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For Companies At a Glance
- Tasks: Lead consumer insights to shape brand strategies and marketing effectiveness.
- Company: Join Hain, a leader in healthier living with iconic brands like Ella's Kitchen and Linda McCartney.
- Benefits: Enjoy a supportive team culture, fast career growth, and opportunities for international travel.
- Why this job: Make a real impact by turning data into actionable insights that drive brand success.
- Qualifications: Experience in communications insights and strong analytical skills are essential.
- Other info: This role requires occasional travel to London and offers a chance to influence major brands.
The predicted salary is between 43200 - 72000 £ per year.
Advert:
Turn Insights into Impact at Hain
At Hain, we’re proud to lead the way in making healthier living more attainable — through purpose-driven brands that inspire real change. With iconic names like Ella’s Kitchen, Linda McCartney, Hartley’s, and Sun-Pat, our portfolio spans 5 categories and 5 geographies, reaching millions of people worldwide.
We’re in an exciting phase of growth, investing in brand-building capabilities to unlock even greater impact. This is your opportunity to join that journey and help shape the future of our brands through the power of insights.
The Role: Insights Manager
As Senior Insights Manager, you’ll be the voice of the consumer within the business — leading the charge on how our brands resonate, how our communications perform, and how we stay ahead of emerging trends. You’ll turn data into powerful direction, empowering teams across marketing and commercial functions to make smarter, faster, insight-led decisions.
From brand equity tracking to media mix modelling, you’ll own the frameworks that help us measure what matters and act on what works.
What You Will Need for the Role
Analytical Expertise
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Proven experience in communications insights, brand tracking, or media effectiveness, ideally in FMCG or consumer goods
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Confident with research tools like Nielsen, Kantar, Ipsos, social listening platforms, and econometric modelling
Strategic Insight
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Ability to interpret complex data and translate it into clear, actionable business insights
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Experience shaping and influencing brand strategy through insights and analytics
Strong Communicator
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Excellent storytelling and communication skills, with a knack for bringing insights to life for senior stakeholders
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Able to build strong relationships across internal teams and external agency partners
Cultural & Consumer Awareness
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Up-to-date with macro consumer trends, market shifts, and competitor dynamics
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Skilled in developing trend-led reports that inspire teams and shape forward-thinking strategy
Agile & Commercial Mindset
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Comfortable working in a fast-paced, ever-evolving environment
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Strong project management skills and a commercial approach to insights delivery
Key Responsibilities
Brand Resonance & Communication Performance
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Lead brand equity tracking and media mix modelling across the brand portfolio
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Evaluate the impact of marketing communications and media strategies on brand perception and growth
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Identify strengths and areas for improvement in brand performance to guide positioning and messaging
Insights & Strategy Development
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Translate data into insights that directly support marketing, brand, and commercial strategy
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Design and implement methodologies to assess marketing effectiveness across multiple channels
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Provide actionable recommendations to drive data-led strategic decisions
Consumer & Market Trends
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Stay ahead of macro consumer trends, market dynamics, and category shifts
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Create and present thought leadership pieces to inform and inspire internal stakeholders
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Ensure brand strategies stay aligned with evolving consumer behaviors and expectations
Stakeholder Engagement & Collaboration
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Work closely with Marketing, Commercial, and Consumer Insights teams to drive a 360° view of brand health
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Communicate insights in a compelling and accessible way for a wide range of stakeholders
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Partner with research agencies and analytics providers to ensure best-in-class measurement
Why Hain?
We’re not just in the business of better-for-you products — we’re in the business of purpose. From Yorkshire Provender to Cully & Sully, our brands stand for more than great taste. They stand for progress — for health, sustainability, and impact.
At Hain, you’ll join a supportive, ambitious team where insights are valued, voices are heard, and careers grow fast.
Reporting To: Senior Creative Strategist
Direct Reports: None
Location: United Kingdom (Expectation to travel to London Office and Sites)
Travel: Occasional international travel required
Step into a role where your insights don’t just inform — they transform.
Apply now and help us shape the future of healthier living.
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Senior Insights Manager employer: Hain Daniels Group
Contact Detail:
Hain Daniels Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Insights Manager
✨Tip Number 1
Familiarise yourself with Hain's brand portfolio and their mission. Understanding how brands like Ella's Kitchen and Linda McCartney resonate with consumers will help you articulate your insights in a way that aligns with their values.
✨Tip Number 2
Stay updated on the latest trends in FMCG and consumer goods. Being knowledgeable about market shifts and competitor dynamics will enable you to provide relevant insights that can influence brand strategy effectively.
✨Tip Number 3
Practice your storytelling skills. As a Senior Insights Manager, you'll need to communicate complex data in an engaging way. Consider how you can present insights that not only inform but also inspire action among stakeholders.
✨Tip Number 4
Network with professionals in the insights and analytics field. Building relationships with peers and industry experts can provide you with valuable insights and potentially open doors for collaboration or mentorship.
We think you need these skills to ace Senior Insights Manager
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly understand the responsibilities and requirements of the Senior Insights Manager position. Tailor your application to highlight how your skills and experiences align with the specific needs outlined in the job description.
Highlight Analytical Expertise: Emphasise your analytical skills and experience with research tools like Nielsen and Kantar. Provide examples of how you've successfully turned data into actionable insights in previous roles, particularly in FMCG or consumer goods.
Showcase Communication Skills: Demonstrate your storytelling abilities by including examples of how you've effectively communicated insights to senior stakeholders. Use clear and compelling language to illustrate your impact on brand strategy and decision-making.
Stay Current with Trends: Mention your awareness of macro consumer trends and market dynamics. Include any relevant experience in developing trend-led reports that have influenced strategic decisions, showcasing your ability to stay ahead in a fast-paced environment.
How to prepare for a job interview at Hain Daniels Group
✨Showcase Your Analytical Skills
As a Senior Insights Manager, you'll need to demonstrate your analytical expertise. Be prepared to discuss specific examples of how you've used data to drive insights in previous roles, particularly in FMCG or consumer goods.
✨Communicate Effectively
Strong communication skills are essential for this role. Practice telling compelling stories with your insights, and think about how you can present complex data in a way that resonates with senior stakeholders.
✨Stay Updated on Market Trends
Hain values cultural and consumer awareness. Research current macro trends and competitor dynamics in the FMCG sector before your interview, and be ready to discuss how these insights could influence brand strategy.
✨Demonstrate Collaboration Skills
This role requires working closely with various teams. Prepare examples of how you've successfully collaborated with marketing, commercial, or consumer insights teams in the past to achieve common goals.
