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For Companies At a Glance
- Tasks: Drive growth through innovative marketing strategies and collaboration with teams.
- Company: Join a leading global travel service provider redefining modern travel.
- Benefits: Enjoy hybrid work, career growth opportunities, and a dynamic work environment.
- Why this job: Make a global impact while advancing your career in travel tech or e-commerce.
- Qualifications: Bachelor's degree and 6+ years in B2C growth marketing required.
- Other info: Opportunity to lead initiatives and explore partnerships for user acquisition.
The predicted salary is between 36000 - 60000 £ per year.
Location: London, UK (Hybrid - 3 days in office)
Wenham Carter Recruitment firm is hiring on behalf of a leading global travel service provider who has redefined modern travel, achieving remarkable growth and international recognition with its innovative technology, customer-centric approach, and expansive global network.
As a Country Growth Manager, you will unleash your full potential and drive global impact and level up into regional growth leadership, marketing director, or general management tracks in the next few years, whether in travel tech or broader tech/e-commerce sectors.
Job Responsibilities:
- Develop and Implement Marketing Strategies: Formulate go-to-market strategies for the target market, identifying opportunities for growth and expansion.
- Resource Optimisation: Manage and optimise resources to drive traffic and revenue growth.
- Collaborate with Internal Teams: Work closely with business development and strategy teams to identify potential products for the target market.
- Utilise Data & Insights: Leverage advanced analytics, user research, and market trends to inform campaign decision-making.
- Support Central Marketing Teams: Assist with localising performance marketing and influencer marketing strategies.
- Marketing Promotion Execution: Collaborate with local and international marketing teams to plan and execute campaigns and promotions on the Website/App.
- Explore Partnership Opportunities: Identify and pursue external partnerships to boost user acquisition and drive sales on the Website/App.
- Champion Localisation: Ensure local campaigns resonate with the target market by integrating local user preferences and behaviours.
- Drive Growth Initiatives: Lead efforts to acquire new customers and enhance user engagement through scalable solutions.
Requirements:
- Bachelor's Degree in Marketing, Business Management, or any other related field.
- Proven Expertise: At least 6 years in growth marketing roles within B2C e-commerce, focusing on customer acquisition and retention.
- Experience in localised marketing campaigns, performance marketing and partnership development.
- Effective Communication: Exceptional ability to present ideas and findings clearly and persuasively to diverse audiences.
Growth Marketing Manager - B2C - UK employer: Confidential
Contact Detail:
Confidential Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Marketing Manager - B2C - UK
✨Tip Number 1
Familiarise yourself with the latest trends in B2C growth marketing, especially within the travel sector. Understanding the unique challenges and opportunities in this industry will help you stand out during discussions and interviews.
✨Tip Number 2
Network with professionals in the travel tech space. Attend industry events or webinars to connect with potential colleagues and learn about their experiences. This can provide valuable insights and may even lead to referrals.
✨Tip Number 3
Showcase your analytical skills by preparing case studies or examples of how you've used data to drive marketing decisions in previous roles. Being able to discuss specific metrics and outcomes will demonstrate your expertise.
✨Tip Number 4
Research the company’s current marketing strategies and campaigns. Being knowledgeable about their approach will allow you to suggest tailored ideas during your interview, showing that you're proactive and genuinely interested in the role.
We think you need these skills to ace Growth Marketing Manager - B2C - UK
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in growth marketing, particularly in B2C e-commerce. Use specific metrics to demonstrate your success in customer acquisition and retention.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the travel industry and how your skills align with the company's goals. Mention your experience with localised marketing campaigns and how you can contribute to their growth.
Showcase Data-Driven Achievements: When detailing your previous roles, focus on data-driven results. Include examples of how you've used analytics to inform marketing strategies and drive revenue growth.
Highlight Collaboration Skills: Emphasise your ability to work with cross-functional teams. Provide examples of successful collaborations with business development or strategy teams that led to impactful marketing initiatives.
How to prepare for a job interview at Confidential
✨Showcase Your Growth Marketing Expertise
Be prepared to discuss your previous experiences in growth marketing, particularly in B2C e-commerce. Highlight specific campaigns you've led, the strategies you implemented, and the measurable results you achieved.
✨Demonstrate Data-Driven Decision Making
Since the role involves leveraging data and insights, come equipped with examples of how you've used analytics to inform your marketing strategies. Discuss any tools or methodologies you’ve employed to gather and interpret data.
✨Emphasise Collaboration Skills
This position requires working closely with various teams. Prepare to share examples of how you've successfully collaborated with cross-functional teams, such as business development or strategy, to achieve common goals.
✨Understand Localisation Strategies
Given the importance of localising campaigns for the target market, be ready to discuss your experience with tailoring marketing efforts to resonate with local audiences. Share insights on how you’ve integrated user preferences into your campaigns.
