We’re ruthlessly committed to excellence—for ourselves and for our clients. We’re a small but elite team where:

• There’s zero tolerance for coasting.
• Everyone is self-driven and entrepreneurial.
• We move fast, test aggressively, and expect ownership.
• Communication is direct, clear, and kindly honest.

If you’re not wired to push for greatness, this isn’t the agency for you.

Accountabilities As A Performance Marketer:

• You will ensure the success of a multitude of clients from a range of different niches. Being able to generate results under pressure is key. Poor results = poor client retention rates.
• You will be strategising, building, and executing campaigns on Meta on an ongoing basis.
• Communicating with your own clients regularly via Slack or Telegram.
• Work closely with the Head of Acquisition to align on activity and progress.
• Keep up to date with eCommerce best practices of tomorrow through training, research, etc.
• Effectively communicate and collaborate across the Company.

Client Management:

• Develop and maintain strong relationships with clients.
• Serve as the primary point of contact for clients, understanding their needs and ensuring their satisfaction.
• Provide regular updates and reports to clients, addressing any questions or concerns promptly.
• Conduct regular client meetings to review progress, gather feedback, and address any concerns.
• Managing and developing the client relationship through effective communication, problem solving and actively responding to requests.
• Handle difficult situations and client complaints with professionalism and efficiency.
• Resolve conflicts and manage scope changes effectively.

Client Development:

• Conduct thorough research to understand client briefs, market conditions and trends.
• Prioritise client needs and ensure their goals are met through strategic planning and execution.
• Maintain a high level of professionalism and responsiveness in all client interactions.
• Identifying ways to grow client accounts through agency services and new business opportunities.

Budgeting and Financial Management:

• Oversee marketing budgets and ensure financial objectives are met.

Team Collaboration:

• Ensure clear and consistent communication with clients and internal teams.
• Effective internal communication to ensure team alignment and campaign success.
• Keeping the team and the client up to date with useful knowledge.

Continuous Improvement:

• Participate in continuous training and professional development activities.
• Stay ahead of industry trends and continuously seek opportunities for improvement.

Qualifications:

• 1+ year Agency/Client experience.
• 6+ months of hands-on experience with the Meta platform, or managing Meta media buyers.

Key Skills:

• Media Planning and Media Strategy skills.
• Strong Communication abilities.
• Analytical mindset with the ability to deliver results.
• Proficiency in data analysis and reporting.
• Ability to work independently and remotely.
• Self-motivated and the ability to take initiative under pressure.
• Ability to manage multiple projects and priorities simultaneously.
• Ability to understand human psychology, sociology & purchasing behaviours.
• Solid understanding of e-commerce and related platforms (Shopify and Canva is a must).

What’s In It For You?

• Ability to work from any location - with flexible working hours.
• You will learn how brands succeed and grow revenue via Meta.
• Structured training and development.
• Work directly with global growing e-commerce brands.

During The Interview: We kindly ask that you come to the Zoom interview prepared with a few screenshots of recent campaigns you’ve managed. Bonus points if you can walk us through a test that didn’t go as planned—what you learned, and how you turned it around.