Customer Acquisition Marketing Manager
Customer Acquisition Marketing Manager

Customer Acquisition Marketing Manager

London Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead customer acquisition strategies across various paid channels and partnerships.
  • Company: Join Lisa Eldridge Beauty, a luxury brand redefining beauty with innovative products.
  • Benefits: Enjoy a dynamic work environment with hands-on creative opportunities and global impact.
  • Why this job: Be part of a respected brand, working closely with senior leadership and an iconic founder.
  • Qualifications: 4+ years in digital marketing, especially in beauty or luxury D2C, with strong analytical skills.
  • Other info: Passion for beauty and storytelling is a plus; your creativity will directly influence growth.

The predicted salary is between 43200 - 72000 £ per year.

About Lisa Eldridge Beauty

Lisa Eldridge Beauty is the artist-led brand redefining luxury beauty. Founded by globally renowned makeup artist Lisa Eldridge, we are known for our undupable colour, inclusive complexion products, and skincare innovation. We’re looking for a strategic and creative Acquisition Marketing Manager to help us scale even further.

The Role

As Acquisition Marketing Manager, you will be responsible for delivering new customer growth across all paid channels, partnerships, and affiliates. This is a pivotal role that blends data-driven performance with brand-sensitive creative thinking. You'll manage agency partners, own reporting, and you’ll brief and test creative tailored for new customer acquisition, ensuring the right messages and products are front and centre.

Key Responsibilities

  • Own and deliver the customer acquisition strategy across multiple channels including: Paid Social (Meta, TikTok, Pinterest), Paid Search (Google, YouTube), Co-branded opportunities and collaborations.
  • Brief and collaborate with creative and content teams to develop and test specific assets that convert new customers, aligned to product insights, bestsellers, and Lisa’s brand vision.
  • Shape the messaging strategy for acquisition campaigns—focusing on hero products, brand discovery, and what makes us different.
  • Manage agency relationships, ensuring clear KPIs, testing roadmaps, and brand consistency.
  • Optimise campaigns for CAC, ROAS, new customer volume, and LTV—across multiple territories including UK, US and ROW.
  • Work with the marketing team to build and scale a high-performing affiliate channel with aligned, on-brand partners.
  • Drive high-impact lead generation through content, partnerships and activations (pop-ups, events, samples).
  • Deliver clear, actionable weekly and monthly reporting with insights, learnings and next steps.
  • Collaborate cross-functionally with CRM, eCommerce, Social, content, and brand teams to ensure a connected journey.

What We're Looking For

  • 4+ years experience in digital performance or growth marketing, ideally in beauty, fashion or luxury D2C.
  • Proven success managing paid social, paid search, and affiliate marketing at scale.
  • Strong creative eye: you can brief high-converting creative and know how to translate brand equity into thumb-stopping ads.
  • Experience with data and tools including Meta Ads Manager, Google Ads, GA4, Shopify, and affiliate platforms.
  • Highly analytical, with excellent attention to detail, reporting acumen, and the ability to turn insights into action.
  • A passion for customer behaviour and brand storytelling—not just numbers.
  • Proactive, collaborative, and confident managing agencies, budgets, and internal stakeholders.
  • Love for beauty, artistry, and Lisa’s world is a strong plus.

Why Join Us?

  • Shape the growth engine of one of the most respected beauty brands in the industry.
  • Get hands-on with creative, brand, and product development.
  • Join a fast-growing global team where your impact is immediate and meaningful.
  • Work directly with senior leadership and an iconic founder.
  • Be part of a team that cares about integrity, quality, and beauty with substance.

Apply now to help write the next chapter in the Lisa Eldridge story—where intelligent artistry meets powerful growth.

Customer Acquisition Marketing Manager employer: Lisa Eldridge Beauty

At Lisa Eldridge Beauty, we pride ourselves on being an exceptional employer that champions creativity and strategic thinking in the heart of the beauty industry. Our collaborative work culture fosters innovation and personal growth, offering employees the chance to work closely with senior leadership and contribute to impactful projects. With a commitment to integrity and quality, we provide a dynamic environment where your passion for beauty can flourish, making every day at our London-based headquarters both meaningful and rewarding.
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Contact Detail:

Lisa Eldridge Beauty Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Customer Acquisition Marketing Manager

✨Tip Number 1

Familiarise yourself with Lisa Eldridge Beauty's brand values and product offerings. Understanding their unique selling points will help you tailor your approach during interviews and discussions, showcasing how your skills align with their vision.

✨Tip Number 2

Network within the beauty and luxury marketing sectors. Attend industry events or engage with professionals on platforms like LinkedIn to gain insights and potentially get referrals that could boost your application.

✨Tip Number 3

Stay updated on the latest trends in digital performance marketing, especially in the beauty sector. Being able to discuss current strategies and tools during your interview will demonstrate your passion and expertise in the field.

✨Tip Number 4

Prepare to discuss specific examples of successful campaigns you've managed, particularly those involving paid social and search. Highlighting measurable outcomes will show your analytical skills and ability to drive customer acquisition effectively.

We think you need these skills to ace Customer Acquisition Marketing Manager

Digital Performance Marketing
Customer Acquisition Strategy
Paid Social Advertising
Paid Search Advertising
Affiliate Marketing
Creative Briefing
Data Analysis
Meta Ads Manager
Google Ads
GA4
Shopify
Attention to Detail
Reporting Skills
Cross-Functional Collaboration
Budget Management
Brand Storytelling
Customer Behaviour Analysis
Proactive Communication

Some tips for your application 🫡

Understand the Brand: Familiarise yourself with Lisa Eldridge Beauty's ethos, products, and marketing strategies. This will help you tailor your application to reflect the brand's values and vision.

Highlight Relevant Experience: Emphasise your experience in digital performance or growth marketing, particularly in beauty, fashion, or luxury D2C. Use specific examples to demonstrate your success in managing paid social, paid search, and affiliate marketing.

Showcase Creative Skills: Illustrate your creative eye by discussing how you've briefed high-converting creative assets in the past. Mention any successful campaigns where your creative input made a significant impact.

Demonstrate Analytical Abilities: Provide examples of how you've used data and tools like Meta Ads Manager and Google Ads to optimise campaigns. Highlight your ability to turn insights into actionable strategies that drive customer acquisition.

How to prepare for a job interview at Lisa Eldridge Beauty

✨Showcase Your Creative Side

As a Customer Acquisition Marketing Manager, creativity is key. Prepare to discuss your previous campaigns and how you tailored creative assets to resonate with target audiences. Bring examples of high-converting ads you've worked on to demonstrate your strong creative eye.

✨Know the Brand Inside Out

Familiarise yourself with Lisa Eldridge Beauty's products, values, and brand story. Understanding what makes the brand unique will help you shape effective messaging strategies during the interview. Be ready to share how you can align your marketing strategies with the brand's vision.

✨Be Data-Driven

This role requires a blend of creativity and analytical skills. Prepare to discuss how you've used data to optimise campaigns in the past. Highlight your experience with tools like Meta Ads Manager and Google Ads, and be ready to explain how you turn insights into actionable strategies.

✨Demonstrate Collaboration Skills

You'll be working cross-functionally with various teams, so it's important to showcase your collaborative spirit. Share examples of how you've successfully managed agency relationships and collaborated with creative and content teams to achieve common goals.

Customer Acquisition Marketing Manager
Lisa Eldridge Beauty
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