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- Tasks: Join us as an Events Marketing Executive, driving growth for our prestigious events.
- Company: Real Deals Media is a leading B2B media group focused on private equity and business sectors.
- Benefits: Enjoy a dynamic work environment with opportunities for career growth and skill development.
- Why this job: Be part of an ambitious team, shaping impactful events in the finance and business world.
- Qualifications: B2B events marketing experience, strong analytical skills, and excellent communication abilities required.
- Other info: Work closely with industry leaders and gain hands-on experience in a fast-paced setting.
The predicted salary is between 28800 - 48000 £ per year.
Real Deals Media is a leading B2B media and publishing group, focusing on the private equity and growing business sectors. We publish private equity intelligence platforms designed for the European mid-market and host some of the industry’s most prestigious award ceremonies and conferences.
We are currently looking for an enthusiastic marketing executive to help us implement the growth strategy for our events businesses. The right person will be results driven, a genuine all-rounder, and have a strong interest in taking the next step in their career in B2B events marketing.
Responsibilities include:
- Working closely with the marketing director to develop and implement a targeted marketing plan that accelerates the growth of both delegate numbers and sponsorship of our events business.
- Effectively executing a well planned 12-month marketing campaign schedule for each event, reporting on success measures at regular intervals.
- Develop and implement a clear plan around data usage to ensure accurate targeting and good practice.
- Work with the marketing director to identify areas where we can improve our data, systems and processes and help to drive results.
- Work closely with the delegate and sponsorship sales teams to align marketing and sales growth plans.
- Writing, editing and proofreading content for emails, websites, advertisements, brochures and other material.
- Ownership and responsibility for delivering KPIs and reporting to the wider business.
- Working with logistics to maintain up to date event information on our websites.
- Implementing and analysing PPC and organic social campaigns, in particular LinkedIn and Google Ads.
- Responsible for sourcing, managing and implementing media partner contracts.
- Working with external suppliers.
- Executing email campaigns, ensuring emails are going to the correct data.
- Setting up event websites using Evessio event platform.
- Filling in pre and post event reports with analytical information.
Skills, attributes and experience:
- B2B events marketing experience
- Analytical and data driven
- Excellent attention to detail and copywriting skills
- Exceptional communication skills and ability to interact with senior figures
- Good grasp of tools and technology platforms, ideally HubSpot, Google Analytics, CMS systems
Events Marketing Executive employer: Real Deals Media Limited
Contact Detail:
Real Deals Media Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Events Marketing Executive
✨Tip Number 1
Familiarise yourself with the B2B events marketing landscape. Research Real Deals Media and their events portfolio to understand their target audience and the types of events they host. This knowledge will help you tailor your approach and demonstrate your genuine interest in their business.
✨Tip Number 2
Network with professionals in the events marketing industry, especially those who have experience in B2B settings. Attend relevant conferences or webinars to connect with potential colleagues and learn about current trends and best practices that you can bring to the role.
✨Tip Number 3
Showcase your analytical skills by preparing examples of how you've used data to drive marketing decisions in previous roles. Be ready to discuss specific campaigns where you measured success and adjusted strategies based on performance metrics.
✨Tip Number 4
Demonstrate your copywriting prowess by creating sample content that reflects the tone and style of Real Deals Media. Whether it's an email campaign or a social media post, having tangible examples will highlight your attention to detail and ability to engage an audience.
We think you need these skills to ace Events Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant B2B events marketing experience. Focus on your analytical skills, attention to detail, and any specific tools or technologies you've used, such as HubSpot or Google Analytics.
Craft a Compelling Cover Letter: Write a cover letter that showcases your enthusiasm for the role and the company. Mention specific events or campaigns you admire from Real Deals Media and explain how your skills can contribute to their growth strategy.
Showcase Your Copywriting Skills: Since the role involves writing and editing content, include examples of your copywriting in your application. This could be links to previous work or a brief portfolio showcasing your best pieces.
Highlight Your Analytical Experience: Emphasise any experience you have with data analysis and reporting. Discuss how you've used data to drive marketing decisions in past roles, as this is crucial for the position.
How to prepare for a job interview at Real Deals Media Limited
✨Know the Company Inside Out
Before your interview, make sure to research Real Deals Media thoroughly. Understand their events portfolio, key achievements, and their target audience. This will not only show your genuine interest but also help you tailor your answers to align with their goals.
✨Showcase Your B2B Events Marketing Experience
Be prepared to discuss your previous experience in B2B events marketing. Highlight specific campaigns you've worked on, the results achieved, and how you can apply that knowledge to enhance Real Deals Media's event marketing strategy.
✨Demonstrate Analytical Skills
Since the role requires a data-driven approach, be ready to talk about how you've used analytics in past roles. Discuss tools like Google Analytics or HubSpot, and provide examples of how data influenced your marketing decisions.
✨Prepare Questions for Them
Interviews are a two-way street. Prepare insightful questions about their current marketing strategies, challenges they face, or future plans for their events. This shows your enthusiasm and helps you gauge if the company is the right fit for you.
