Marketing Executive

Marketing Executive

Basingstoke Full-Time 24000 - 32000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Join our marketing team to create and execute exciting digital campaigns.
  • Company: Be part of a leading IT company in Hampshire with a dynamic work culture.
  • Benefits: Enjoy a competitive salary, bonuses, training, and flexible hybrid working options.
  • Why this job: Accelerate your marketing career while making a real impact in the digital space.
  • Qualifications: Experience in digital marketing, CMS platforms, and strong communication skills required.
  • Other info: Ideal for those living near Basingstoke; remote work three days a week.

The predicted salary is between 24000 - 32000 £ per year.

Based in Hampshire, our client is growing their marketing team and currently requires a Marketing Executive with a specialism in the digital field, particularly in website branding and search engine optimisation. Knowledge of email and social media campaigns would also be seen as skills of interest.

This Marketing Executive role would suit an applicant who has taken on responsibility for creating and executing marketing projects through the digital field but is now looking to accelerate and work for a sector leader in the IT industry.

Key duties of the Marketing Executive will include:

  • Working in an existing marketing team helping to create thought-provoking marketing campaigns.
  • Maintaining and enhancing the various websites of the business, looking for trends in usage that can be translated into sales opportunities with clients across the UK (Public and Private sector).
  • Undertaking competitor analysis and reporting back into management meetings helping to identify growth opportunities for the company.
  • Keeping abreast of competitors and their marketing approaches, then creating and executing marketing projects to increase brand awareness and adapting existing website pages (in conjunction with the design team).
  • Assisting in writing email and social media marketing campaigns and helping to collate results for senior management.

To apply, the successful Marketing Executive will ideally have the following background:

  • Proven experience in marketing with a specific focus on the digital industry.
  • A solid understanding of CMS platforms (WordPress) and have used various Microsoft business tools.
  • Great communicator – confident in meetings, whether virtual or face-to-face.
  • Full driving licence (hybrid role – 3 days office).

Why join? Because you’ll be part of a leader in the IT sector who offers great career opportunities, an extensive benefits package and a flexible approach to work allowing you the opportunity to nurture your marketing skills.

For more information, please send your CV to Nick Lewis for more details and we can set up a chat.

Suitable Home Locations: Winchester, Andover, Basingstoke, Alton, Farnborough, Fleet, Aldershot, Petersfield, Eastleigh, Southampton, Reading, Newbury, Thatcham, Wokingham, Bracknell, Crowthorne, Ascot, Guildford, Camberley, Godalming, Farnham, Guildford.

Related roles: Digital Marketing Specialist, SEO Executive, Email Marketing Specialist, Digital Campaign Executive.

Marketing Executive employer: Fern Recruitment Limited

Join a dynamic leader in the IT sector as a Marketing Executive in Basingstoke, where you'll enjoy a flexible hybrid work environment and a supportive culture that prioritises employee growth. With an extensive benefits package and opportunities to enhance your digital marketing skills, this role is perfect for those looking to make a meaningful impact while advancing their career in a thriving industry.
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Contact Detail:

Fern Recruitment Limited Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Executive

✨Tip Number 1

Familiarise yourself with the latest trends in digital marketing, especially in website branding and SEO. This knowledge will not only help you stand out during interviews but also demonstrate your passion for the field.

✨Tip Number 2

Network with professionals in the IT sector, particularly those involved in marketing. Attend industry events or webinars to make connections that could lead to valuable insights or referrals for the role.

✨Tip Number 3

Prepare to discuss specific marketing projects you've worked on, especially those involving digital campaigns. Be ready to share measurable results and how your contributions made a difference.

✨Tip Number 4

Research the company’s current marketing strategies and be prepared to suggest improvements or new ideas during your interview. This shows initiative and a genuine interest in contributing to their success.

We think you need these skills to ace Marketing Executive

Digital Marketing Expertise
Search Engine Optimisation (SEO)
Website Branding
Email Marketing Campaigns
Social Media Marketing
Competitor Analysis
Content Management Systems (CMS) - WordPress
Data Analysis and Reporting
Project Management
Communication Skills
Creativity in Campaign Development
Adaptability to Market Trends
Team Collaboration
Microsoft Office Suite Proficiency
Driving Licence

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your experience in digital marketing, particularly in website branding and SEO. Use specific examples of campaigns you've worked on to demonstrate your skills.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of the IT sector. Mention how your previous experiences align with the responsibilities outlined in the job description.

Showcase Relevant Skills: Emphasise your knowledge of CMS platforms like WordPress and any experience with email and social media campaigns. Highlight your communication skills and ability to work in a team.

Research the Company: Familiarise yourself with the company's marketing strategies and recent campaigns. This will help you tailor your application and show that you're genuinely interested in the role and the company.

How to prepare for a job interview at Fern Recruitment Limited

✨Showcase Your Digital Expertise

Make sure to highlight your experience in digital marketing, especially in website branding and SEO. Prepare specific examples of campaigns you've worked on and the results achieved to demonstrate your skills.

✨Know the Company and Its Competitors

Research the company and its competitors thoroughly. Be ready to discuss their marketing strategies and how you can contribute to enhancing their brand awareness through innovative campaigns.

✨Prepare for Practical Questions

Expect questions that assess your problem-solving abilities in real-world scenarios. Think about how you would approach maintaining and enhancing websites or executing email and social media campaigns.

✨Communicate Confidently

As a Marketing Executive, strong communication skills are essential. Practice articulating your thoughts clearly and confidently, whether in virtual meetings or face-to-face discussions, to leave a positive impression.

Marketing Executive
Fern Recruitment Limited
Location: Basingstoke
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