Growth Marketing Manager - B2C - UK (London Area)

Growth Marketing Manager -B2C – Online Travel Agent

Location: London, UK (Hybrid – 3 days in office)

Wenham Carter Recruitment firm is hiring on behalf of a leading global travel service provider who has redefined modern travel, achieving remarkable growth and international recognition with its innovative technology, customer-centric approach, and expansive global network.

As a Country Growth Manager, you will unleash your full potential and drive global impact and level up into regional growth leadership, marketing director, or general management tracks in the next few years, whether in travel tech or broader tech/e-commerce sectors.

Job Responsibilities:

• Develop and Implement Marketing Strategies: Formulate go-to-market strategies for the target market market, identifying opportunities for growth and expansion.
• Resource Optimisation: Manage and optimise resources to drive traffic and revenue growth.
• Collaborate with Internal Teams: Work closely with business development and strategy teams to identify potential products for the target market.
• Utilise Data & Insights: Leverage advanced analytics, user research, and market trends to inform campaign decision-making.
• Support Central Marketing Teams: Assist with localizing performance marketing and influencer marketing strategies.
• Marketing Promotion Execution: Collaborate with local and international marketing teams to plan and execute campaigns and promotions on the Website/App.
• Explore Partnership Opportunities: Identify and pursue external partnerships to boost user acquisition and drive sales on the Website/App.
• Champion Localisation: Ensure local campaigns resonate with the target market by integrating local user preferences and behaviors.
• Drive Growth Initiatives: Lead efforts to acquire new customers and enhance user engagement through scalable solutions.

Requirements:

• Bachelor's Degree in Marketing, Business Management, or any other related field.
• Proven Expertise: At least 6 years in growth marketing roles within B2C e-commerce, focusing on customer acquisition and retention.
• Experience in localised marketing campaigns, performance marketing and partnership development.
• Effective Communication: Exceptional ability to present ideas and findings clearly and persuasively to diverse audiences.