At a Glance
- Tasks: Manage and create engaging content for social media platforms.
- Company: Join a dynamic construction company in Wellingborough with a growing online presence.
- Benefits: Enjoy a competitive salary, creative freedom, and a supportive team environment.
- Why this job: Perfect for storytellers wanting to shape a brand's voice and connect with audiences.
- Qualifications: Experience in social media management and strong copywriting skills are essential.
- Other info: This is a full-time, on-site role offering opportunities for creativity and collaboration.
The predicted salary is between 24000 - 36000 £ per year.
We’re partnering with a growing construction company in Wellingborough looking for a Social Media Executive to take charge of their online presence and bring their brand to life across platforms. You’ll be responsible for planning, creating, and managing content that showcases the people, projects, and personality behind the business. This role is ideal for someone with strong copywriting skills, an eye for storytelling, and the confidence to spot and seize content opportunities across the company.
Key Responsibilities:
- Create and schedule content across LinkedIn, Instagram, Facebook, and more
- Work closely with internal teams to capture ‘behind-the-scenes’ moments
- Adapt tone and style between B2B and B2C messaging
- Proactively identify new content ideas without heavy direction
- Write engaging, concise copy and captions
- Monitor performance and trends, reporting on key metrics
What You’ll Need:
- Experience managing social media channels in a professional setting
- Strong copywriting and communication skills
- Good planning and organisational abilities
- Confident engaging with teams to gather stories and content
- Basic understanding of SEO and PPC (preferred, not essential)
- Experience with tools like Canva or scheduling platforms a plus
What’s on Offer:
- £30,000 salary
- Full-time, on-site role in Wellingborough
- Supportive, collaborative team
- Creative freedom and a chance to own the brand’s social strategy
Contact Detail:
In Technology Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Marketing Specialist
✨Tip Number 1
Familiarise yourself with the construction industry and the specific company you're applying to. Understanding their projects and values will help you tailor your conversations and demonstrate genuine interest during interviews.
✨Tip Number 2
Showcase your social media skills by preparing a mini portfolio of your previous work. Include examples of content you've created, campaigns you've managed, and any metrics that highlight your success in engaging audiences.
✨Tip Number 3
Be ready to discuss current trends in social media marketing and how they can be applied to the construction sector. This shows that you're proactive and knowledgeable about the field, which can set you apart from other candidates.
✨Tip Number 4
Prepare thoughtful questions for your interview that reflect your understanding of the role and the company's goals. This not only demonstrates your enthusiasm but also helps you assess if the company is the right fit for you.
We think you need these skills to ace Social Media Marketing Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in social media management. Emphasise your copywriting skills and any specific platforms you've worked with, such as LinkedIn or Instagram.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for social media and storytelling. Mention specific examples of content you've created and how it positively impacted previous brands or projects.
Showcase Your Creativity: Include links to your portfolio or examples of social media campaigns you've managed. This could be posts, graphics, or any content that demonstrates your ability to engage audiences.
Highlight Team Collaboration: In your application, mention experiences where you worked closely with teams to gather content. This shows your ability to collaborate and capture the essence of a brand effectively.
How to prepare for a job interview at In Technology Group
✨Showcase Your Copywriting Skills
Since strong copywriting is a key requirement for this role, prepare examples of your previous work. Bring along samples of social media posts or campaigns you've created that demonstrate your ability to engage audiences.
✨Understand the Brand's Voice
Before the interview, research the construction company’s existing social media presence. Familiarise yourself with their tone and style, and be ready to discuss how you would adapt content for both B2B and B2C audiences.
✨Prepare Content Ideas
Think of creative content ideas that could showcase the company's projects and people. Be prepared to share these during the interview to demonstrate your proactive approach and understanding of the brand.
✨Know Your Metrics
Familiarise yourself with key performance indicators for social media. Be ready to discuss how you would monitor performance and report on trends, as this shows your analytical side and commitment to improving the brand's online presence.