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- Tasks: Lead marketing strategies and campaigns across the UK, ensuring brand consistency and growth.
- Company: Join a dynamic company in the e-cigarette industry focused on innovative marketing solutions.
- Benefits: Enjoy flexible working options, competitive salary, and opportunities for professional development.
- Why this job: Be part of a creative team driving impactful marketing strategies in a fast-paced environment.
- Qualifications: Bachelor's degree in Marketing or related field; 3+ years in brand marketing preferred.
- Other info: Fluency in Mandarin is a plus; valid driver's license required for travel.
The predicted salary is between 28800 - 48000 £ per year.
As a Regional Marketing Supervisor, you will oversee the execution of marketing strategies across multiple locations within a designated region, coordinate local marketing campaigns, analyze market trends, and ensure brand consistency. This role involves collaborating with sales and product teams to drive regional growth, optimize campaign performance, and maintain alignment with corporate objectives.
Job Responsibilities:
- Responsible for communication and coordination with the headquarters marketing team, including determining the launch schedule for new products, selecting launch channels, and ensuring the effective implementation and execution of new products in the UK.
- Develop and execute marketing plans based on the characteristics and needs of the UK market, including brand promotion and product marketing.
- Gain a deep understanding of the latest trends in the e-cigarette industry and layout the UK region's SKE brand marketing strategy from a brand perspective.
- Plan and execute marketing strategies for the UK region from scratch, including market analysis, competitive strategy, and brand positioning.
- Plan and execute online and offline marketing events to increase brand awareness and market share.
- Responsible for project management, coordinating resources across departments, and leading/implementing/supporting/overseeing/post-morteming the launch and integrated marketing communication (IMC) plans.
- Develop and maintain relationships with key customers, serving as the primary contact point for business affairs.
- Collect market and competitor information, conduct data analysis, and provide support for marketing decision-making.
Job Qualifications:
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- 3+ years of experience in brand marketing, with a strong understanding of brand marketing practices across various industries; exposure in FMCG and the nicotine industry is highly preferred.
- Deep understanding of brand building, marketing strategies, and consumer insights.
- Strong strategic thinking and innovation capabilities, with a keen ability to identify industry trends.
- Proficient in data analysis and business intelligence applications, with a data-driven decision-making approach.
- Strong customer service mindset and business acumen.
- Fluent English is required. To better communicate with the headquarter, good command of Mandarin is highly preferred.
- Hold a valid driver's license and own a vehicle for travel.
Regional Marketing Supervisor employer: Shenzhen SKE Technology Co.
Contact Detail:
Shenzhen SKE Technology Co. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Marketing Supervisor
✨Tip Number 1
Familiarise yourself with the latest trends in the e-cigarette industry. This knowledge will not only help you understand the market better but also demonstrate your commitment and expertise during interviews.
✨Tip Number 2
Network with professionals in the FMCG and nicotine sectors. Attend industry events or join relevant online forums to build connections that could provide insights or even referrals for the role.
✨Tip Number 3
Prepare to discuss specific marketing strategies you've implemented in previous roles. Be ready to share examples of how you've driven brand growth and adapted campaigns based on market analysis.
✨Tip Number 4
Showcase your data analysis skills by being prepared to discuss how you've used data to inform marketing decisions. Highlight any tools or applications you're proficient in that can support a data-driven approach.
We think you need these skills to ace Regional Marketing Supervisor
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in brand marketing, especially within the FMCG and nicotine industries. Use specific examples to demonstrate your understanding of marketing strategies and consumer insights.
Craft a Compelling Cover Letter: In your cover letter, express your passion for marketing and your understanding of the e-cigarette industry. Mention how your skills align with the responsibilities of the Regional Marketing Supervisor role and how you can contribute to the company's growth.
Showcase Data Analysis Skills: Since the role requires proficiency in data analysis, include examples of how you've used data to drive marketing decisions in previous roles. Highlight any tools or applications you are familiar with that support business intelligence.
Highlight Communication Skills: Given the importance of communication with the headquarters marketing team, emphasise your ability to collaborate across departments. If you have experience working with international teams or in multilingual environments, be sure to mention it.
How to prepare for a job interview at Shenzhen SKE Technology Co.
✨Know Your Market
Familiarise yourself with the latest trends in the e-cigarette industry and the UK market specifically. Be prepared to discuss how these trends can influence marketing strategies and brand positioning.
✨Showcase Your Strategic Thinking
Demonstrate your ability to develop and execute marketing plans from scratch. Prepare examples of past experiences where you successfully identified market opportunities and implemented effective strategies.
✨Highlight Collaboration Skills
Since this role involves working closely with sales and product teams, be ready to share instances where you've effectively collaborated across departments. Emphasise your communication skills and how they contribute to successful project management.
✨Data-Driven Decision Making
Be prepared to discuss your experience with data analysis and how it has informed your marketing decisions. Highlight any tools or applications you are proficient in that support business intelligence and decision-making.
