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- Tasks: Manage affiliate content creators and drive brand revenue through engaging social commerce strategies.
- Company: Join a cutting-edge company transforming social commerce for well-known brands.
- Benefits: Enjoy flexible work options, competitive pay, and opportunities for personal growth.
- Why this job: Be at the forefront of e-commerce innovation while collaborating with cool brands and creators.
- Qualifications: Experience with influencers and affiliates on social platforms, especially TikTok Shop, is essential.
- Other info: You'll lead exciting campaigns and build vibrant creator communities.
The predicted salary is between 28800 - 48000 £ per year.
This company is revolutionising social commerce, reshaping how brands thrive and grow in an era of socially enabled transactions. They have curated a portfolio of exceptional (well-known and seriously cool) brands, and are unlocking their potential for social commerce revenue growth. They provide an end-to-end solution that sees them manage everything from logistics and forecasting to affiliate management and Live Shopping. With a blend of unparalleled experience, expertise, and state-of-the-art technology, they are changing the way brands think about the highest growth channel in E-commerce.
Role overview: On TikTok Shop, Affiliate content (both short video and live shopping) is the largest contributor to brand revenue. In this role, you are responsible for:
- Deciding which affiliate content creators to work with.
- Building processes to contact them at scale.
- Approving and distributing product samples.
- Ensuring creators regularly post content.
- Building communities to keep creators engaged and motivated to generate sales.
You are the subject matter expert on affiliate marketing, providing your expertise to support all the company’s brands.
Core responsibilities:
- Manage the outreach and contracting of all Affiliate Content Creators.
- Research and analyse what makes an effective affiliate content creator, combining that knowledge with knowledge of the brand to ensure you find creators that fit each brand’s customer base.
- Build processes and manage overseas Virtual Assistants to contact hundreds of creators every day, encouraging them to produce content for our brands.
- Manage a budget of samples, commissions and even fixed fees to agree collaborations with creators.
- Build Affiliate strategies for key campaign moments (e.g. Black Friday) or product launches, suggesting a specific combination of different creator types and posting windows to maximise impact.
- Monitor the efficiency of your creator outreach, tracking time taken from first contact to video creation, and make changes to the process to improve conversion rate and speed.
- Build communities to maximise creator output and performance, partnering with Content Specialists to share video concepts and best practices.
- Run competitions to encourage increased content output.
- Analyse Affiliate performance, improving understanding of which creators perform best.
- Regularly analyse and understand Affiliate performance, monitoring changes in content output and impact on sales.
- Continuously refine your view on what makes an effective content creator, removing weaker creators from communities and increasing collaboration with high-performance creators.
Who you are:
- Highly organised and structured, able to manage the scale and complexity of multiple brands, products and creators, comfortable working to tight deadlines.
- Naturally analytical, enjoying analysing large data sets, identifying insights and using them to drive actions.
- Process oriented, able to build and standardise processes to manage thousands of creators.
- Clear communicator, confident expressing your opinion on the right path forward and clearly calling out risks and potential delays.
Essential qualifications: Existing knowledge, understanding and experience of working with Influencers and Affiliates selling on Social Commerce platforms (primarily TikTok Shop).
Contact Detail:
BrighterBox Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Affiliate Marketing Executive
✨Tip Number 1
Familiarise yourself with TikTok Shop and its affiliate marketing landscape. Understanding the platform's unique features and trends will help you demonstrate your expertise during interviews.
✨Tip Number 2
Network with current affiliate marketers and content creators on social media platforms. Engaging with them can provide insights into effective strategies and may even lead to referrals for job opportunities.
✨Tip Number 3
Showcase your analytical skills by preparing case studies or examples of how you've successfully managed influencer campaigns in the past. This will highlight your ability to drive performance and results.
✨Tip Number 4
Stay updated on the latest trends in social commerce and affiliate marketing. Being knowledgeable about emerging tools and techniques will set you apart as a candidate who is proactive and forward-thinking.
We think you need these skills to ace Affiliate Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in affiliate marketing and social commerce. Emphasise any previous work with influencers or on platforms like TikTok Shop, showcasing your understanding of the industry.
Craft a Compelling Cover Letter: In your cover letter, express your passion for social commerce and detail how your skills align with the role's responsibilities. Mention specific examples of successful campaigns you've managed or contributed to in the past.
Showcase Analytical Skills: Since the role requires analysing affiliate performance, include examples of how you've used data to drive decisions in previous roles. Highlight any tools or methodologies you are familiar with that can aid in performance analysis.
Demonstrate Communication Skills: As clear communication is key in this role, provide examples of how you've effectively communicated with teams or creators in the past. This could include managing outreach processes or building communities around content creation.
How to prepare for a job interview at BrighterBox
✨Showcase Your Analytical Skills
Since the role requires a naturally analytical mindset, be prepared to discuss your experience with analysing data sets. Bring examples of how you've used data to drive decisions in previous roles, especially in affiliate marketing or social commerce.
✨Demonstrate Your Organisational Abilities
This position involves managing multiple brands and creators simultaneously. Highlight your organisational skills by sharing specific strategies or tools you use to keep track of projects and deadlines. Mention any experience you have with process management.
✨Communicate Clearly and Confidently
As a clear communicator, you’ll need to express your opinions and call out risks effectively. Practice articulating your thoughts on potential challenges in affiliate marketing and how you would address them. This will show your confidence and clarity in communication.
✨Familiarise Yourself with TikTok Shop
Since the role focuses on TikTok Shop, make sure you understand its features and how affiliate marketing works on this platform. Be ready to discuss trends you've noticed and how you would leverage them to enhance brand revenue through affiliate content.
